Design inspiration can come from anywhere, but it’s important to know how you feel at that moment. Hello. When did you first realize you had to become a fashion designer? Or rather, I didn’t have a chance to notice it (laughs). When I was young, I was familiar with fashion-related jobs, so I did fashion like an instinct. I don’t want to say that I was born to be a designer because when I was born and grew up with fashion, fashion gradually penetrated into my bloodline from time to time. What inspired you to minimalism from the beginning to this day? When I started my career, I experimented with many styles. Then it occurred to me that what I like is more minimalistic. For me, minimalism is simple things that bring more emotions to the wearer than showing off. In other words, an outfit can be minimalist on the outside but hide a lot on the inside. I have never considered myself a minimalist designer because I believe fashion has its own language. Never use your language to describe it, let it tell its own story. Therefore, I never name my collection. When making BST too, I also don’t get inspiration from anywhere because inspiration can come at any time, the important thing is that I cherish my feelings at that time. By not following splendid designs, many textures or attachments but loyal to the streamlined design, are you afraid that customers will be boring or difficult to conquer Gen Z – the generation of customers who catch the trend? ultra-fast direction? When I chose this direction, I clearly defined my audience. The harsh reality is that I can’t design things to please everyone. Usually customers come to me, they have noticed the difference from my clothes. One more thing is that I always design a wardrobe for my clients, which means they can mix and match the looks of this season with previous seasons to create a variety of outfits. On the Gen Z side, it’s a different challenge. They are people with a rich background of fashion knowledge thanks to social networking platforms. I’m also pretty confident that my Gen Z customers are quite numerous. Whatever the era, Gen Z is not only young people with different fashion sense, there are also people who are passionate about minimalism. All in all, Gen Z is a challenge for me to develop more novel product lines in the future. After more than 10 years in the profession, what is the biggest achievement in your career? I think it’s something that I never get bored with what I’m doing. Even though I have been doing fashion, I still love it, still want to see the designs I make every day, not sell the soul of creativity for money (laughs). Minimalism does not make a woman gorgeous, but helps them to express their inner emotional values ​​through clothes What is the image of the woman of GIA STUDIOS? Customers of GIA STUDIOS fall in the age group of 20 – 45 years old. First, I don’t use the word “elegant and sophisticated” to describe a woman who knows her best. My clothes help them express their personality and who they are. Second, they are women who love beauty. The beauty here is not only the things that show on the outside but also the inner beauty. In the end, they wear mine to a party, sure, they’re not the most gorgeous, they’ll be the most confident woman. That’s what makes women irresistible. Making gorgeous things so beautiful is hard but making simple things so delicate is even harder, how did you do it? When making gorgeous things, it’s obvious that the bad points are covered up, but when doing the simple things, how many flaws are easily revealed. That requires the designer to make each cut delicate, the lines to open and close so gracefully, or the cut to be the sharpest. When designing, I don’t sketch first. I would take from the archives the previous designs for the mannequin to wear, and then with the assistant to edit it as I envisioned in my head. Next is cutting, assembling the details and sewing into a draft. After that, I started editing and perfecting the design to make it more beautiful. Can you share a little bit about your future plans? In the near future, I will reposition the GIA STUDIOS brand in Vietnam. Actually, in the past 2 years, I have focused on foreign markets quite a lot. I want to show people my vision more clearly. Besides, I will develop the brand’s production apparatus to have more categories. Specifically, the direction GIA STUDIOS becomes a lifestyle brand, not just clothes. Honoring Vietnam’s cultural heritage through everyday wear with a combination of contemporary art and fashion It is not uncommon for designers to use artistic materials as inspiration for their designs, so can you share more about the highlights of the Ao Dai project inspired by contemporary art? Many people think that traditional or culturally attached clothes are used for holiday wear or souvenirs. But for me, Vietnamese culture is a great material to make fashionable clothes for women to wear every day. In your opinion, how is the interference between fashion and modern Vietnamese art expressed? In fact, there is always an invisible link between art and fashion. It all boils down to the concept of “a form of creating beauty”, that is, a form of creating beauty that only those inspired by art can perceive. Some Vietnamese designers also use Vietnamese art and express them through motifs, specific attachment details or unique innovative shapes… but your designs focus on minimalism, so what do you think? Can minimalism fully express the spirit of art? Why? I think the important thing is how we apply that cultural material. Minimalist clothing also has its own expression. For example, Le Pho’s famous painting of a woman wearing a white ao dai, I can feel the penetration of the dress through his skin-colored brush strokes. So, I made a tunic out of organza that consisted of many layers on top of each other. That’s how I perceive Le Pho’s painting on my designs (laughs). Thank you for your interesting sharing! Posts : To Hoang Bao

Keep youthful beauty at hand Not to mention how hard women work in their skincare work, how much money they spend on cosmetics, or try some crazy beauty treatments, the prerequisite for them to shine enduringly. comes from self-love. A woman will not be able to capture every eye if she does not love her original things. From this inspiration, JinHye came up with the “Facial Time Machine Mask” to convey the message: “Every new day is an opportunity for you to love and cherish yourself.” This is a line of lifting masks to help rejuvenate the skin, neutralize the effects of time and bring the beauty of the ladies back to the age of 20 full of vitality. It doesn’t take too much time, just 30 minutes a day to love yourself, take care of your skin is enough to see the difference. To pursue its mission, JinHye’s team of experienced experts has been researching and developing constantly to produce many high-end product lines, serving unlimited beauty needs. Taking the safety of all skin types, health-free and eco-friendly, each product of this brand uses organic ingredients. JinHye’s products are manufactured in one of the largest cosmetic factories in Korea, meeting ISO 9001: 2008 standards. Ambition to bring women into the center of all attention The word “Hye” in Korean means a beautiful, intelligent girl and is the focus of all attention. This is also JinHye’s biggest goal, wanting every woman to appear anywhere, always be confident, shine brightly and make the most flustered people flutter. This has been demonstrated in the journey Dep Test Drive 01, the road from Hanoi to Tu Le (Yen Bai) organized by the Depict and Dep Driving Ladies magazine. JinHye has brought into full play his strengths when becoming a powerful assistant, accompanying the skin care process of trendy ladies during the trip. Although it took nearly 8 hours of driving to conquer the pass and burn all the way with outdoor activities that require a lot of energy for 3 days, but the charisma of women not only makes others swoon, but also their skin. they are also impressed by smooth, radiant, bright white and succulent stretch. With natural ingredients rich in nutrients such as starch Zea Mays (corn), Natto Gum – a natural organic collagen extracted from beans, Lavandula Angustifolia (lavender) flower oil, Citrus Aurantium Dulcis (orange) peel oil ), eucalyptus leaf oil, Camelia Japonica flower extract, Lonicera Japonica flower (honeysuckle), Triticum Vulgare (wheat) sprout extract, Brassica Oleracea Italica (broccoli) sprout extract; JinHye’s “Facial Time Machine Mask” perfectly moisturizes, brightens and evenens skin tone, tightens pores, controls oil, increases elasticity to revitalize skin quickly. To keep youthful age no longer a miracle, “Facial Time Machine Mask” also has a special ingredient – hydrolyzed collagen. With the powerful support of the amino acid Serine found in hydrolyzed collagen, women are not only supplemented with collagen to help firm the skin and lift facial muscles, but also slow down the aging process when wrinkles, wrinkles, etc. The crow’s feet were gradually blurred. In the past decade, women have changed their definition of beauty by not only surprising others with the calmness, but also the admiration of radiant, sharp, pure and salty beauty. that of them. And of course there is no miracle here, every secret of the top beauty of the ladies of this time comes from their own choice. Perform: Huyen My Truong