The explosion of mass tourism has allowed many people to visit new places without learning about the local culture or language. Many tourists only meet locals when cleaning hotel rooms. 16 months of closure because of the Covid-19 pandemic has caused the tourism industry to suffer. However, this huge industry that holds hundreds of millions of jobs is not going to collapse. It will return with the hope of changing in a sustainable direction, for the better, South China Morning Post identify. Karon Beach in Phuket (Thailand) is deserted on September 30, 2020. Photo: SCMP. Report of World Travel and Tourism Council in September 2020 identified four major changes in the future of tourism: travel demand, health and hygiene concerns, digitalization trends, and sustainability. In terms of demand, visitors will shift to prefer things that are familiar, predictable and reliable, which means local tourism is boosted. That will be evident in major countries with solid tourism foundations such as the US, European countries, Japan and China. International tourists will pay more attention to local characteristics instead of rushing to any place containing the combination of “blue sea, white sand, golden sunshine”. Airline packages will become obsolete. Health and hygiene concerns do not stop at temporary levels. Attending events, especially indoor and crowded ones, is challenging. The pandemic has made foreign travel dangerous, especially for developing countries with weak health infrastructures. The cumbersome administrative procedures to check visitors during the epidemic season will hinder this demand. The trend of digitalization in tourism will interfere and influence in two opposite directions. On the one hand, social networks will help plan trips without human contact and reduce dependence on travel agencies. On the other hand, the need for reliable sources of information can also strengthen the role of travel agencies. In addition, digitalization will also raise concerns about data privacy in international travel. Finally and most importantly, sustainability is effectively addressed. Mass tourism has caused great harm to the environment, “polluting” the experience and enjoyment of trips. The beaches of Bali (Indonesia) or Boracay (Philippines) are much less attractive when filled with plastic waste and untreated sewage. Crowding along the Great Wall at the Badaling section with thousands of other hikers or queuing to conquer Everest lowers the excitement of the experience. The Chinese crowd the Great Wall as fears of an epidemic fade. Photo: CNN. Business trips will be limited but more purposeful, as deep knowledge of foreign markets and different cultures remains key to the success of international businesses. This affects the airline industry, but it’s not bad news. In the future, the tourism industry will probably still hold 330 million jobs and serve 1.5 billion people a year or even more. However, visitors will pay more attention to the local environment and culture. Small groups of traveling friends will be formed to replace crowded groups like “broken bees”.

Bee salad. “Eating bees” is the local way of saying about the journey to get honey from the hive. Mr. Pham Duy Khanh, a resident of U Minh Ha and a tourist from the profession of guarding bee hive, said: “When workers collect honey from the beehive, they often enjoy a part of honey and young honeycomb on the spot to assess the quality. amount of honey as well as reward yourself. Because eating bees in the forest is always better than taking them home.” U Minh Ha wild honey is a specialty of Ca Mau, famous for its quality that is hard to match. Because only bees that suck nectar of Melaleuca flowers can give clear yellow honey with a gentle floral scent and pure sweetness. In particular, the bees only come to nest when the Melaleuca forest is planted close to nature on a large and dense area. With lush green melaleuca forests all year round, U Minh Ha National Forest is an ideal habitat for bees. Especially, at the time when Melaleuca flowers bloom, a lot of honey bees fly back to make nests. Capturing this behavior, Mr. Pham Duy Khanh’s family planted Melaleuca on an area of ​​60ha, creating a living environment to attract bees and preserve the profession of guarding bees. According to local people, the “eating bee” season usually starts from about March onwards, when the weather is dry and hot, suitable for melaleuca flowers to bloom and bees to make honey. A few weeks before this time, people have prepared to set aside the truss for the bees to make a nest. This truss set is usually made from melaleuca tree, straight body, with a diameter of 10-15cm, peeled off, dry. The truss is pitched in the shape of a roof and is suitable for locations where the sun shines through. The time for bees to nest is about 20-30 days. After that, people will visit and collect honey at the right time when the hive has formed. To collect honey, workers must carry a smoker or a torch made of coconut fiber, long-sleeved clothes, a hood, gloves, a knife and other tools to store honeycombs and honeycombs. Usually, the worker uses a knife to cut and separate the honey from the hive, leaving about 1/3 of the hive for the bees to make a new nest. Pham Duy Khanh shared: “The habit of bees when growing up will separate the colony to make new nests, so it will continue to give honey. A nest like this, if exploited well, can get honey 3-4 times.” After cutting the honeycomb out of the nest, squeeze or squeeze the honey. Each hive on average gives about 3-5 liters of honey, with nests up to 10 liters. In the dry season, honey is more abundant and of better quality than in the rainy season. When beekeeping is exploited as a tourist product, visitors will experience the journey into the forest to collect honey with local workers. This journey brings many interesting things, not only the thrill of weaving through the forests and lagoons; visitors can also enjoy honey on the spot. Young bees are also processed into unique dishes. It is young bee salad, young bee pancakes, young bee porridge, young bee sauce or deep-fried young bees. This is a special feature that can only be experienced directly in U Minh Ha forest. Beekeeping is a typical profession of the U Minh Ha forest area, which is not only valuable in terms of economy but also imbued with local cultural identity. Since then formed a tourism product that is attracting more and more tourists to Ca Mau.