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	<title>Books online &#8211; Spress</title>
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		<title>Solutions to promote reading culture in the digital transformation era</title>
		<link>https://en.spress.net/solutions-to-promote-reading-culture-in-the-digital-transformation-era/</link>
		
		<dc:creator><![CDATA[CTV Ngọc Linh, Vân Khánh/ VOV.VN]]></dc:creator>
		<pubDate>Thu, 06 May 2021 14:20:09 +0000</pubDate>
				<category><![CDATA[Tech]]></category>
		<category><![CDATA[application]]></category>
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					<description><![CDATA[In the current context, many publishers have identified digital transformation as an important step towards promoting reading culture. According to data from the Ministry of Information and Communications, Vietnam has only 30% of people read books regularly, 26% do not read books and 44% only occasionally read books. However, we have up to 70% of [&#8230;]]]></description>
										<content:encoded><![CDATA[<p><strong>In the current context, many publishers have identified digital transformation as an important step towards promoting reading culture.</strong><br />
<span id="more-11967"></span> According to data from the Ministry of Information and Communications, Vietnam has only 30% of people read books regularly, 26% do not read books and 44% only occasionally read books. However, we have up to 70% of people using the Internet, in the top of the world. Facing this shortcoming, in the framework of the National Online Book Association in 2021, there was a seminar on &#8220;Reading culture in digital transformation trend&#8221; to discuss solutions to promote reading culture before the digital transformation trend. 4.0.</p>
<p> <strong> Digital library</strong> Until now, when referring to the library, people often think of the rooms filled with books and paper documents. But the digital transformation trend is gradually changing the way traditional libraries operate, opening a new era in which paper books no longer have a unique position. That method is electronic library, also known as digital library. <img fifu-featured="1" decoding="async" loading="lazy" src="https://photo-baomoi.zadn.vn/w700_r1/2021_04_24_65_29006031/7f0c9293b4d15d8f04c0.jpg" width="625" height="415"> <em> Digital library is one of the solutions to promote reading culture</em> In the past, documents and paper books in the library often did not have a long lifespan due to complicated preservation process and many difficulties. Each book has been used many times, as well as the negative impacts from the environment such as mold, insects, &#8230; On the other hand, some school units still have difficulty, so traditional libraries are only capable There are enough books for a certain number of students. The emergence of the digital library form is gradually solving the problems of traditional libraries. Specifically, the seminar on reading culture in the digital transformation period taking place on April 19 in Ho Chi Minh City mentioned the advantages of e-libraries in stimulating the reading habits of subjects. students and students of all levels. “Thanks to the electronic library, reading can now take place anywhere,” said Mr. Ibadulla Yoldas &#8211; vice principal of Horizon International School. It is not necessary to go to school to read books, students can read books at home ”. According to Mr. Yoldas: &#8220;Digital library is the solution, an idea for schools to apply in teaching and learning&#8221;. <strong> Audiobooks</strong> The digital transformation process in Vietnam is forming a new habit for modern readers &#8211; the habit of &#8220;listening to books&#8221;. This is said to be the result of real needs of modern young people who do not have much time but still want to cultivate their knowledge. In fact, many hours a day are wasted. It could be traffic jam, waiting for the plane, or even while doing housework &#8230; Instead of accepting lost time and feeling bored, many people have used audiobooks as a “countermeasure” solution. dealing with busy life. <img decoding="async" loading="lazy" class="lazy-img" src="https://photo-baomoi.zadn.vn/w700_r1/2021_04_24_65_29006031/189d0f022940c01e9951.jpg" width="625" height="423"> <em> The seminar &#8220;Reading culture in digital transformation&#8221; took place at the opening ceremony of Vietnam Book Day 2021 mentioned the trend of &#8220;listening to books&#8221;.</em> Currently, many Vietnamese audiobooks are constantly improving product quality to bring the best experience to readers. One of them is the application of artificial intelligence to create a reading voice suitable for each type of book. Also during the seminar on Reading Culture, Mr. Le Hoang Thach, Co-Founder of Voiz FM, shared: “In a recent test of the company with 800 customers. Up to 70% of them could not distinguish the artificial voice from books and real human voices ”. According to ICT Vietnam, our country is similar to the international audiobook market in general and the US market in particular in terms of the structure of listeners. Specifically, they are young, employed and educated clients. These subjects tend to spend a large amount of time using the Internet, using mobile devices to receive information. This can be considered as a prerequisite for the application of digital technology, developing audiobooks and forming Vietnamese books&#8217; listening habits. <strong> Create reading habits for children</strong> With the attraction of programs on Youtube or games on technology applications, children are not currently able to form a habit of reading. This forces families and schools to have strategies for children to adapt to the reading culture. Instead of the time for children to watch entertainment programs, parents should join their children to access online reading applications, read interactive books with their children &#8230; At the same time, it is necessary to give children a reading space. New books, stimulate children to find books and help children feel comfortable reading. <img decoding="async" loading="lazy" class="lazy-img" src="https://photo-baomoi.zadn.vn/w700_r1/2021_04_24_65_29006031/2c203fbf19fdf0a3a9ec.jpg" width="625" height="416"> <em> Online books with interactive programs are a solution to help form reading habits for children</em> Talking about the issue of forming reading habits for children, Mr. Nguyen Nguyen &#8211; Director of the Publishing Department emphasized: The habit of reading books for children must originate from families and schools. It is necessary for the children to have space to read books, time to read books, and then form the reading habits so that they love books. And Mr. Nguyen Nguyen also affirmed: “Publishing capacity in Vietnam is not weak, but the reading culture is not high. Digital transformation will help narrow that gap and stimulate reading culture ”./.</p>
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		<post-id xmlns="com-wordpress:feed-additions:1">11967</post-id>	</item>
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		<title>National Online Book Association 2021: Bringing publishing into the digital economy</title>
		<link>https://en.spress.net/national-online-book-association-2021-bringing-publishing-into-the-digital-economy/</link>
		
		<dc:creator><![CDATA[Hoa Quỳnh]]></dc:creator>
		<pubDate>Thu, 22 Apr 2021 19:36:09 +0000</pubDate>
				<category><![CDATA[Tech]]></category>
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		<category><![CDATA[Hoang Vinh Bao]]></category>
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		<category><![CDATA[National]]></category>
		<category><![CDATA[NGUYEN NGUYEN]]></category>
		<category><![CDATA[Online]]></category>
		<category><![CDATA[Print and Release]]></category>
		<category><![CDATA[Publish]]></category>
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					<description><![CDATA[The 2021 National Online Book Festival celebrating Vietnam Book Day April 21 has just opened and took place until May 15 at book365.vn of the Ministry of Information and Communications. This is the second consecutive year that the National Online Book Association has taken place online. According to Mr. Hoang Vinh Bao, Deputy Minister of [&#8230;]]]></description>
										<content:encoded><![CDATA[<p><strong>The 2021 National Online Book Festival celebrating Vietnam Book Day April 21 has just opened and took place until May 15 at book365.vn of the Ministry of Information and Communications.</strong><br />
<span id="more-6057"></span> This is the second consecutive year that the National Online Book Association has taken place online. According to Mr. Hoang Vinh Bao, Deputy Minister of Information and Communications, this event will help readers increase their chances of accessing books, arousing love and reading habits right in the days when the whole country joins hands against the COVID epidemic. -19. At the same time, it helps publishers open a new direction, a breakthrough in market development and is also an important step to help the publishing industry enter the digital economy.</p>
<p> <img fifu-featured="1" decoding="async" loading="lazy" src="https://photo-baomoi.zadn.vn/w700_r1/2021_04_20_94_38578636/de34dd46f904105a4915.jpg" width="625" height="392"> <em> The National Online Book Fair 2021 takes place from April 17 to May 15 at book365.vn</em> Compared with the first year organized in the online form, the 2021 Book Association has many new and more attractive features. In which, there are about 70 publishing and publishing units in the country (an increase of nearly 20 units compared to 2020), nearly 30 foreign units, bringing nearly 20,000 good books, newly provided books over 30,000. printed book titles, e-books (an increase of nearly 15,000 book titles compared to 2020) for readers. All books are beautiful and copyrighted publications. Especially, at this year&#8217;s event, the Ebook book space and the copyright exchange were piloted to connect domestic online publishers with readers; as well as creating a space for cross-border exchanges between domestic and foreign publishers, creating opportunities to connect, search and transact valuable book copyrights through the application of the latest online 4.0 technology. . This year&#8217;s online book fair has made many improvements to its interface as well as technology to create a space for readers to search and select books, and create conditions for units to participate in book exchanges and exchanges. copyright translation is more favorable. In addition, many seminars, online exchanges between authors, researchers, publishers and readers aim to spread the love of books to readers. According to Mr. Nguyen Nguyen, Director of the Publishing &#8211; Printing and Publishing Department (Ministry of Information &#8211; Communication), Head of the Organizing Committee of the National Online Book Association 2021, this year&#8217;s event continues to be an important stepping stone to bring culture. reading activities as well as publishing activities step by step step into digital transformation, apply technology, create habits for readers to experience books on a digital platform. At this same point of view, many publishers believe that while translating COVID-19 has many potential risks, as well as the strong development of the 4.0 technology revolution, the organization of the Online Book Association is the right direction. appropriate, in accordance with the trends and needs of the reader. For publishers, book publishers, book companies &#8230; joining the Online Book Association helps them save on site and human costs, and at the same time, promote books more widely to the community. Meanwhile, readers in all parts of the country, especially in places where there is a shortage of books have the opportunity to access, experience digital books, buy useful books without wasting time, instead It only takes a &#8220;click&#8221; on the computer screen or smart phone, then you have owned the book you want to buy. Up to now, the National Book Association has taken place for the 7th time, annually held to celebrate Vietnam Book Day April 21. This event was jointly organized by the Ministry of Information &#8211; Communications, the Central Propaganda Department, the Ministry of Culture, Sports and Tourism and other units to encourage and develop the reading movement in the country. In 2020 and 2021, the National Book Association will be organized in the online form, on the e-floor https://book365.vn of the Ministry of Information and Communications. Over the past 7 years, whether taking place on the electronic floor or on the field, the National Book Association has also received the attention of book lovers and the community, contributing to enhancing the position and role of books in social life. This is also an opportunity to honor readers, participate in composing, publishing, collecting and storing books; to uphold the responsibilities of all levels and branches for the construction and development of reading culture.</p>
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		<post-id xmlns="com-wordpress:feed-additions:1">6057</post-id>	</item>
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		<title>Fostering reading culture</title>
		<link>https://en.spress.net/fostering-reading-culture/</link>
		
		<dc:creator><![CDATA[Thiện Mỹ]]></dc:creator>
		<pubDate>Tue, 20 Apr 2021 22:55:07 +0000</pubDate>
				<category><![CDATA[Tech]]></category>
		<category><![CDATA[Book]]></category>
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					<description><![CDATA[Following these achievements, the 2nd National Online Book Association &#8211; 2021 is welcomed by a large number of readers. With the message &#8216;Books for everyone&#8217;, the book fair takes place on the e-commerce trading floor Book365.vn, creating a space to connect publishers and publishers, providing books to readers, contributing to the development of a culture [&#8230;]]]></description>
										<content:encoded><![CDATA[<p><strong>Following these achievements, the 2nd National Online Book Association &#8211; 2021 is welcomed by a large number of readers. With the message &#8216;Books for everyone&#8217;, the book fair takes place on the e-commerce trading floor Book365.vn, creating a space to connect publishers and publishers, providing books to readers, contributing to the development of a culture of reading in the community.</strong><br />
<span id="more-5427"></span> From the advantages of the 1st National Online Book Association &#8211; 2020, the technological strengths continue to be promoted in this year&#8217;s online book fair, attracting a large number of participating units. Accordingly, more than 70 domestic publishers and publishers have participated, providing more than 20,000 printed titles and e-books (an increase of nearly 15,000 titles compared to the previous year), with more than 30,000 books to serve you. reading &#8230; This is really a boost to promote readers&#8217; habit of choosing books anytime, anywhere; creating conditions for publishers and publishers to interact with readers, opening up markets in line with the development trend of the digital economy era.</p>
<p> However, that is just the surface, but in depth, the online book fair also has many meanings that are not easy to count. 51% of readers buy books from localities outside Hanoi and Ho Chi Minh City; many books to readers in remote, mountainous, island areas and a large number of books are ordered in the fields of politics, science, technology &#8230; from the national online book fair last year. showed that this activity satisfies the needs of readers, filling the gaps of existing books in many localities; contribute to building knowledge sources and multiplying positive values ​​for society. In that sense, publishers and publishers need to take the initiative and further improve their professionalism in organizing online book associations in particular and selling books online in general. At the same time, the interests of readers must be put first; have an effective solution to make the online sales channel a reliable place; the book must be of quality, reasonable price and closely follow the tastes of readers. Improving the quality of online book associations as well as online sales channels is a requirement from practice. Therefore, publishers and publishers need to apply advanced and modern technology when opening e-commerce transaction sites as well as simple and suitable payment methods to facilitate all participants. family. From participating in online book associations, publishers and publishers should consider this as the process of accumulating and adding experience to improve the professionalism in digital conversion. Also through this activity to promote the brand, learn the needs and habits of readers, thereby better serving the needs of the market. On the part of readers, besides taking advantage of the advantages and benefits of technology in researching, selecting and buying books from online book associations, it is necessary to be more active in the fight against pirated and non-pirated books. have a copyright &#8230; Especially need to have a decisive attitude, not be cheap, but support the fake online book selling sites, contributing to the health of the book market. The excitement of online book associations these days is more and more affirming the right direction in planning a strategy to bring publishing activities and reading culture to digital technology. This inevitable change not only helps publishers and publishers catch up with the development of the times, but also allows books to fulfill their mission of fostering a reading culture, which is &#8220;books for everyone&#8221;.</p>
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		<post-id xmlns="com-wordpress:feed-additions:1">5427</post-id>	</item>
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		<title>National Online Book Fair 2021: A Digital Transformation Platform in the Publishing Industry</title>
		<link>https://en.spress.net/national-online-book-fair-2021-a-digital-transformation-platform-in-the-publishing-industry/</link>
		
		<dc:creator><![CDATA[Tố Uyên, Vân Khánh/ VOV.VN]]></dc:creator>
		<pubDate>Sat, 17 Apr 2021 14:00:09 +0000</pubDate>
				<category><![CDATA[Tech]]></category>
		<category><![CDATA[Book]]></category>
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					<description><![CDATA[The National Online Book Association is an important stepping stone to bring reading culture as well as publishing activities and approach readers step by step into the trend of digital transformation and technology application. On April 15, at the Hanoi National Library, the opening ceremony of the National Online Book Association was held to celebrate [&#8230;]]]></description>
										<content:encoded><![CDATA[<p><strong>The National Online Book Association is an important stepping stone to bring reading culture as well as publishing activities and approach readers step by step into the trend of digital transformation and technology application.</strong><br />
<span id="more-3863"></span> On April 15, at the Hanoi National Library, the opening ceremony of the National Online Book Association was held to celebrate the 8th Vietnamese book day with the theme &#8220;Books for everyone&#8221;.</p>
<p> This online book fair has attracted more than 70 domestic publishers and publishers to join the book exchange, over 50 domestic and international publishers participating in the book copyright exchange, with over 20,000. title with hundreds of thousands of books for readers. <img fifu-featured="1" decoding="async" loading="lazy" src="https://photo-baomoi.zadn.vn/w700_r1/2021_04_15_65_28950386/6bf2aaaf80ed69b330fc.jpg" width="625" height="417"> During this event, the Online Book Association has made many improvements in the interface as well as technology techniques to create a space for readers to search and select books, and create conditions for units to participate in the exchange. book translation and Copyright exchange facilitates connection and transaction. Within the framework of the Book Association, many events, seminars and online exchanges between authors, translators, researchers, and publishers will be organized with readers. At the same time, the Book Association also implements a number of attractive programs: book discounts for all customers; exemption or reduction of shipping charges for domestic customers; For remote and economically difficult areas, subsidize 50-80% &#8230; <img decoding="async" loading="lazy" class="lazy-img" src="https://photo-baomoi.zadn.vn/w700_r1/2021_04_15_65_28950386/1912de4ff40d1d53441c.jpg" width="625" height="351"> Sharing at the press conference, Mr. Nguyen Nguyen &#8211; Director of Publishing, Printing and Publishing Department said: “If in 2020, with the situation of Covid-19 translation, we organize an online book fair in a situation of However, when entering the organizing stage, the units realized that this playground should continue to be more regular and professional. That is why this year there is no reason not to deploy &#8220;. <img decoding="async" loading="lazy" class="lazy-img" src="https://photo-baomoi.zadn.vn/w700_r1/2021_04_15_65_28950386/48ef8cb2a6f04fae16e1.jpg" width="625" height="417"> <em> Mr. Nguyen Nguyen, Director of Publication, Printing and Publishing Department speaking at the opening press conference of National Online Book Association.</em> Mr. Nguyen also affirmed that the National Online Book Association is an important stepping stone to bring reading culture as well as publishing activities and approach readers step by step into the trend of digital transformation and technology application. &#8220;Digital transformation is almost an imperative for all industries today, and publishing is no exception,&#8221; he said. Therefore, creating a playing field from which units move towards digital transformation is very important ”. It is expected that from April 17, 2021 to May 15, 2021, the Online Book Association will take place on Book365.vn with many exchanges and seminars related to the content of introduction and exchange of literature reading chemistry, digital transformation in publishing and reading approach in the industrial age 4.0, introducing authors and works to readers &#8230;</p>
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