K-Biz used to have many artists doing underwear advertising photos. Although they do not dress too boldly like professional models, they will still wear underwear to take photos and coordinate cleverly, not to reveal too much, by wearing more shirts, wearing more skirts or using props to cover them. sure. Recently, Arin (Oh My Girl) became a model for a Korean lingerie company. The idea that Arin would also “introduce what, wear that” like many others, but it turns out she is still dressed up wall high gates and underwear in hand to advertise. In some other pictures, underwear is placed in a gift box or a lunch box, making the audience at first glance maybe not know what this is an advertisement for. Many viewers believe that Arin is too unprofessional when signing a contract to advertise underwear without wearing to take pictures. I still know that idols need to keep a pure and innocent image, but Hyomin (T-ara) used to advertise underwear without being blamed. In the past, netizens still used to see models wearing products directly, now Arin only holds them in hand, and even stands next to a mannequin wearing underwear, making the audience criticize. However, there are also many advocates for Arin. They said that if Arin does not want, or is not confident in taking pictures of her underwear, she should not be forced. Because there is no regulation that says underwear models must wear products. Even Arin’s fans said that this series of photos looked very new and unique compared to other underwear advertising photos.

According to the SCMP Many studies show that 60% of women have switched from regular underwear to the option of non-rimmed. Meanwhile, 46% had completely removed their bra for at least a day / week for relief. “Women are shopping for underwear in a new way, first of all for their own pleasure,” said Tanya Robertson – CEO of the brand Womanhood – said. The sexy factor is “disgraced” In the past year, Ann Summers – a brand that has a tradition of producing sexy bras – has been at a loss. By contrast, small, independent brands that sell sleek designs that prioritize comfort increase sales. Many lingerie brands now have a preference for selling products that make them comfortable. Photo: SCMP. Many people say they default to sexy bras just to satisfy the look of men. Over a long time at home, they find themselves in need of more favor with bras that make it feel “wear like not wearing”. Catching the trend, Zara launched a line of lingerie that prioritizes comfort at the end of last year, cleverly known as “Female Gaze”. It is well received because softness is a priority. In addition, the company also takes pictures of women of all sizes and races. According to fashion research background Lyst and women are also investing in expensive bras and pants. Robertson added: “There has been a real change to women buying underwear for themselves. It’s no longer about choosing between practical or sexy clothes. Instead, they’re investing in items. clothes that reflect personal style and taste “. Silk and cashmere are preferred Women with large bust still need support from rimmed bras. However, they are now willing to pay for the more expensive and similarly useful. Silk and cashmere bras appear in the collections of many designers. Photo: Khaite, Jacquemus. With sales down 45% from last year, this means framed bras are less comfortable and the cleavage factor is no longer as fashionable as it used to be. Underwear decorated with flowers and bow ties are also no longer popular. Khaite – a cashmere bra company – was noticed after Katie Holmes wore a design in 2019 with a cardigan of the same color. This relaxed and stylish image inspires brands to create more affordable, minimalistic products afterwards. Silk is also the preferred material during interval times. From LilySilk to Cos, these brands are turning their backs on oil-based composites that are harmful to the environment and skin. They are now switching to breathable, long-lasting vests. “Softness, beauty and comfort are three factors for women today to choose underwear. Forgetting what men want makes women favor”, SCMP identify. How to mix summer clothes for active girls Silk skirts, bow tie tops or monochrome outfits are the designs that make a woman’s look look more stylish during the hot season.

Burberry bra model. Photo: Burberry. The design of the British brand makes it difficult for netizens to understand because the cut-out details are not reasonable. Besides, the holes are easy to expose the body in an offensive way and not enough to keep the wearer warm. Because of the uniqueness, the shirt has become a topic of discussion. One comment commented: “This shirt is only for people with good shape and I cannot wear with an overweight body”. However, Burberry’s products were sold out on online stores, including Farfetch. The cut-out detail montage shirt is not reproduced in the following fashion season. Perforated outfits are the fashion trends of British brands in the Spring-Summer fashion season of 2021. Photo: Burberry. Previously, Prada was controversial with a yellow turtleneck sweatshirt, with many revealing details. The holes in the body make the design likened to Swiss cheese. The shirt is in the Spring – Summer 2021 collection. Openwork Viscose Turtleneck Sweater design sells for $ 1,239. The fashion house introduces other color versions of the shirt such as orange, white, gray and black. Prada describes Openwork Viscose Turtleneck Sweater with a “chic revealing pattern with holes”. However, netizens perceived the item as no different from cheese. Prada’s shirt pattern is said to resemble the shape of a piece of cheese. Photo: Prada.