The art of living “branded” A study from Boston Consulting Group shows that by 2025, Millennials and Gen Z – also known as the “new generation rich kid” will account for more than 60% of customers in the high-end market with sales. estimated at 500 billion USD. The concept of high-class experience of the luxury segment is not the same as that set by the previous generation – exposing wealth by wealth, the new generation “rich kid” prefers intangible values. , a life of more discreet enjoyment, enhancing emotional value through personalized experiences. The real “rich kids” are not only interested in the brand as a “label” to flaunt their wealth, the brand is the representation of a sophisticated lifestyle, aesthetic gout and personal experience, The more distinctive and specific, the more attractive. In addition, they also desire the sustainability of the brand, ensuring that it cannot be replaced in the future. Sustainability here is understood in the sense that luxury brands need to operate and carry the “breath” of brand values ​​for a long time, undisturbed with market trends. Experience the “branded” lifestyle at Grand Marina, Saigon The first concern of the new generation “rich kid” about a living space is not only in the luxury and flashiness, they are always looking for difference and want to be the pioneer in orienting a lifestyle. Authentic “brand name”, showing subtle aesthetic gout and highlighting the intangible values ​​that the brand brings, Grand Marina, Saigon – the world’s largest luxury real estate project of the Marriott International brand, invested and developed by international real estate developer Masterise Homes, is the place to bring an unprecedented lifestyle experience. ever in Vietnam in accordance with Marriott standards, where all the elements expected by true “rich kids” converge: sophistication in design, service experience worthy of the Marriott brand. Each apartment here is a paradise with sophisticated, unique design and its own mark for the owner. Every component and detail of the living space in these two collections has been designed and completed to the high standards of Marriott worldwide. This place not only brings a new standard of “branded” lifestyle, but also helps owners assert themselves and personal aesthetic gout in every detail. Grand Marina, Saigon is an artistic masterpiece, a sophisticated living space that inspires to connect brand values ​​and affirm the value of the owner. Stepping into the lobby area of ​​Grand Marina, Saigon, the new generation “rich kids” will immediately feel the sophistication in the design art and 5-star standard service of the Marriott brand. Luxury living room in The Prime Collection apartment – one of two “branded” collections of Grand Marina, Saigon. With the main design concept “Live Brilliantly” (Living with the imprint of prosperity), showing youthfulness, dynamism full of pride. The office is designed with warm, elegant colors to help bring abundant energy, the glass door system helps to enjoy the whole view of the Saigon River and the magnificent city center. The colors in the bedroom are uniquely coordinated according to Marriott’s signature design language, bringing youthfulness and creativity. Posts : Beautiful Online

Not only acting as a trade gateway, becoming the driving force of the economy, the seaport system in many places has developed marinas with a 5-star infrastructure to welcome luxury tourists. Along with that, the strategy of urban development and construction of marinas suitable for each port area has also become a top concern in coastal countries. Hundreds of luxury yachts gather at Port Hercules for the annual Monaco Yacht Show. The achievements of the port urban development strategies are present all over the world. If you want to know how magnificent Hong Kong is, visit Victoria Harbor – a busy harbor with skyscrapers and neon lights that shine around the clock. Coming here, visitors will be immersed in the bustling and bustling life of a city that never sleeps. Similar is the Darling Harbor of Sydney (Australia) with famous commercial and entertainment activities. Regardless of day or night, the marina has become a space for romantic bayside meals, lively bars and countless high-class entertainment services. Speaking of the busiest marinas in the world, Miami cannot be missed. The elites say, “If you come to Florida without trying a walk on the Miami marina, shopping until you are tired or simply sipping a cup of coffee and enjoying the taste of luxury and bustle. of the United States … “was” a whole trip. In particular, it is impossible not to mention Monaco, the land that owns the most luxurious and splendid tourist destinations in the world. In particular, Hercules marina is known as “the destination of the elite”. The entire port has only 20 positions for superyachts. Where visitors are willing to pay 1,500 USD to rent 1 night on the yacht or 4,500 USD / night at hotels around Hercules marina. Only winning the lottery can buy real estate by the harbor? In Shanghai, the city with the largest port in the world, some experts liken Shanghai’s house prices continuously increasing over the years, so expensive that “you can’t buy it when you win the lottery”. Real estate in Shanghai has continuously increased for many years. With the advantage of marine economy, Shanghai has the second largest GDP per capita in China, only after Beijing, reaching 137,000 yuan. Originally a remote fishing village, today Shanghai has the busiest port in the world, more than Singapore and Rotterdam. Therefore, Shanghai is considered the “economic capital” of China. Experiencing the history of movement of the modern world, thanks to its great economic benefits, and at the same time possessing beautiful landscapes and views; Living space, healthy resort, harbor areas are identified as “mecca” of expensive and lavish real estate. Typical of which are Monaco, Hong Kong, Miami …, but this list is also expanding as the coastal countries seriously implement the port urban development strategy. Luxury yacht docked at Ha Long international passenger port. Yacht Bay – a new masterpiece in a heritage land As a coastal country, Vietnam has nearly half of the provinces and cities with the sea, with a total coastline of over 3,260 km running along the length of the country. However, only a few have enough conditions and built modern and large-scale seaport infrastructure. Among them can be mentioned Ha Long, where there is a heritage bay and today there is Ha Long international passenger port, which is the first specialized port for tourists in Vietnam. After being inaugurated and put into operation in 2018, Ha Long International Passenger Port has welcomed many unprecedented large tonnage international ships into Vietnam at the same time thanks to the advantage of being located on the international maritime route between India and India. Ocean and Pacific Ocean. On the other hand, the inland wharf is always crowded with tourists to experience tours to visit Ha Long Bay. Besides super ships, many times, Ha Long international passenger port has welcomed luxury yachts of the elite. Notably, in 2019, the US$150 million yacht of British billionaire Joe Lewis to Ha Long Bay also docked at Ha Long international passenger port. In Vietnam, it is easy to see that now only Ha Long Bay has all the golden elements to develop into a berth of super yachts. This place, with its harmonious mountain and sea topography, is a world natural heritage recognized by UNESCO and one of the new 7 natural wonders of the world. Sun Marina Cruise Bay is developed right next to Ha Long International Passenger Port. With great potential from the unique factor, the only heritage bay with a marina in the world, Vietnam in general and Ha Long in particular are pioneering to create a new concept called “yacht bay”. Accordingly, the yacht bay in Ha Long known as Sun Marina is developed according to the model of a complex project consisting of a high-rise tower (Sun Marina Town) and a shopping street (Sun Marina Plaza) that will give wings to customers. development of Ha Long city. At the same time, the birth of a high-class yacht bay, converging the world’s elites in harmony with Vietnamese cultural identity, establishing a separate “world” for the elite and connoisseurs. gravel, likes and wants to experience different things. In the future, surely Yacht Bay – Sun Marina will become a must-see destination for the elite. According to the owner’s share, Sun Marina is scheduled to launch in May. This is also a move that not only the elites are looking for different values, but also investors. are eagerly waiting for this once-in-a-lifetime opportunity. Thus, it can be seen that, not only with the role of creating and promoting the potential, business and tourism for each land, the future yacht bay in Ha Long has the mission of creating and establishing the highest standard of living. Exclusively for the super-rich, always looking for subtle and different values. And this has always had an irresistible attraction.

“Enchanted Dolls” is the name of a collection of dolls by Russian artist Marina Bychkova. She has hand-made dolls with distinct beauty. Marina Bychkova’s dolls are meticulously made from makeup, to elaborate costumes studded with expensive gems. These dolls exude a fragile and seductive beauty, different from the usual doll lines on the market. The idea of ​​​​making her own dolls was cherished by Marina since she was just a 6-year-old girl: “As a child, I felt mass-produced dolls were trivial and boring.” It was not until the age of 24, after three years of hard work at Emily Carr University of Art and Design, that Marina Bychkova decided to choose dolls as her career. “Enchanted Doll” is a title based on a short story by writer Paul Gallico. The dolls are meticulously crafted using high-quality materials, such as porcelain, gold, silver, and even Swarovski crystals. The fragile and attractive beauty of the dolls makes others unable to take their eyes off them. Extremely fine jewelry. Let’s admire the beauty of these beautiful magic dolls.

Participants in the “Deep Time” study emerged from the Lombrives Cave after 40 days underground. Photo: AP. After 40 days of voluntary isolation, on April 24, a group of volunteers consisting of 15 people participating in a scientific experiment called Deep Time came out of the vast Lombrives cave in southwestern France. They consisted of eight men and seven women living in the deep, dark and wet caves to help researchers understand how humans adapt to drastic changes in conditions and habitats. They have no watches, no sunlight, and have no contact with the outside world. With bright smiles on their pale faces, 15 volunteers left the Lombrives cave in cheering applause. They must wear special glasses to protect their eyes after long periods of time in the dark. When returning to the ground, all the volunteers wore special glasses to avoid shock to the light. Photo: AP. Marina Lancon, 33, one of seven female members in the test, said: “This is like being pressed on an emergency pause button.” Ms. Marina still wanted to be able to stay in the cave for a few more days, but she also said she was happy to see the wind blowing in her face again and to hear birds singing in the trees in the French Pyréneés. And she said, in a few days she has no plans to reopen her smartphone to hope to avoid a “too brutal” return to real life. The group of volunteers began to return from the ground. Photo: AP. For 40 days and nights, the team lived and explored the caves as part of the Deep Time project. There is no sunlight inside, the temperature is 10 degrees C and the relative humidity is 100 percent. The cave dwellers had no contact with the outside world, had no pandemic updates, nor any contact information with friends or family. Scientists at the Human Adaptation Institute leading the 1.2 million euros ($ 1.5 million) “Deep Time” project, said this experiment will help them better understand how people adapt to drastic changes in conditions and habitats. Because they don’t have a clock, team members keep an eye on their circadian clock to know when to wake up, go to bed, and eat. They count their days not by hours, but by their sleep cycle. Therefore, Project Director, Mr. Christian Clot was surprised that the time in the cave was over: “We think it’s only been 30 days.” The estimate of one team member is only 23 days. Members participating in the Deep Time project study speak during the press conference after returning from the Lombrives Cave after 40 days underground. Photo: AP. Working with laboratories in France and Switzerland, the scientists tracked the 15 members’ sleep patterns, social interactions, and behavioral responses via sensors. This sensor is designed as a small thermometer inside a capsule that participants swallow like a pill. It measures body temperature and transmits data to a computer until it is naturally cleared out. On April 23, the scientists told the study subjects they would be out soon. After the 40-day challenge, 2/3 of the group still wished to stay in the cave for a little more time. Photo: AP. On April 24, when they were released from the cave, although the participants looked tired, two-thirds of the participants expressed a wish to stay underground a little longer to complete group projects. At the beginning of the expedition, said Benoit Mauvieux, a biologist involved in the study. “Our future as humans on this planet will flourish,” said Clot after exiting the cave. “We have to learn to better understand how our brains are able to find new solutions, in any situation.”