Owner of public transport application BusMap becomes a member of Phenikaa Phenikaa Group has just announced a strategic investment worth 1.5 million USD, equivalent to more than 34 billion VND, in BusMap Joint Stock Company – the owner of the BusMap public transport application. With the investment and patronage of Phenikaa Group on people, systems and technology, BusMap Joint Stock Company officially became a member unit of Phenikaa Group and was renamed Phenikaa Technology Joint Stock Company. MaaS (referred to as Phenikaa MaaS) BusMap is a technology startup of a group of young technicians, led by General Director Le Yen Thanh. Since 2013, the company aims to develop a free public transport application for passengers using city buses, helping people optimize their travel journey. The application is built on the core technology of digital maps, integrated with artificial intelligence, allowing users to find the shortest travel plan with the lowest cost and time. After 7 years, BusMap has more than 2 million users, made more than 50 million trips. Sharing about this investment decision, Phenikaa Group’s representative said that it is always looking for and developing young talents, sponsoring initiatives, research and development projects for new technologies, technological innovation and startups. breakthrough, positive influence, bringing practical benefits to the community. “Phenikaa MaaS will consider the BusMap application as the core technology, the foundation for developing “personalized” applications according to the needs of each user to solve a variety of problems in life and manufacturing business. From there, Phenikaa MaaS can expand transportation products and services for businesses, organizations and communities,” said a representative of Phenikaa Group about the long-term development orientation for the unit. this new member. Phenikaa is the parent company owning 81.63% of capital Vicostone – an artificial quartz stone business listed on the HNX with a market capitalization of VND 16,864 billion. In addition to Vicostone, Phenikaa is a multi-industry economic group operating in the fields of technology; industry; scientific research; education and training. Becoming a member unit of Phenikaa Group and a part of Phenikaa Ecosystem, Phenikaa MaaS aims to expand the target customer base, not only encapsulating the inner city bus transportation service industry, but also It also expands to other areas of the public transport industry such as trains, trams, waterways, etc., thereby, strongly promoting the comprehensive digital transformation in the field of smart transportation.

A special point worth mentioning here is that most of the core technologies researched, developed and owned by Phenikaa Group are implemented by Vietnamese human resources who work for the Group, including the team. a team of talented and passionate young scientists and technicians who are “recruited” from Start-up, Spin-off companies. This represents the clear strategic direction that the Group is implementing – which is to conquer the pinnacle of science and technology in parallel with the reality of the aspiration to develop the young generation and raise the level of Vietnamese intelligence. BusMap application for public transport with 2 million users in Vietnam One of the technology start-ups invested by Phenikaa Group with the goal of giving wings to the young generation and realizing the Group’s strategic steps is a strategic investment of $1.5 million in the company. Vietnamese technology start-up owns the leading free public transport application in Vietnam – BusMap. This investment decision is both a desire to contribute to the development of a talented young Vietnamese generation, while creating a resonance of strength to perfect the Phenikaa ecosystem, contributing to accelerating the construction and development of a smart city. sustainability in Vietnam and the national digital transformation process, implementing the Government’s goals, orientations and policies. With the investment and patronage of Phenikaa in terms of people, systems and technology, BusMap Joint Stock Company officially became a member unit of Phenikaa Group and was renamed Phenikaa MaaS Technology Joint Stock Company (called Phenikaa MaaS Technology Joint Stock Company (called Phenikaa MaaS Technology JSC). for short, Phenikaa MaaS); step by step restructure, expand mission, vision and business development orientation, towards becoming a leading enterprise providing solutions, products and services to strongly promote digital transformation. comprehensive in the field of smart traffic, smart city in Vietnam. No longer an ordinary investment project, the fact that Phenikaa Group “pours money” into the young Vietnamese technology start-up BusMap is how the Group is “realizing its commitment” to developing the young Vietnamese generation and promoting the transformation of young Vietnamese people. digital transformation for smart traffic, smart city, contributing to the general development of society. A young Vietnamese technology start-up, when fully sponsored and officially a member of a large corporation, will be able to quickly transform and develop, bringing BusMap core technology into smart mobility applications and Comprehensive technology solutions. Since then, opening up great opportunities for thousands of businesses operating in the transportation sector as well as local governments to quickly access comprehensive digital transformation in the field of smart traffic and smart cities in Vietnam. . At the same time, this investment of Phenikaa Group continues to inspire the young Vietnamese generation to confidently and boldly explore and conquer knowledge, because surely, when young talents demonstrate their ability, bravery and passion, they will find “strong sponsors” who are willing to sponsor and develop, unleash their creativity to create high-class products, affirm Vietnamese talent and wisdom, open doors great door to the world.

Artwork / internet Pressure and gear shift dynamics Vietnam has been accelerating the process of national digital transformation with the dual goal of developing digital government, digital economy, digital society and forming Vietnamese digital technology enterprises. go global. In which, the education sector is one of the eight priority areas for implementation. In order to adapt and integrate with the 4.0 Technology Revolution, the Education sector in recent years has promoted the application of information technology in teaching, learning and management. Especially, with the impact and unpredictable developments of the Covid -19 pandemic, the rapid implementation of digital transformation in the education sector has become more and more necessary and urgent. The motto “pause to school, do not stop learning” is both pressure and motivation for educational institutions, teachers, students and parents to apply science and technology to maintain the quality of teaching. – learning and governance for students, encouraging students to maintain a continuum of learning. At the same time, ensuring safety, security, and connecting school – parents in the epidemic context still has complicated developments; promote efficient and sustainable operation of educational institutions. This is also an opportunity for educational institutions to apply digital transformation in managing and operating a smart-oriented school. In fact, in the modern educational environment, educational institutions are facing many challenges and facing difficulties in finding a comprehensive digital transformation solution. Now, the need is no longer a single technology solution to perform a certain school activity such as an online teaching and learning solution; a financial management software; a human resource management or data management software of the school … The reality requires that a technology platform, a comprehensive, comprehensive solution, integrating multiple features and suitable for the operating status of the Vietnamese education industry, helps to limit the waste of resources ( finance, human resources, time …) and increase efficiency, productivity. Need a comprehensive solution Dr. Le Anh Son, Deputy Director of the Phenikaa Institute of Research and Technology, University of Phenikaa, said: A term that is being mentioned a lot recently is Edtech, a combination of “education” (education) and “Technology” (technology). Edtech covers all different aspects of education from teaching and learning, educational management, educational communication … which are presented in three main forms: Application of technology in the classroom (facilities classes, tools, teaching materials); applying technology in teaching methods; apply technology in governance. The impact of the Covid -19 epidemic promotes the implementation of online teaching in educational institutions. Many places already know and use free platforms such as Google (with Google Classroom), Microsoft (with Microsoft Teams), Facebook (with Facebook Workplace), Skype, Zoom … However, these software just stop at the level of creating a means of communication and interaction between teachers and students, not yet creating a simultaneous connection with parents – teachers and educational administrators to Improve the ability to administer, support and supervise students. In fact, not many educational institutions have a comprehensive Edtech solution. That said, the Vietnamese digital technology market still has plenty of room to exploit. According to Dr. Le Anh Son, currently a member of Phenikaa Group has deployed the application of the smart school PHX Smart School, integrating two forms of technology application in the classroom and the application of technology in management into one. communication. The highlight of this solution is an intelligent integrated information system; integrating software to support training processes, helping schools to deploy online teaching and learning activities, and sharing convenient video lessons to support more effective learning; integrated online exam system. PHX Smart School also integrates smart route monitoring system, accurate face attendance … automatically connects, updates information quickly to families on student’s status when arriving at school. Actively measure body temperature, monitor the body temperature of objects entering and leaving the campus to ensure the school’s epidemic prevention.

Technology solutions using artificial intelligence (AI) and IoT for smart schools by PHX Educational Technology and Service Joint Stock Company (PHX Smart School) – a member unit of Phenikaa Group has voted as the excellent product / solution of the software, information technology (IT) industry of Vietnam in the field of Education and Training and awarded Sao Khue Prize 2021. The technology solution of PHX Smart School is a centralized management system that is intelligent, connected and linked information from many sources together to create an intelligent integrated information system, combining applications. technology in the classroom and application of technology in management onto one platform; The school focuses on four basic objects of school: student, parent, teacher, and administrator. This solution is researched and developed by Phenikaa Group’s staff and commercial packaging, using AI and IoT to record data, update and notify realtime information to the school. , teachers, parents, ensure information is updated, extracted and reported quickly, fully, at the right time, to the right people. PHX Smart School solution integrates software to support training processes, helps schools deploy online teaching and learning activities, and shares video lectures conveniently to support more effective learning; integrated online testing system, allowing the creation of multiple-choice and marking exams right after completing the lesson, or essay exams marked by teachers and reporting results to students and parents use. This is also an electronic contact book, connecting the school with parents easily through apps on Android and iOs. In particular, PHX Smart School integrates smart route monitoring system, accurate attendance with face … automatically connects and updates information quickly to families about student’s status upon arrival at school. , ensuring safety for students. In addition, this solution also has the ability to actively measure body temperature, monitor the body temperature of objects entering and leaving the campus to ensure the school’s epidemic prevention. PHX Smart School is considered to be a comprehensive smart digital transformation solution for schools in school management in many different aspects, from safe management for students while traveling to school, Identifying and warning of dangerous situations, payment, management of training activities, enrollment, facilities, personnel and other activities of the school … Although only recently launched, PHX Smart School solution has been contracted for implementation, practical application by major schools in Hanoi and Ho Chi Minh City and received many positive reviews. In the coming time, with the support from Phenikaa Group, will inherit advanced technologies and services that have been researched and developed by institutes, research and development centers and enterprises in the ecosystem. Phenikaa, PHX Smart School continues to pursue the goal of digitalization in the field of education, towards becoming the leading technology company in smart solutions for schools in Vietnam and expanding into international markets. In 2021, PHX Smart School’s educational technology solution excellently overcame nearly 300 solutions and services from 161 enterprises and was awarded Sao Khue Award.