In terms of design, the Ford Maverick possesses a bunker and masculine exterior that is not inferior to the Ford Ranger, but the size is the smallest in the pickup family of the American automaker. Ford Maverick owns a bunker and masculine exterior. With a length of 5,072 mm and a height of 1,745 mm, this model is 282 mm shorter and 53 mm lower than the Ranger, the smallest in Ford’s pickup range. The American manufacturer is confident that the Maverick will appeal to ordinary customers looking for a practical model, even those who have never intended to buy a pickup. At the same time, the market is gradually dominated by high-rise vehicles, so a pickup with a starting price of about $20,000 like the Ford Maverick is also easy to meet the needs of customers. In terms of power, Maverick is equipped with a Hybrid system right from the lowest version, with the combination of a 2.5L Atkinson cycle engine (162 hp) with an electric motor (126 hp) to create a total capacity. 191 hp max. Along with that, kinetic energy will be transmitted to the front wheels through a CVT gearbox. In addition, Ford also offers the new pickup model the option of an EcoBoost turbocharged petrol engine with a capacity of 2 liters, providing a maximum capacity of 250 horsepower and maximum torque of 210 Nm. This engine is mated to an 8-speed automatic transmission with the option of front-wheel drive or all-wheel drive (AWD). Despite being a small pickup, Ford Maverick still owns a 4.5-foot (about 1.37 m) long trunk, which can extend up to 6 feet (about 1.83 m) when the door is opened. Ford named this type of trunk Flexbed with a divided floor, which can be changed flexibly. In particular, the company also equips 110V and 12V sockets here, suitable for various purposes of car owners. Meanwhile, the cabin of the Ford Maverick owns an infotainment system with an 8-inch touch screen, integrating Apple CarPlay, Android Auto and Wifi for up to 10 devices. With FordPass Connect, customers can find their vehicle, check fuel levels, lock and unlock doors, and start or stop the engine from their phones. Inside the car also has a series of smart storage compartments, the largest of which is under the passenger’s seat. According to information from the manufacturer, the new Ford Maverick will go on sale this fall with 3 main versions: XL, XLT and Lariat. Customers can also get special First Edition versions, along with the FX-4 Off-Road package with powerful components. Thu Ha (Th)

Ford Ranger still has no rival in the Vietnamese auto market. Starting point, “Ranger” was just the name for a version on two iconic product lines of Ford, F-Series and Bronco. By the 1980s, the Ranger was no longer hiding the myths of the same company, but gradually shaped and known as an independent pickup product. In the following years, the Ranger became more and more popular and gradually asserted its position in the mid-size pickup segment with the ability to challenge all limits off-road. In particular, the Ranger Raptor version has set new standards and led strong products for the Ford family’s adventurous car owners. Similar to the unbeaten F-150 series, the “Built Ford Tough” foundation philosophy is the Ranger’s DNA. From the steel body design to the solid chassis system made of reinforced steel, to a variety of flexible tank options. It is the “bold American” features that make up the indomitable Ranger, possessing an impressive load of up to 1,425 kg and the ability to wade in depth championships up to 850 mm. Specifically, the Ranger’s tank can hold the equivalent of 300 million grains of sand or 2 cows without towing a trailer. . In case the driver needs more capacity to carry, the Ranger possesses a towing capacity of up to 3.5 tons, enough to pull at least 8 horses or 10 water motorcycles with powerful assistance from the electronic stability system and Ford trailer control. To be a reliable companion, the Ranger has undergone a series of complex testing programs to ensure the durability of the engine as well as the entire vehicle. From testing in extreme hot / cold environments to testing in thin air. Ranger is designed with outstanding durability to reduce risks and ensure comfortable journeys even after years of operation. In the Vietnamese market, Ford Ranger offers many different diesel engine and gearbox options. In which the most advanced version Wildtrak 4×4 is equipped with a twin-turbocharged engine producing 213 horsepower and 500 Nm of torque. Combined with an advanced 10-speed automatic transmission and deep water wading capabilities, the Ranger can take owners wherever they want. Ford Ranger Raptor: Setting new standards Developed for owners who love to conquer the terrain and love speed – Ford Ranger Raptor is a high-performance car (Ford Performance) with outstanding performance. Possessing a chassis system made of super-hard steel with improvements in design, the Ranger Raptor really goes beyond the mold of a pickup. Possessing a Bi-Turbo engine paired with a 10-speed automatic transmission that produces up to 213 hp and astonishing 500 Nm of torque – Ranger Raptor is designed to be able to operate on the roads the most dangerous. Ground clearance is also increased to 283 mm and the wading capacity is increased to 850 mm. Ranger Raptor is full of potentials that need to be discovered. From the 2.5-inch Fox Racing suspension, the advanced terrain control system with 6 modes, advanced gear shifters integrated on the steering wheel have all helped Raptor asserted the “king” position in the car segment. mid-size pick-up. Setting new standards, Ranger has maintained its leading position in the mid-size truck segment in many regional markets in 2020, including Vietnam with 65% market share. From the beginning of 2021, the Ranger recorded cumulative sales of 3,873 vehicles. In March alone, 2,171 Ranger cars were delivered to customers, accounting for 75% of the segment market share and leading the whole Vietnamese market in sales.

Throughout history, Ford Ranger has been constantly improved over the decades to become a famous pickup. Starting point, “Ranger” was just the name for a version on two iconic product lines of Ford, F-Series and Bronco. By the 1980s, the Ranger was no longer hiding the myths of the same company, but gradually shaped and known as an independent pickup product. Similar to the unbeaten F-150 series, the “Built Ford Tough” foundation philosophy is the Ranger’s DNA. From the steel body design to the solid chassis system made of reinforced steel, to a variety of flexible tank options. It is these “bold American” features that make up the indomitable Ranger, possessing an impressive load of up to 1,425kg and the ability to wade in depth championships up to 850mm. Ranger has maintained its leading position in the mid-size truck segment in many regional markets in 2020, including Vietnam with 65% market share. Specifically, the Ranger’s tank can hold the equivalent of 300 million grains of sand or 2 cows without towing a trailer (this is just an example, we advise owners not to follow suit). In the event that the driver needs more carrying capacity, the Ranger possesses a towing capacity of up to 3.5 tons, enough to pull at least 8 horses or 10 water motorcycles with great assistance from the Electronic Stability System. and Ford Trailers Control System. To be a reliable companion, the Ranger has undergone a series of complex testing programs to ensure the durability of the engine as well as the entire vehicle. From testing in extreme hot / cold environments to testing in thin air. From the beginning of 2021, the ‘Strong Ford’ Ranger recorded cumulative sales of 3,873 vehicles Ranger is designed with outstanding durability to reduce risks and ensure comfortable journeys even after years of operation. In the Vietnamese market, Ford Ranger offers many different diesel engine and gearbox options. In which the most advanced version Wildtrak 4×4 is equipped with a twin-turbocharged engine producing 213 horsepower and 500 Nm of torque. Combined with an advanced 10-speed automatic transmission and the ability to wade up to 800mm deep, the Ranger can take owners wherever they want. Ford Ranger Raptor Developed for owners who love to conquer the terrain and love speed – Ford Ranger Raptor is a high-performance car (Ford Performance) with outstanding performance. Possessing a chassis system made of super-hard steel with improvements in design, the Ranger Raptor really goes beyond the mold of a pickup. Ranger Raptor is full of potentials that need to be discovered Possessing a Bi-Turbo engine combined with a 10-speed automatic transmission that produces up to 213 horsepower and 500 Nm of torque – Ranger Raptor is designed to be able to operate on the most challenging roads . Ground clearance is also increased to 283mm and the ability to wade increased to 850mm. From the 2.5-inch Fox Racing suspension, the advanced Terrain Control system with 6 modes, the advanced shift paddles integrated on the steering wheel have all helped the Raptor asserted the “king” position in the car segment. mid-size pick-up.

Ford Ranger still shows absolute advantage when accounting for nearly three-quarters of the “piece of cake” in the pickup segment. (Graphic photo: Hoang Hiep)

In the pickup segment, the whole market sold 2,898 units, nearly 3 times higher than the previous month (1,097 units), accounting for 13.7% of total passenger cars sold. In particular, the “king of pickup” Ford Ranger sold up to 2,171 units, topping the sales of best-selling cars in the market in March and accounting for 74.9% of sales of the segment.

The remaining models also saw a significant increase in sales. Toyota Hilux stands firmly at the second position in the segment, accounting for 16.5% of the “piece of cake”. Meanwhile, Isuzu D-Max pick-up model is still in a long term, while in March, there is still no more sales.

Below is the sales ranking in the pickup segment for March 2021:

1. Ford Ranger: 2,171 units

Ford Ranger 2021 has small changes in appearance

“King” pickup in March 2021 achieved very impressive sales of 2,171 units, up 2.8 times compared to the previous month. The above sales not only help the Ranger occupy a “unique” position in the segment but also lead in the top of the best-selling cars in the market last month. Cumulative total sales in the first quarter of 2021, Ford Ranger reached 3,873 units.

Ford Ranger is a pickup model imported CBU from Thailand. The 2021 upgraded version was launched in Vietnam at the end of 2020 with all 7 versions, with prices ranging from 616 million to 1,198 billion dong.

2. Toyota Hilux: 478 units

Hilux has the highest sales growth in the segment, 3.5 times more than the previous month

Hilux in March 2021 achieved impressive sales of 478 units, an increase of 3.5 times over the previous month (with 136 units). This growth makes Hilux quite “standstill” in the second position in the pickup segment.

Currently, this sample is being imported from Thailand and sold in Vietnam with 4 versions, the selling price ranges from 622 to 878 million VND.

3. Mitsubishi Triton: 130 units

Mitsubishi Triton has a slight increase in sales compared to February

In March 2021, Mitsubishi Triton reached sales of 130 units, an increase of nearly 30% compared to February (with 102 units). This is the second consecutive month Triton is ranked third in the segment and is far behind by Toyota Hilux.

Currently, Triton is imported complete unit from Thailand and introduced with 7 versions, selling price ranges from 555 to 865 million.

4. Mazda BT-50: 119 units

MazdaBT-50 has the most “momentum” design in the segment

Like most other models, the BT-50 also saw positive sales in March 2021. With 119 units sold, sales of BT-50 increased 47% from the previous month (with 81 units).

Currently, the BT-50 is a model imported from Thailand to Vietnam with 4 versions and has a selling price ranging from 569 to 749 million VND.

5. Isuzu D-max: 0 pcs

During the first quarter of 2021, Isuzu could not sell a D-max

As in the previous February, this Isuzu pickup did not sell a single unit in March 2021. This makes this car continue to sink into the crisis, absolute acceptance of the bottom of the table.

Currently, Isuzu D-Max is importing to Vietnam from Thailand and is presented with 4 versions with prices ranging from 650 to 820 million VND.

Royal Union

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