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	<title>relying &#8211; Spress</title>
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		<title>Relying on technology &#8220;introduction&#8221; to continuously upgrade the SR series of iFLYTEK Smart Voice Recorder for three consecutive championships</title>
		<link>https://en.spress.net/relying-on-technology-introduction-to-continuously-upgrade-the-sr-series-of-iflytek-smart-voice-recorder-for-three-consecutive-championships-2/</link>
		
		<dc:creator><![CDATA[editor]]></dc:creator>
		<pubDate>Sun, 27 Jun 2021 14:10:05 +0000</pubDate>
				<category><![CDATA[Tech]]></category>
		<category><![CDATA[Championships]]></category>
		<category><![CDATA[Consecutive]]></category>
		<category><![CDATA[continuously]]></category>
		<category><![CDATA[IFLYTEK]]></category>
		<category><![CDATA[Introduction]]></category>
		<category><![CDATA[Recorder]]></category>
		<category><![CDATA[relying]]></category>
		<category><![CDATA[Series]]></category>
		<category><![CDATA[smart]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Upgrade]]></category>
		<category><![CDATA[Voice]]></category>
		<guid isPermaLink="false">https://en.spress.net/relying-on-technology-introduction-to-continuously-upgrade-the-sr-series-of-iflytek-smart-voice-recorder-for-three-consecutive-championships-2/</guid>

					<description><![CDATA[After years of cultivating AI technology and focusing on scenarios, HKUST iFlytek has built a full-stack product series for office scenarios, and continues to lead the AI ​​office track. At 618 this year, iFLYTEK’s smart voice recorder, known as &#8220;a must-have artifact for office and conferences,&#8221; has been the sales champion of the two-platform voice [&#8230;]]]></description>
										<content:encoded><![CDATA[<p><strong> After years of cultivating AI technology and focusing on scenarios, HKUST iFlytek has built a full-stack product series for office scenarios, and continues to lead the AI ​​office track.</strong></p>
<p><span id="more-27677"></span></p>
<p>At 618 this year, iFLYTEK’s smart voice recorder, known as &#8220;a must-have artifact for office and conferences,&#8221; has been the sales champion of the two-platform voice recorder category on JD.com and Tmall for three consecutive years. Among them, iFLYTEK’s smart voice recorder SR502 won the title of single product sales in the voice recorder category on Tmall’s platform on June 18. The product, iFLYTEK’s wrist-type voice recorder R1, has also won the double champion of Jingdong bracelet-type voice recorder in single product sales due to its advantages in expanding multi-scene applications.</p>
<p>When talking about voice recorders in the past, many people’s first impression is that they have a single function and do not meet the needs of contemporary people. As a result, voice recorders have always survived among their existing consumers. After the birth of the smart phone, the traditional voice recorder lost some of its users.</p>
<p>But in fact, it is understood that 81% of voice recorder users need transcripts, and the groups that use voice recorders are mainly white-collar workers, journalists and students. Based on the unsolved pain points of these traditional recording scenarios, iFLYTEK’s smart voice recorder was created as needed.</p>
<p>IFLYTEK has widely used AI voice technology in smart recording pens, so that consumers can quickly obtain the corresponding text after the recording is completed. And to meet the needs of consumers in different sub-scenarios, so that the traditional voice recorder exudes a new light because of AI.</p>
<p> For example, iFLYTEK’s SR series smart recorders are equipped with AI algorithms with independent intellectual property rights to reduce noise. They can use adaptive filtering to eliminate noise for sound source localization. The pickup distance can reach 15 meters and the human voice is clearer. At the same time, it also introduced seven scene modes such as speech, conference, interview, standard, memo, music, and power saving to meet the needs of different occasions. The functionally very practical iFLYTEK smart voice recorder has its own key content marking function. As long as you directly touch the screen during recording, you can add tags to key content. After the recording is over, you can search for keywords to view the highlighted key content, and it also supports simultaneous sharing and editing on multiple platforms such as mobile phones and PCs.  Among them, in the function of transcribing, iFLYTEK’s smart voice recorder is more “precise”. With the support of a series of high-precision technologies such as microphone array smart pickup technology, smart noise reduction technology, voice transcription technology, offline transcription technology, Chinese and English translation technology, iFLYTEK’s smart voice recorder is accurate in a variety of work scenarios The sound pickup, even if it is 15 meters away from the target, or in a noisy environment, it can intelligently filter out the noise, and only retain the clear original sound of the target; after the recording is over, the manuscript is quickly transferred and saved, Intelligent upload to the cloud, and can also be transcribed and written operations without the network. The current smart voice recorder market is undoubtedly a red sea. In order to maintain its own technological competitiveness, HKUST Xunfei has set up technical indicators internally to achieve a 30% year-on-year technological growth. In the past ten years, R&amp;D investment accounted for 20% of operating income. about. Accompanyingly, the situation of domestic smart recorder players has gradually become clear, and iFlytek is undoubtedly the leader. Based on the annual technological &#8220;involution&#8221; and product innovation, iFlytek will continue to innovate product forms and technology applications to empower industry upgrades</p>
]]></content:encoded>
					
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">27677</post-id>	</item>
		<item>
		<title>Relying on technology &#8220;introduction&#8221; to continuously upgrade the SR series of iFLYTEK Smart Voice Recorder for three consecutive championships</title>
		<link>https://en.spress.net/relying-on-technology-introduction-to-continuously-upgrade-the-sr-series-of-iflytek-smart-voice-recorder-for-three-consecutive-championships/</link>
		
		<dc:creator><![CDATA[editor]]></dc:creator>
		<pubDate>Sat, 26 Jun 2021 18:20:05 +0000</pubDate>
				<category><![CDATA[Tech]]></category>
		<category><![CDATA[Championships]]></category>
		<category><![CDATA[Consecutive]]></category>
		<category><![CDATA[continuously]]></category>
		<category><![CDATA[IFLYTEK]]></category>
		<category><![CDATA[Introduction]]></category>
		<category><![CDATA[Recorder]]></category>
		<category><![CDATA[relying]]></category>
		<category><![CDATA[Series]]></category>
		<category><![CDATA[smart]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Upgrade]]></category>
		<category><![CDATA[Voice]]></category>
		<guid isPermaLink="false">https://en.spress.net/relying-on-technology-introduction-to-continuously-upgrade-the-sr-series-of-iflytek-smart-voice-recorder-for-three-consecutive-championships/</guid>

					<description><![CDATA[After years of cultivating AI technology and focusing on scenarios, HKUST iFlytek has built a full-stack product series for office scenarios, and continues to lead the AI ​​office track. At 618 this year, iFLYTEK’s smart voice recorder, known as &#8220;a must-have artifact for office and conferences,&#8221; has been the sales champion of the two-platform voice [&#8230;]]]></description>
										<content:encoded><![CDATA[<p><strong> After years of cultivating AI technology and focusing on scenarios, HKUST iFlytek has built a full-stack product series for office scenarios, and continues to lead the AI ​​office track.</strong></p>
<p><span id="more-27558"></span></p>
<p>At 618 this year, iFLYTEK’s smart voice recorder, known as &#8220;a must-have artifact for office and conferences,&#8221; has been the sales champion of the two-platform voice recorder category on JD.com and Tmall for three consecutive years. Among them, iFLYTEK’s smart voice recorder SR502 won the title of single product sales in the voice recorder category on Tmall’s platform on June 18. The product, iFLYTEK’s wrist-type voice recorder R1, has also won the double champion of Jingdong bracelet-type voice recorder in single product sales due to its advantages in expanding multi-scene applications.</p>
<p>When talking about voice recorders in the past, many people’s first impression is that they have a single function and do not meet the needs of contemporary people. As a result, voice recorders have always survived among their existing consumers. After the birth of the smart phone, the traditional voice recorder lost some of its users.</p>
<p>But in fact, it is understood that 81% of voice recorder users need transcripts, and the groups that use voice recorders are mainly white-collar workers, journalists and students. Based on the unsolved pain points of these traditional recording scenarios, iFLYTEK’s smart voice recorder was created as needed.</p>
<p>IFLYTEK has widely used AI voice technology in smart recording pens, so that consumers can quickly obtain the corresponding text after the recording is completed. And to meet the needs of consumers in different sub-scenarios, so that the traditional voice recorder exudes a new light because of AI.</p>
<p> For example, iFLYTEK’s SR series smart recorders are equipped with AI algorithms with independent intellectual property rights to reduce noise. They can use adaptive filtering to eliminate noise for sound source localization. The pickup distance can reach 15 meters and the human voice is clearer. At the same time, it also introduced seven scene modes such as speech, conference, interview, standard, memo, music, and power saving to meet the needs of different occasions. The functionally very practical iFLYTEK smart voice recorder has its own key content marking function. As long as you directly touch the screen during recording, you can add tags to key content. After the recording is over, you can search for keywords to view the highlighted key content, and it also supports simultaneous sharing and editing on multiple platforms such as mobile phones and PCs.  Among them, in the function of transcribing, iFLYTEK’s smart voice recorder is more “precise”. With the support of a series of high-precision technologies such as microphone array smart pickup technology, smart noise reduction technology, voice transcription technology, offline transcription technology, Chinese and English translation technology, iFLYTEK’s smart voice recorder is accurate in a variety of work scenarios The sound pickup, even if it is 15 meters away from the target, or in a noisy environment, it can intelligently filter out the noise, and only retain the clear original sound of the target; after the recording is over, the manuscript is quickly transferred and saved, Intelligent upload to the cloud, and can also be transcribed and written operations without the network. The current smart voice recorder market is undoubtedly a red sea. In order to maintain its own technological competitiveness, HKUST Xunfei has set up technical indicators internally to achieve a 30% year-on-year technological growth. In the past ten years, R&amp;D investment accounted for 20% of operating income. about. Accompanyingly, the situation of domestic smart recorder players has gradually become clear, and iFlytek is undoubtedly the leader. Based on the annual technological &#8220;involution&#8221; and product innovation, iFlytek will continue to innovate product forms and technology applications to empower industry upgrades</p>
]]></content:encoded>
					
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">27558</post-id>	</item>
		<item>
		<title>Guangdong Shanwei Relying on Red Resources to Promote Rural Revitalization in Old Areas</title>
		<link>https://en.spress.net/guangdong-shanwei-relying-on-red-resources-to-promote-rural-revitalization-in-old-areas/</link>
		
		<dc:creator><![CDATA[editor]]></dc:creator>
		<pubDate>Thu, 17 Jun 2021 02:50:11 +0000</pubDate>
				<category><![CDATA[World]]></category>
		<category><![CDATA[areas]]></category>
		<category><![CDATA[Guangdong]]></category>
		<category><![CDATA[Promote]]></category>
		<category><![CDATA[red]]></category>
		<category><![CDATA[relying]]></category>
		<category><![CDATA[Resources]]></category>
		<category><![CDATA[revitalization]]></category>
		<category><![CDATA[rural]]></category>
		<category><![CDATA[Shanwei]]></category>
		<guid isPermaLink="false">https://en.spress.net/guangdong-shanwei-relying-on-red-resources-to-promote-rural-revitalization-in-old-areas/</guid>

					<description><![CDATA[Relying on red resources, Shanwei City in Guangdong Province has built 10 demonstration belts for rural revitalization through the development of red cultural tourism and promotion of characteristic industries, so as to continuously improve the sense of gain and happiness of the people in the old districts. There are many red revolutionary sites in Xiapu [&#8230;]]]></description>
										<content:encoded><![CDATA[<p><strong>Relying on red resources, Shanwei City in Guangdong Province has built 10 demonstration belts for rural revitalization through the development of red cultural tourism and promotion of characteristic industries, so as to continuously improve the sense of gain and happiness of the people in the old districts.</strong></p>
<p><span id="more-24172"></span> There are many red revolutionary sites in Xiapu Village, Jinxiang Town, Lufeng, Shanwei. Under the leadership of the working team in the village, it has been built into a red tourism village integrating revolutionary history education, sightseeing, tourism and leisure, and the life of the villagers has become more and more prosperous. Villager Zheng Zaiyang had always been working outside, but as the number of tourists in the village increased, he also returned to his hometown to set up a farmhouse.</p>
<p><img decoding="async" src="https://p3.itc.cn/q_70/images03/20210615/2c1817d1616247b4ab220b793952e0b9.jpeg"></p>
<p><strong> Zheng Zaiyang, a villager in Xiapu Village, Jinxiang Town, Lufeng, Shanwei, Guangdong:</strong> The monthly turnover is five to six hundred thousand. The audience was full, and even the parking spaces sometimes had no place to park. During the &#8220;May 1st&#8221; holiday, there are more than 200 sets a day, and the chef is not able to cook well.</p>
<p>Since the beginning of this year, Xiapu Village has received 150,000 tourists from all over the world.</p>
<p><img decoding="async" src="https://p4.itc.cn/q_70/images03/20210615/26a653b27bcf4d7c88a768ad993e7f23.jpeg"></p>
<p>In accordance with the principles of &#8220;One Belt, One Theme&#8221; and &#8220;One Village, One Characteristic&#8221;, Shanwei City has planned 10 demonstration belts for rural revitalization with different themes such as &#8220;red cultural experience&#8221; and &#8220;eco-agricultural tourism&#8221;, giving full play to the advantages of red culture and characteristic industries to promote rural development. Revitalize.</p>
<p><img decoding="async" src="https://p9.itc.cn/q_70/images03/20210615/71b4a0d067ea465899afa0d6503093d5.jpeg"> </p>
<p> Chenzhou Village is well-known for producing oysters. However, in the past, most of the oysters raised by the villagers “relied on the sea for food”. Irregular changes in typhoons and tides often reduced the production of oysters.</p>
<p><img decoding="async" src="https://p2.itc.cn/q_70/images03/20210615/63dd232370c4449da72116534c11c416.jpeg"></p>
<p>In recent years, the party organization of Chenzhou Village has taken the lead, inviting agricultural experts and third-party professional companies to give scientific guidance to oyster farmers, and established a joint-stock company to create technology research and development, high-end breeding, The whole industry chain integrating scientific seedling breeding, green breeding, intensive processing, product sales and brand promotion, realizes the integrated operation of production, supply and marketing of oysters.</p>
<p><img decoding="async" src="https://p2.itc.cn/q_70/images03/20210615/5ba9ca16bc764751b0d89be2abfcf882.jpeg"></p>
<p><strong> Huang Xinjie, Deputy Director of the Village Committee of Chenzhou Village, Shanwei, Guangdong:</strong> We have built the 1200 acres of original fish, shrimp, and crab farms into a large Chenzhou oyster farming base, and integrated the 12 oyster product processing plants that are relatively large in the village. The total output value of the oyster industry reached 460 million last year.</p>
<p><img decoding="async" src="https://p0.itc.cn/q_70/images03/20210615/7ee7cef0a7234fe7a154062dc0c1df84.jpeg"></p>
<p>As of the end of 2020, 137 provincial-designated poor villages in Shanwei City have completed the creation of new rural demonstration villages, driving poverty-stricken households to participate in equity participation and entrepreneurship and employment of more than 8,000 households, with an average annual income increase of more than 4,000 yuan per household, greatly improving the sense of gain and happiness of the people in the old area sense.</p>
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		<post-id xmlns="com-wordpress:feed-additions:1">24172</post-id>	</item>
		<item>
		<title>GEM IPO three times over three Golden Bell shares to catch up with Ford and Tesla, all relying on major customers</title>
		<link>https://en.spress.net/gem-ipo-three-times-over-three-golden-bell-shares-to-catch-up-with-ford-and-tesla-all-relying-on-major-customers/</link>
		
		<dc:creator><![CDATA[editor]]></dc:creator>
		<pubDate>Tue, 11 May 2021 12:00:07 +0000</pubDate>
				<category><![CDATA[Tech]]></category>
		<category><![CDATA[BELL]]></category>
		<category><![CDATA[Catch]]></category>
		<category><![CDATA[Catch up]]></category>
		<category><![CDATA[Customers]]></category>
		<category><![CDATA[Ford]]></category>
		<category><![CDATA[Gem]]></category>
		<category><![CDATA[GOLDEN]]></category>
		<category><![CDATA[IPO]]></category>
		<category><![CDATA[Major]]></category>
		<category><![CDATA[relying]]></category>
		<category><![CDATA[shares]]></category>
		<category><![CDATA[Tesla]]></category>
		<category><![CDATA[times]]></category>
		<guid isPermaLink="false">https://en.spress.net/gem-ipo-three-times-over-three-golden-bell-shares-to-catch-up-with-ford-and-tesla-all-relying-on-major-customers/</guid>

					<description><![CDATA[Every reporter: Liang Xiao Every editor: Wen Duo April 22,gemThe Listing Committee (hereinafter referred to as the Listing Committee) held the 24th review meeting in 2021. Guangzhou Jinzhong Auto Parts Co., Ltd. (hereinafter referred to as Jinzhong Co., Ltd.), Nantong Chaoda Equipment Co., Ltd.,Guangdong Tianyima Information Industry Co., Ltd.(Hereinafter referred to as Tianyima) 3 companies [&#8230;]]]></description>
										<content:encoded><![CDATA[<p>Every reporter: Liang Xiao Every editor: Wen Duo</p>
<p> April 22,gemThe Listing Committee (hereinafter referred to as the Listing Committee) held the 24th review meeting in 2021. Guangzhou Jinzhong Auto Parts Co., Ltd. (hereinafter referred to as Jinzhong Co., Ltd.), Nantong Chaoda Equipment Co., Ltd.,Guangdong Tianyima Information Industry Co., Ltd.(Hereinafter referred to as Tianyima) 3 companies successfully passed the meeting. The reporter of &#8220;Daily Economic News&#8221; noticed that Jinzhong shares were questioned at the meeting for over-reliance on the largest customer. In addition, the Listing Committee once again asked the company to state that it meets the requirements of &#8220;three innovations and four innovations&#8221; at the meeting. , This time the object is Tianyima. Admiralty: Increasing revenue but not profit in the past two years, relying on major customers to attract inquiries from the Listing Committee Recently, the 2021 Shanghai Auto Show has attracted attention from all walks of life, and some of the car logos and other decorative parts of the show cars may be made by this company. From 2018 to 2020, Jinzhong shares achieved operating income of 338 million yuan, 374 million yuan, and 394 million yuan respectively; net profits attributable to parent companies were 63.04 million yuan, 56.1351 million yuan and 48.699 million yuan respectively. Even after deducting the impact of non-recurring gains and losses, in the past two years, Admiralty shares still show a situation of &#8220;increasing revenue but not profit&#8221;. Jinzhong shares explained that the main reason for the decline in the company&#8217;s net profit was the combined effects of tariffs imposed by Sino-US trade frictions, the new crown epidemic, exchange rate fluctuations, and the large fixed costs of its wholly-owned subsidiary Qingyuan Jinzhong&#8217;s operation in 2020. For example, the company&#8217;s tariff expenses were RMB 4,976,200, RMB 15,979,500, and RMB 12,876,700, respectively. In 2019 and 2020, the expenses increased significantly compared with 2018. However, Jinzhong shares also said that up to now, the impact of Sino-US trade frictions on the company&#8217;s performance decline has been basically eliminated, and the impact of the new crown epidemic, exchange rate fluctuations and the operation of Qingyuan Jinzhong in 2020 on the company&#8217;s performance decline is gradually eliminated. <img fifu-featured="1" decoding="async" class="content-picture" src="https://inews.gtimg.com/newsapp_bt/0/13444504776/1000"> Image source: Screenshot of Jinzhong Stock Prospectus (draft) Admiralty shares through the largest customer DAG LTD, LLC (hereinafter referred to as DAG) to achieveGeneral Motors,FordChrysler,TeslaWait for the export sales of North American automakers, and DAG has the exclusive right to sell Admiralty&#8217;s products in North America and South America. The reporter noticed that in 202 years, Admiralty shares accounted for 41.84% of DAG sales. Therefore, the Listing Committee is concerned that this situation will have a significant adverse impact on its ability to continue operations, and requires the company to further explain whether it has a significant dependence on DAG, and further disclose the impact of this situation on the issuer&#8217;s ability to continue operations in the prospectus after the meeting. Tianyima: The overall gross profit margin and the proportion of R&#038;D expenses are declining year by year The relevant regulations of the Shenzhen Stock Exchange pointed out that “The Growth Enterprise Market is positioned to thoroughly implement the innovation-driven development strategy, adapt to the development of the general trend of relying more on innovation, creation, and creativity, and mainly serve growth-oriented innovative and entrepreneurial enterprises, and support traditional industries, new technologies, and new industries. , Deep integration of new business formats and new models&#8221;, that is, &#8220;three innovations and four new innovations&#8221;. And Tianyi Ma, who attended the meeting on April 22, was asked by the Shenzhen Stock Exchange to explain the company&#8217;s competitive advantages and disadvantages and the specific manifestation of meeting the requirements of &#8220;three innovations and four new&#8221;. The reporter noticed that although Tianyima’s revenue and net profit increased year by year from 2018 to 2020, the company’s comprehensive gross profit margin (39.55%, 37.78%, 30.28%), and the proportion of R&#038;D expenses to operating income (7.87%, 5.63%) , 4.39%) has shown a downward trend year by year. It is no wonder that the Listing Committee issued the above question to Tianyima. During the reporting period, Tianyima signed multiple contracts for information system integration, software development and technology, and information equipment sales for the same project. The Listing Committee requires the company to combine the above-mentioned business characteristics to explain the timing and basis of the above-mentioned business income recognition, and whether it meets the requirements of the Accounting Standards for Business Enterprises. In addition, Tianyima&#8217;s operating income in the second half of 2019 and the second half of 2020 accounted for about 80% of the entire year, which was significantly higher than that of previous years. The Listing Committee required the company to clarify the reasons and reasonableness. Daily economic news</p>
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		<post-id xmlns="com-wordpress:feed-additions:1">13112</post-id>	</item>
		<item>
		<title>Hyundai and Kia have fallen out of TOP15 sales, relying on pure electric models to start a counterattack in China?</title>
		<link>https://en.spress.net/hyundai-and-kia-have-fallen-out-of-top15-sales-relying-on-pure-electric-models-to-start-a-counterattack-in-china/</link>
		
		<dc:creator><![CDATA[editor]]></dc:creator>
		<pubDate>Sat, 17 Apr 2021 03:39:08 +0000</pubDate>
				<category><![CDATA[World]]></category>
		<category><![CDATA[China]]></category>
		<category><![CDATA[counterattack]]></category>
		<category><![CDATA[Electric]]></category>
		<category><![CDATA[fallen]]></category>
		<category><![CDATA[Hyundai]]></category>
		<category><![CDATA[Kia]]></category>
		<category><![CDATA[models]]></category>
		<category><![CDATA[Pure]]></category>
		<category><![CDATA[relying]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[start]]></category>
		<category><![CDATA[TOP15]]></category>
		<guid isPermaLink="false">https://en.spress.net/hyundai-and-kia-have-fallen-out-of-top15-sales-relying-on-pure-electric-models-to-start-a-counterattack-in-china/</guid>

					<description><![CDATA[On April 15th, Hyundai Kia held a &#8220;Leap More China&#8221; strategy press conference. It seems that in the face of the current downturn in business in China, South Koreans can&#8217;t wait to fight back. Starting next year, Hyundai Motor and Kia will launch pure electric vehicles in China every year. Hyundai and Kia fell out [&#8230;]]]></description>
										<content:encoded><![CDATA[<p><strong>On April 15th, Hyundai Kia held a &#8220;Leap More China&#8221; strategy press conference. It seems that in the face of the current downturn in business in China, South Koreans can&#8217;t wait to fight back.</strong></p>
<p><span id="more-3569"></span><br />
<img fifu-featured="1" decoding="async" src="https://p9.itc.cn/q_70/images03/20210416/390b63c87a5d47a8928f7ac9f6888deb.png"></p>
<p>Starting next year, Hyundai Motor and Kia will launch pure electric vehicles in China every year.</p>
<p><strong>Hyundai and Kia fell out of TOP15 sales in the first quarter</strong></p>
<p>As we all know, China, as the world&#8217;s fastest-growing economy, has become the world&#8217;s largest auto market. Here, there are the world&#8217;s largest and youngest consumer groups and the most complex and diverse car-using scenes. The so-called Chinese market wins the world, but in the past few years, due to political factors, superimposed product strength, quality reputation and other multiple reasons, Korean brands have been difficult to improve in recent years. According to the March sales statistics of the National Travel Association, no matter whether it is at the level of car companies or the models of various market segments, the sales TOP15 list can not find the names of two Korean companies and related products. In the 2020 annual report released by BAIC Group, although it did not disclose the specific revenue and gross profit of its joint venture Beijing Hyundai, the announcement revealed that Beijing Hyundai&#8217;s terminal sales volume was 502,000, which has been declining for 4 years. In contrast, Dongfeng Yueda Kia&#8217;s situation is slightly better. The brand officially announced that the sales volume in 2020 will be 249,300 vehicles, a year-on-year increase of 2.6%.</p>
<p>It can be said that if Hyundai and Kia do not make changes, their prospects will be even more bleak under the trend that their own brands continue to rise.</p>
<p>Therefore, Hyundai Kia has proposed four core strategies, which can be simplified into four aspects. First, further strengthen localized R&amp;D and launch exclusive high-quality products and services for Chinese consumers; second, import exclusive electric vehicle products recognized by the global market into the Chinese market; third, make full use of them to start earlier Promoting the transformation and upgrading of joint venture brands to become a brand favored by Chinese consumers.</p>
<p><strong>New energy products in China will increase to 21</strong></p>
<p>According to Hyundai Kia’s strategic announcement this time, they will further strengthen China’s localized R&amp;D and marketing efforts, and launch products and services that are more valuable to Chinese users. According to reports, Hyundai Kia plans to establish its first overseas advanced digital R&amp;D center in Shanghai in the second half of this year. The R&amp;D center will focus on the current four disruptive technology development directions-autonomous driving, interconnection technology, electrification and shared travel, and accelerate the digital transformation of Hyundai and Kia in China. At the same time, Beijing Hyundai and Dongfeng Yueda Kia will also carry out business innovation in all links including production, sales and marketing, focusing on the needs of local users.</p>
<p>In response to the major changes in the electrification of the global automotive industry, Hyundai and Kia will simultaneously develop all new energy models including hybrid, plug-in hybrid, pure electric and hydrogen fuel cells. In 2020, sales of Hyundai and Kia plug-in hybrid models and pure electric vehicles ranked fourth in the world. In December 2020, Hyundai·Kia created E-GMP, a global modular platform for electrification. The strategic products IONIQ 5 and Kia EV6 respectively launched by Hyundai and Kia are based on this E-GMP platform. Hyundai Motor’s IONIQ 5 received 18,000 orders in just one hour in Korea’s pre-sale, breaking the local pre-sale record of the Korean car brand. Kia’s EV6 orders reached 21,016 on the day the pre-sales officially opened in South Korea, reaching 162% of the 2021 sales target. As for the Chinese market, Hyundai Kia has made it clear that it will accelerate the pace of new electric vehicle launches.</p>
<p>Starting next year, Hyundai Motor and Kia will launch pure electric vehicles in China every year. IONIQ (艾尼氪) 5. EV6 will be introduced one after another, and a dedicated pure electric model for the Chinese market will be launched. By 2030, Hyundai Motor and Kia plan to increase the number of new energy products in China to 21 models, covering hybrid vehicles and hydrogen fuel cell vehicles.</p>
<p><img decoding="async" src="https://p0.itc.cn/q_70/images03/20210416/8ac8d7a97e684d328440de85b007243c.png"></p>
<p><strong>E-GMP, an electrified global modular platform built by Hyundai and Kia</strong></p>
<p>In particular, Hyundai and Kia have made great efforts in the R&amp;D and application of hydrogen fuel cell technology in recent years. As the first company to mass-produce hydrogen fuel cell vehicles, the world&#8217;s first hydrogen fuel cell dedicated model NEXO was launched in 2018. In the field of commercial vehicles, the first mass-produced hydrogen fuel cell heavy truck XCIENT Fuel Cell has also achieved commercial operation in Switzerland. At the end of last year, Hyundai Motor also released the exclusive brand HTWO for hydrogen fuel cell systems. At the same time, they also introduced their hydrogen fuel cell technology to China. The group&#8217;s first overseas hydrogen fuel cell system production and sales base &#8220;HTWO Guangzhou&#8221; is expected to be officially completed in the second half of 2022, and the total investment is expected to reach 8.5 billion yuan by 2030. RMB (including factory operating expenses). This will be the first plant named after Hyundai&#8217;s hydrogen fuel cell exclusive brand &#8220;HTWO&#8221;, and it will also be China&#8217;s first large-scale hydrogen fuel cell system production dedicated plant.</p>
<p>At the brand level, Beijing Hyundai will continue to implement the &#8220;HSMART+&#8221; technology brand strategy and develop into an innovative brand focusing on smart experience. Through innovative technologies in the three areas of environmentally friendly travel, connected travel and free travel, it will provide consumers with a new travel experience . As for Dongfeng Yueda Kia, it will simultaneously become a fashionable and young mobile travel brand. During the Shanghai Auto Show a few days later, in addition to all Kia models equipped with new logos, Dongfeng Yueda Kia will also fully upgrade its dealer network based on new standards, and deploy high-end direct experience centers and specialty city experience stores in major cities across the country. Wait.</p>
<p>Southern Reporter Liang Luozhe</p>
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