It has become a habit of many people to meet at 618 every year, but the birth of 618 is little known. Why would JD.com do something that seems to be losing money and making money for more than ten years? How did 618 evolve from an obscure date on the calendar into a nationwide shopping spree?

Author| Pan Tao

Edit| Liu Yang

The JD 618 e-commerce promotion has become a shopping festival for all people to participate in. Most people will “chop their hands” on time and empty their shopping carts on this day.

However, few people know how 618 was born.

In 2004, JD.com, which had just entered the e-commerce business, took June 18th, the day of the establishment of the company, as its store anniversary, and gave back to consumers through low-price concessions. In the following year, JD.com launched an event called “Moon Hei Feng Gao” to promote sales in the middle of the night. This event also made 618 officially out of the circle.

Zhang Qi, the trader of “Moon Hei Feng Gao” and the No. 1 employee of JD.com, once recalled that the price of many products was lower than the cost price at that time, and when he found Liu Qiangdong to confirm the price, the answer he got was, “Just press this. Sell ​​at a price”.

JD.com has been doing this for more than ten years since it seems to be losing money.

In 2021, Jingdong, who has reached the age of 18, handed in a latest 618 report card. On June 19, the data released by JD.com showed that from 0:00 on June 1, 2021 to 24:00 on June 18, the cumulative order amount of 2021 “Jingdong 618, 18th Anniversary” exceeded 343.8 billion yuan, refreshing historical data.

During the 618 period this year, the categories with the highest amount of orders were mobile phones, air conditioners, laptops, refrigerators, and flat-screen TVs; the categories with the largest number of products sold were biscuits, cakes, milk and dairy products, paper pumps, condiments, and casual snacks; the ones with the strongest purchasing power The provinces and cities are Guangdong, Beijing, Jiangsu, Shandong and Shanghai.

From an obscure date on the calendar to becoming a shopping festival for the whole people, looking back at the 18-year-old node of JD.com, how did 618 become 618?

1. The moon is black and the wind is high at night, when the spike is in progress The birth of 618 was quite accidental. After failing to open a restaurant during his university career, in 1998, Liu Qiangdong came to the Zhongguancun Haisha Market to start a business selling optical discs and optical disc recorders with the 12,000 yuan he saved from working in a Japanese company. The store was named “JD Multimedia “The day the store opened was June 18th. Clearly priced, authentic and licensed products, and providing services better than others, JD.com soon came out in the chaotic market environment at the time. In 2003, JD.com had 12 chain stores. When it was thriving, it happened that SARS happened, and the goods stored in the hands suddenly fell into a situation where no one could sell it. “Since we dare not meet with customers, why don’t we sell things online? Then there is no need to see customers, and there will be no SARS problems.” A colleague’s inspiration came to light and woke up anxious Liu Qiangdong. At that time, it was the era of forum promotion. Including Liu Qiangdong, JD employees posted marketing in major forums, and even put advertisements under the news of portal websites such as Sohu and Sina. After officially switching to e-commerce, Jingdong only began to have the concept of 618 in 2004. But at this time JD is just a small fish in this market, and 618 is just as JD’s own store celebration day. It has no more meaning or influence to give back to consumers through discounts and low prices. What really made the concept of 618 “out of the circle” was its predecessor-the “Moon Black Wind High” that began in 2005. This year, the forum is still an important promotion position for JD.com. Liu Qiangdong found that there are always many users who like to post in the evening asking about shopping, which allows him to capture an opportunity. In order to capture these users, JD.com soon came up with a low-price promotion at night, and named it “Yueheifenggao”. “Moon Black Wind High” Event Page Except for Liu Qiangdong’s accidental discovery in the forum promotion, in fact, this is more or less due to the state of JD.com at that time. At that time, JD’s size and influence were far less powerful than it is now. In the process of communicating with manufacturers , The company is not the one who has the right to speak, and it is not easy to do sales promotion. However, e-commerce naturally has the characteristic of being open 24 hours a day-this leaves room for JD.com to operate. Manufacturers were caught off guard by unpreparedly cutting prices in the middle of the night. The characteristics of low price and high quality have enabled JD.com to gain many users soon after its transition to e-commerce. Seeing the effect was good, after that, the “moon black wind is high” gradually evolved into the tradition of Jingdong, specifically selecting a certain day in June for activities. Starting from the “moon black and high wind”, JD.com has established at least two core competitiveness. One is trust. Due to the insufficient infrastructure at that time, if you are not careful, oversale will occur during the event. At this time, Jingdong will first communicate with users, and then find ways to find the source of goods, even if it loses money, it must complete every order. When e-commerce first appeared, the trust between merchants and users was very low. JD’s approach has not only attracted users, but also gained their trust. Another core competitiveness that continues to this day is service. Everyone knows that Liu Qiangdong attaches great importance to service. He once said: “Whenever people talk about JD.com, they have to say JD.com’s service is the best.” Customer service has always been the core department of JD.com. Liu Qiangdong once mentioned in “The Story of a Floor Alarm Clock” that at the beginning of his business, in order to save money, he slept in the office for four years. As the company’s No. 1 customer service, in order to deal with forum complaints, Liu Qiangdong set the alarm clock to 2 hours, “As long as the alarm clock rings, it feels like an earthquake, and the entire board is ringing.” More than ten years later, fast delivery and good service have become the core competitiveness of JD.com. The logistics and customer service teams are the two moats built by JD.com in terms of user experience. 2. From shopping spree to broadening the imagination of future retail From a counter in Zhongguancun at the beginning of the business to a listed company with a market value of hundreds of billions of dollars; from focusing on electronic products to opening up all categories of goods; from Jingdong’s “self-entertainment” to the world today Jingdong 618… No matter from which level, Jingdong has undergone earth-shaking changes. And 618 is the most vivid clue that runs through the years of JD.com’s development. Its changes can undoubtedly provide us with a unique perspective for observing the changes in JD.com. In January 2009, Liu Qiangdong would not have imagined that JD.com could surpass Dangdang and Zhuoyue so quickly. This year, JD.com, which received venture capital, had sufficient ammunition, and for the first time began to promote 618 from the marketing concept on a large scale. The theme of the promotion is “Red June, 11 Years of Jingdong”. Due to the 11th anniversary, JD.com launched many 11-yuan low-priced promotional products at this event, such as CPUs, cameras, memory, and even laptops. At 618 in 2009, JD.com’s turnover on that day exceeded 30 million yuan, and effective orders exceeded 45,000. Regardless of the cost, regardless of the price, let alone making money, Jingdong’s reputation gradually started. By the end of the year, JD.com really surpassed Dangdang and Excellence. The 618 event was adjusted in 2011. The promotion time was changed from 1 day to 30 days, and the categories participating in the promotion were further enriched. In addition to 3C products, food and Japanese white products also participated. Douban, Tianya, and Weibo also began to discuss the 618 promotion activities. 618 has gradually become a hot spot on the Internet from JD’s own store anniversary. On the day of 618 in 2011, JD.com’s sales exceeded 200 million yuan, which not only achieved 500,000 orders, which was more than three times the previous year, but also set a single-day sales record for domestic e-commerce. With the gradual expansion of 618’s influence, in 2012, platforms such as Tmall, Dangdang, Suning, and Kuba launched 618 promotional activities. JD 618 began to truly become a mid-year promotional event jointly participated by the industry from its own store celebration activities. JD.com’s clothing and book categories have also joined 618 from then on, starting a full-category promotion. Driven by the joint efforts of various platforms, 618 has become more and more influential, and a “poster war” even broke out in 2013. On the same night that JD.com released the “Don’t Make Trouble” posters, Gome, Suning, Dangdang, Yihaodian, etc. also released the same posters. The copywriting was full of gunpowder. Poster wars Behind this battle for attention is the rapid development of JD.com. But for JD.com, the significance of 2014 may be even more extraordinary. This year, JD.com reached a partnership with Tencent in March, listed on the Nasdaq in May, and then gained a first-level entry on WeChat. At the preparation meeting in June 2014, Xu Lei proposed that the theme of 618 should be highlighted, “Promotions can be done for 20 days, and traffic can also be guided by the rhythm of marketing, but consumers must remember a symbol. It’s Jingdong’s 618.” Driven by Xu Lei, 618 began to be branded. The 30-day “Red June” has since become 20 days and has continued to this day. In order to expand its momentum, JD.com has “broadcast hero posts” in 618, inviting friends and businessmen to join the promotion. As more and more players joined, since then, the concept of 618 has long surpassed the meaning of JD store celebrations, but has evolved into a “shopping carnival for the whole people.” During the evolution of 618, JD.com has gradually approached keywords such as “unbounded retail” and “technology” from the beginning of “e-commerce”. In 2017, Liu Qiangdong proposed the concept of unbounded retail. He said in an interview: “The core of unbounded retail, from the back-end perspective, is the integration of the supply chain. The supply chain, products, inventory, and goods are all upgraded into one. The system reduces the difficulty of operation for brand owners. From the front-end point of view, the core of Unbounded Retail is to meet the needs of consumers anytime, anywhere. These two cores have never changed.” Solving retail problems through new technologies has also become the core of JD’s future development. JD’s intelligent supply chain decision-making can reduce inventory turnover days to 31.2 days through intelligent operation, warehouse network optimization, omni-channel performance, and C2M reverse customization. This supply chain system is the guarantee for the efficient operation of 618, enabling the realization of “minute-level distribution” in over 200 cities across the country. In the past few years, JD.com’s R&D investment has far exceeded revenue growth. This is because JD knows that technology can play a huge role in improving the front-end customer experience and the efficiency of the back-end supply chain. “Technology-oriented, committed to a more efficient and sustainable world” is also the latest mission announced by JD.com in 2020. In the “Letter to Shareholders” released on June 18 this year, Liu Qiangdong once again mentioned JD’s supply chain and technical capabilities. “Using technology and supply chain capabilities to help partners reduce circulation costs, improve operating efficiency, and lower the application threshold of advanced technologies, so that small, medium and micro enterprises lacking technical capabilities can also have advanced resources and capabilities.” This is JD’s new development in the next ten years. the goal. 3. JD’s future test “Looking back at the history from starting a business to experiencing setbacks and going out of the darkest moments, it makes me more clear what is the constant of JD.com and what is the difference of JD.com.” In 2020, a letter about “Who is JD.” Liu Qiangdong thought about it in his internal letter. In fact, this description is not only suitable for JD.com, but also the 618 that grew up with JD.com. In this process, significant changes have taken place in 618. These changes are both external and internal. More importantly, after these changes, what has been abandoned? Which ones have been upgraded? Which ones have been continued? In these constantly emerging changes, 618 looks for its own coordinates and meaning. For users, the 618 promotion is a carnival of low-cost sweeping goods, but for JD.com, it is an out-and-out test, testing JD’s logistics capabilities, management capabilities, and even technical capabilities. In 2011, JD.com experienced server downtime due to a popular promotion. In the last half hour of this event, the shopping cart and order page were either slow to open or could not open at all, causing many users to be unable to place orders. Liu Qiangdong was very angry, and apologized to everyone on Weibo for this, asking the company to triple its servers, threatening to invite colleagues in research and development to “drink tea”-the picture shows a knife on the table. After the architecture upgrade, at 618 in 2012, JD’s server was considered to have a firm foothold. Similarly, there is Jingdong’s logistics. With the increasing growth of JD.com, outsourcing logistics has been unable to keep up, whether it is speed or service quality, especially during the 618 period when the number of orders has skyrocketed. Such problems have been infinitely magnified. “At the end of 2007, I found that 72% of the complaints in the whole year came from logistics. The products we sold were too high-valued, and the risk of being stolen and dropped packages was also high, so I said I must do logistics.” Dissatisfaction with outsourcing logistics, Let Liu Qiangdong make up his mind to build logistics by himself. But investors are not optimistic. “In 2008, almost all investors opposed it.” Finally, Liu Qiangdong made a bet against them, “If you lose money in the future, I will compensate you with my shares. If you make a profit, After that, everyone enjoys the company’s benefits in accordance with the proportion of shares.” Time proved that Liu Qiangdong got this multiple-choice question right. With its advanced layout, today, strong logistics capabilities have become one of JD’s core advantages. During the 618 period of JD.com this year, more than 200 cities across the country achieved minute-to-minute delivery, and 92% of districts and counties and 84% of townships achieved same-day and next-day delivery. The data also shows that the daily order processing volume of JD Logistics’ smart warehouse receipts has increased by more than 100%, and the business volume of smart express delivery vehicles has increased by 24 times year-on-year. Jingdong has just grown up, his body is still developing, and his abilities are still improving. This is part of the change, but there are some things that should continue. According to Xu Lei, CEO of JD Retail, he entered the ranks of adults at the age of 18. “Never forget our responsibilities, values, and the meaning of existence.” “Doing the industry’s hardest, most difficult but also the most valuable thing.” Since the start of the business, this sentence has always been the compass of Jingdong retail, and 618 also retains this tradition, and the difference is that today’s 618 has been No longer stop at the consumer side, but also play an increasingly important role on the industrial side, creating more social value. During the 618 promotion period this year, JD.com will boost the turnover of more than 120,000 small and medium-sized brand merchants to increase by more than 100% year-on-year, and more than 230 brands will achieve orders exceeding 100 million yuan. JD Smart City launched the “City Carnival·Yunshang Market” event, linking nearly 60 cities across the country and 7 urban characteristic industrial belts, and the order volume of the industrial belts increased by 68% year-on-year. JD.com has also attracted more than 500 million people into offline stores through activities such as the “Real” Benefit One Million Store Program, which has provided more than 200 industrial belt factories and farmers and merchants with broader business opportunities across the country. Today’s JD 618 is very different from many years ago. It is not only a consumer event that the whole society pays attention to, the whole industry participates, and the whole people share it, but it is also a test of the value created by the entire JD system

Taken in Shangluo, Shaanxi in June 2021. Now our country is strong, people’s living standards have improved, and we are living a happy life. However, we cannot live the life like this without the countless heroes who fought for the new China. It can be said that without them, there would be no good day for us today. Nowadays, many young people regard celebrities as idols, and there are even people who follow desperately. However, those revolutionary heroes who shed blood and sacrifice for us are rarely sought after. This is very incomprehensible and worrying. So I personally think that red education is very necessary. What do you think? Beikuanping Town belongs to Shangzhou District, Shangluo City, Shaanxi Province. It is located in the hinterland of the northern foot of the Mangling Mountains, with high mountains and steep slopes, which belong to the hilly landform. My first impression here is that it is surrounded by mountains, the environment is beautiful, the air is fresh, rows of private houses are surrounded by lush green plants, it is a small mountain village very suitable for living. However, 79 years ago, this is not the peaceful scene we see today. Back in January 1946, Chiang Kai-shek unilaterally broke the armistice agreement and mobilized more than 300,000 troops to encircle and suppress our Central Plains Liberated Area. With the approval of the superiors, the Central Plains Military Division made a breakthrough. Among them, the main force on the North Road was led by commander Li Xiannian to break west and entered the Shangluo area. In this breakout, Beikuanping Town was an important node. Many important battles took place here. The local armed forces and the masses made important contributions to the breakout of the main force. In the Beikuanping Red Revolution Memorial Hall, the history at that time is recorded. There are vivid heroes, old objects and precious historical photos, which let everyone know more about the revolutionary martyrs of the older generation. The glorious course and the prosperous years of defying sacrifices, fighting bloody battles, and willing to give. After visiting the Beikuanping Revolutionary Memorial Hall, we came to the back mountain, where the mountain is steep and the vegetation is lush. Along the mountain path, there is a sign in front of it that says “Red Army Spring”. Following the instructions, we saw this spring in a hidden place at the Sanchakou of the trail. The spring water is clear, and the spring sounds ding-dong. This is the spring water that the Red Army soldiers drank when they fought here. Along the road and mountains, among the dense bamboo forests, there are still “Revolutionary Sites of Luoxian County Party Committee Government”. The house is very secret, you can’t see it under the mountain. These houses are old-fashioned earth-embroid houses built with soil and grass. Due to their age, they seem to be crumbling. On the side of the house stood a stone stele of the old site. Since visitors come here every day, considering the safety of the old site, a new Shangluo County Party Committee Government Memorial Hall was built below the old site. The memorial hall is guided by the old Red Army, telling us the story of the revolution that happened here. After attending the Beikuanping Red Education Base, I couldn’t calm down for a long time. Countless revolutionary ancestors won the final victory in such a difficult environment, relying on a strong will and a desperate spirit, and then we have today’s prosperous and prosperous China. We must cherish today’s hard-won happy life, and we must also remember those heroes who dedicated themselves to the revolution!

During the process of 96 years of accompanying the nation (June 21, 1925 – June 21, 2021), under the leadership of the Party, the Vietnamese Revolutionary Press has always been the core force, playing an important role in the world. ideological and cultural front, making great contributions to the revolutionary cause of the Party, construction and defense of the Fatherland. The press is the most frequent and continuous means of information affecting the public; participating in solving economic – cultural – social issues through current events and issues, selecting event information, thereby influencing public perception according to the ideological orientations that have been established. plan. At the same time, information is the fastest, most popular, actively and honestly reflecting all aspects of social life, domestically and internationally. The press is the People’s forum, regularly interacting with the People, answering new problems posed by life, contributing to strengthening the close relationship with the People, serving the entertainment needs, improving the quality of life. spiritual life of the people. The press is really a sharp and effective weapon in all aspects of political and social life. At the same time, it is undeniable that the great role of the press is to enhance culture and entertainment, to make people understand and draw closer together. People here are not between people in one country, but also between different countries. In order for both sides to learn, study and share spiritual teachers and emotions, and at the same time enrich and absorb the diverse cultures of other ethnic groups to enrich their country; promote and introduce the country, culture and people of Vietnam to friends in five continents so that countries around the world can better understand Vietnam. During his lifetime, President Ho Chi Minh pointed out: “Our press must serve the working people, serve socialism, serve the struggle for national reunification, and for world peace. gender”. Therefore, different types of newspapers such as print press, electronic newspaper, radio and television, in each type need to perform the function of igniting and orienting public opinion properly, motivating all levels and sectors. and the masses to effectively implement patriotic emulation movements. Actively fight against negative expressions and behaviors, violating the law. Thereby preventing the phenomenon of degradation in morality, lifestyle among cadres and party members and the negative in social life that hinders the development of the renovation process and the formation and improvement of a positive lifestyle. in social life. Each journalistic work needs to bring the breath of life, so with their responsibility, the team of journalists becomes an important “bridge” to convey the Party’s guidelines and policies. , the State’s laws come into practice in close proximity to people and ethnic minorities; reflect the good and creative ways of individuals and collectives with advanced examples in productive labor and effective economic models. Actively exploiting, propagating and reflecting the leadership’s direction and administration in socio-economic development, contributing to raising people’s confidence in the leadership of the Party and State. The press in our country has made rapid and strong development steps and has made great strides in appearance, quantity and quality of publications, radio and television programs and journalism technology…. The political quality, cultural quality, orientation and technical – professional quality of the press have been increasingly improved. The number of journalists has increased rapidly, their professional qualifications for journalism have been improved, and they have mastered modern journalism technology. Promoting the achieved tradition, the press needs to promptly reflect developments in all aspects of social life; actively propagate Marxism-Leninism, Ho Chi Minh’s thought, the Party’s viewpoints and lines, and the State’s policies and laws; reflect the thoughts and legitimate aspirations of the people of all classes; discovering and promoting new factors, advanced examples and achievements of the renovation work; reflect the enthusiastic contributions of scientists and fellow citizens; participate in supervision, social criticism, promote the people’s right to mastery, strengthen the great national unity bloc; on the front to protect the ideological foundation of the Party. In the current period, in order to constantly promote its role as a bridge between the State Party and the People, our country’s press needs to strengthen two-way information on major policies of the Party and the State in a comprehensive manner. enough. In the process of two-way information, the press should show real demand, not because it focuses too much on orientation, but narrows down the diversity and practicality, especially in cases where, although there are some science and practicality. Timely reflect people’s opinions on social issues quickly and fully, contributing to strengthening people’s belief in good things, creating a spread, and persuading people to have more and more people. The more positive from awareness to action, negative things will have the effect of warning, reminding to deter, self-improvement. Increase the interaction between the press and readers so that the two sides become closer to each other, thereby both orienting the readers’ perception, aesthetics, interests, etc., thereby capturing the needs and aspirations. readers in particular and the public in general on social issues. As the “voice of the people”, the press needs to listen to and acknowledge the people’s opinions, as much as possible, as objectively and honestly as possible. At that time, the reflection of the new press is more convincing and attractive.

Screenwriter Dinh Thien Phuc. Revenue does not equate to artistic quality As the scriptwriter for “Thau Nine in Siam” – the film received many film awards – including the best screenplay award, can you say something about the process of making this film? Uncle Ho’s period of more than 30 years of working abroad, when he was active in France, Russia, China… is mentioned a lot through documentaries, especially documentaries and feature films. But the time Uncle Uncle worked in Thailand (then called Siam) is rarely mentioned. When I researched, I found this period to be extremely important. The overseas Vietnamese force in Siam is very large and is the core of the revolutionary seeds. For example, in Tam Tam commune, the first 7 people came from Siam, and it was also from this force that Uncle founded the Vietnam Revolutionary Youth Association. When Uncle Ho reported to the Comintern to get back to work, they wanted Uncle to go back to China. However, Uncle still expressed his desire to return to Siam to develop a second base (the first base at that time was in Guangzhou). In less than 2 years, Uncle Ho’s operational efficiency was great. It was in Siam that was the starting point for Uncle Ho to go to Hong Kong to unite the three revolutionary forces, towards the establishment of the Communist Party of Vietnam. The film Do not burn based on the main material is the diary of martyr Dang Thuy Tram. Photo: KT “Rice tender in Siam” is quite attractive in terms of script. From the script to the film, is there anything that makes you unsatisfied? A few months ago, I went from Hanoi to Nha Trang, on a Vietnam Airlines flight, there was a screening of the movie “Tender nine in Siam”. Sitting next to some young people, I “show off” a bit, introducing myself as the script writer. They shook my hand and thanked me, expressing a pity that good films like this were not shown widely. When watching the movie, I am also very satisfied with the sound, music, and shooting setting. The film crew made the scene quite realistic, although many scenes were shot in Nghe An, not in Thailand. However, it is a little regretful that the actor who plays the role of Tieu Chin (the alias of Uncle Ho’s activities in Thailand) in appearance has not yet exuded Uncle’s sage and wit. The acting of the main character is a bit gentle, the appearance is also a bit fat. “Thau Chin in Siam” is one of the few feature films about the revolutionary war that has been produced in the past 10 years. If you put this film in theaters, do you think it will be a commercial success? From the perspective of film as a film industry product, it needs revenue. But revenue is not the same as artistic quality, much less evaluates the longevity of the film. With revolutionary war-themed films belonging to the state-ordered film series, the State has to some extent envisioned the difficulty of revenue. This difficulty is not only in our country, but also in the world. China, America, Korea… when they make historical war movies, there are movies that do very well, but there are also films that are difficult to see, even though the film can win all awards. Even now that we bring back the Cannes and Oscar-winning films, many movies are still empty. So the criteria for taking revenue to evaluate a good or bad movie or something depends on the concept of each person, depending on the concept of each audience class. The problem lies in the way of exploitation However, there are still films that achieve both criteria: art and revenue? Films that achieve both of those criteria are admirable. And movies like that already exist. For example, the movie “Great Sea War” of Korea, or the movie “Rescuing Private Ryan” of the US, achieved huge sales. War appears extremely fierce with messages imbued with humanity. During the renovation period, we had the movie “Girl on the River” directed by People’s Artist Dang Nhat Minh. It’s a movie that creates social and box office effects very well. If I remember correctly, at the 8th Vietnam Film Festival taking place in Da Nang city, the film’s revenue was enough to cover the entire film festival. That’s it. The topic has no errors. The problem lies in how it is exploited. It is necessary to exploit how to pull all classes of audiences to the theater. This is really a challenge for our country’s cinema today. “The Returner” is a movie about the revolutionary war that is highly appreciated by the audience. Photo: KT One of the reasons why our revolutionary war-themed feature films lack appeal is the lack of big scenes and the lack of money to make special effects. Not to mention other limitations that are repetitive: Choosing the wrong actor, acting has not arrived, costume errors, makeup mistakes, monotonous background … Lack of money is one thing. But to stage grand and effective grand scenes requires the filmmaker to have talent and to some extent have a natural gift. He can make great psychological films, but if he does the battlefield bomb scene, he is not sure he can do it. That is, we not only lack money but also lack of experience and talent. In the time of the market economy, actors run continuously, now they are in movies, tomorrow they are in TV series. To transform into the character, first need the commitment of the actor. Then there are factors such as whether the actor is competent enough, interested enough, passionate enough or not. Now there is a scenario about Nguyen Trai, for example. Actor playing Nguyen Trai must understand the stature, talent, charisma of Nguyen Trai, must study the scriptures, study history, learn to walk, talk. Only in this way can the character’s charisma emerge. Next are other auxiliary elements to shape the character such as how to dress, how to dress up. The makeup and costumes of Vietnamese cinema are also a weakness. And all those weaknesses add up, in the end the character doesn’t make a character. So of course that movie wasn’t attractive enough. Perhaps the biggest error still lies in the script. We lack good scripts, lack of new perspectives? In the past, movies about the revolutionary war had to go through many levels of approval. The first is the script. To be on the safe side, screenwriters often follow the formula that we win and lose, we are very good and the enemy is very bad. That motif repeated, becoming an invisible barrier. Before those barriers, if the artist with their living capital, talent, and enthusiasm, they will create their own path and they will succeed. For example, with the film “Town within reach” or “Girl on the river” by director of People’s Artist Dang Nhat Minh, it is also a look at war, but poses many painful and haunting problems with messages. never old. So here is the bravery and talent of the creator. If you believe in things that are truth, right, serve beauty, serve the cause of national construction and defense, you must bravely go to the end and bravely defend to the end.

Speaking to lead the discussion, Associate Professor, Dr. Le Van Loi said that Comrade Ho Tung Mau was born on June 15, 1896, in Quynh Doi village, Quynh Luu district, Nghe An province, his birth name was Ho. Ba Cu. With great will and patriotism, in 1920, he left his hometown to work abroad, named Ho Tung Mau and became the official name until his death. In 1923, comrade Ho Tung Mau founded Tam Tam commune, gathering enthusiastic young people with the same direction, sacrificing personal interests, and plotting together to liberate the nation. In November 1924, the Tam Tam commune group was helped by Nguyen Ai Quoc to redirect its activities, build a revolutionary organization in the right direction, and comrade Ho Tung Mau became his effective and reliable partner. He actively participated in the establishment of the Vietnam Revolutionary Youth Association, making important contributions to the birth of the Communist Party of Vietnam in the spring of 1930. In June 1931, he was arrested by secret agents in Shanghai, sentenced to life in prison. In March 1945, when the Japanese coup d’etat France, Ho Tung Mau escaped from prison and continued to do revolution, participating in the General uprising to seize power in 1945. After the success of the August Revolution, comrade Ho Tung Mau was The Party and State assign many responsibilities. On July 23, 1951, on the way to work, comrade died due to being bombed by French planes. Associate Professor, Dr. Le Van Loi assessed, with more than 50 years of life, 31 years of exciting and arduous revolutionary activities, including many years of struggle in the imperial prison, Ho Tung Mau is a among the communist veterans, typical of the Vietnamese Party and revolution; was a close, effective and reliable student and collaborator of President Ho Chi Minh; made great contributions to the revolutionary cause of the Party and the nation, was posthumously awarded the Ho Chi Minh Order and the Gold Star Order by the Party and State. At the seminar, experts, scholars and participants focused on in-depth discussion, analysis and clarification of some contents in the life and revolutionary career of Ho Tung Mau such as: the influence of tradition homeland, family to the formation of personality, revolutionary will of comrade Ho Tung Mau; Comrade Ho Tung Mau – an example of a faithful and indomitable communist in imperial prisons; Comrade Ho Tung Mau and the struggle against negative and recessionary manifestations; Comrade Ho Tung Mau with Party building work; Ho Tung Mau – an effective and reliable partner of Ho Chi Minh… Speaking at the Seminar, Associate Professor, Dr. Bui Dinh Phong commented: Comrade Ho Tung Mau is a brave and resilient patriot and revolutionary. The bravery of the patriot and revolutionary Ho Tung Mau was clearly demonstrated by his absolute loyalty to the Party’s revolutionary cause, the cause of national liberation, and the tenacious struggle for independence and freedom. for the Fatherland, happiness for the people, national liberation, class liberation, human liberation; always shown as a true patriot and revolutionary. He was also an indomitable revolutionary soldier before the enemy; repeatedly arrested by the French colonialists, twice sentenced to death, imprisoned in many prisons of the colonial empire; was tortured, but comrades did not waver in spirit. For 31 years of revolutionary activities, of which 14 years in imperial prisons, comrade Ho Tung Mau has clearly demonstrated that he is a communist senior, loyal, truly immersed in the masses, devoted his life to the Fatherland. country, for the people. Expressing his views on the example of Ho Tung Mau, a loyal and indomitable communist in imperial prisons, Associate Professor, Dr. Tran Minh Truong, former director of the Ho Chi Minh Institute and leaders of the Party, said that In his life of glorious but dangerous revolutionary activities, comrade Ho Tung Mau was repeatedly arrested and imprisoned in the imperial colonial prison. Overcoming the tricks of repression, terrorism, bribery, seduction, torture…, Comrade Ho Tung Mau set a bright example of indomitable will and loyalty for revolutionary ideals. In 1927, he was first arrested by the Chiang Kai-shek government and then detained three times; in 1931 he was arrested and deported; was sentenced to death by a French court twice, then reduced to life hard labor. But prison did not stop the revolution; the manipulation and bribing of factions did not deviate from the revolutionary path; No matter how difficult the circumstances, comrade Ho Tung Mau did not change his chosen goal and path of struggle. The participants at the seminar all agreed that during his whole life of dedication to the revolution, the faithful communist soldier with a pure moral example Ho Tung Mau always showed himself as an upright, loyal cadre. willing to perform tasks with high responsibility, selflessly work with a peaceful, simple and generous manner, having great prestige among the people. Until the last minute of his life, Comrade Ho Tung Mau has always been worthy of the trust that the people, the Party and President Ho Chi Minh have entrusted.

Dominic Cooper shares the secret to maintaining ageless skin is high-tech cosmetic brand IOMA Paris. Actor Dominic Cooper maintains a youthful appearance at the age of 43. The Hollywood Reporter magazine revealed that the secret to Dominic Cooper’s timeless beauty is the skin care products of IOMA – the number 1 high-tech cosmetic brand in the world. The actor shared that he has used IOMA for a long time, which is extremely convenient during business trips or long tours. Products from the brand IOMA Paris have very good skin regeneration and regeneration capabilities, which can completely replace intensive rejuvenation procedures at the beauty salon. Dominic Cooper’s Secret to Admirable Skin. Is Dominic Cooper’s favorite brand and also his #1 choice for comprehensive anti-aging effects. The male star Captain America shared: “IOMA is a trendy cosmetic brand with comprehensive French effectiveness, but extremely modern and suitable for American style because of the high-tech element. This is what I love so much.” 1. Dominic Cooper’s daily anti-aging skin care routine Sharing in The Hollywood Reporter magazine, Dominic Cooper said that he has become a big fan of IOMA Paris since filming Here We Go Again in 2018. In the condition that he often had to stay up late to film for many days, causing his skin to hurt a lot, he was recommended by his colleague to use IOMA Paris. The products from the brand have become his inseparables when it comes to personal skin care, especially convenient during business trips, filming long days. Some of Dominic Cooper’s favorite products: Vitality Shot – Vitality Shot Vitality Sleeping Mask – Top 1 best selling sleeping mask in Dubai. 2. IOMA Paris – No.1 high-tech anti-aging cosmetic brand in the world hiệu “The intensive skin care equipment at IOMA Paris can bring wonderful experiences to my skin. I feel the complete difference in my skin is very noticeable, the skin is stronger, shiny and has very good elasticity, even pores and freckles are gradually fading a lot.” – Dominic Cooper shared. Entering the 2nd decade of the 21st century, the whole world is living in the era of Technology 4.0 and coming 5.0, High-tech technology is growing strongly and continuously being invested, becoming a trend. of the new society. As a pioneer, opening the personal skin care revolution using exclusive Space Technology, Jean Michel Karam – President, founder of IOMA Paris, is known as a beauty master in the country. France – the capital of fashion and magnificent beauty of the world. Jean Michel Karam – A leader in the field of high-tech beauty. With 7 main product lines and 2 specialized product lines, IOMA Paris offers a comprehensive skin care method that is suitable for all skin needs, especially suitable for Asian skin. IOMA Paris is the sole pioneer and leader in the field of high-tech skin care cosmetics. IOMA Paris research and develop specialized and premium skin care products, customized with modern science and technology exclusively to meet the unique needs of each skin type. Intensive skin care from the cellular level. IOMA Paris becomes the secret to preserving youth of millions of people every year. Succeeding in the application of light technology, space microelectronics, and proprietary pressure and humidity measurement sensors; In just 2 minutes, IOMA in Lab’s high-tech skin diagnostic system will give you accurate results on all skin problems. And customize a personalized product suite exactly to your skin’s needs. With more than 1,600 stores in 30 countries around the world, among the Top best-selling cosmetic brands in fastidious markets such as France, USA and Dubai… IOMA promises to become a pioneer brand in this field. revolutionizing beauty with technology around the world, helping Vietnamese women easily access aerospace microelectronics technology in beauty and youth preservation.

State treasury officer in Nam Sach – Hai Duong is in control of the budget capital payment documents To prevent this situation and to avoid state budget loss, the State Treasury is promoting the management of digital certificates in electronic transactions. Strictly obey the management of digital certificates Implement reform of administrative procedures in the field of State Treasury (State Treasury) in accordance with the direction of the Government and the Ministry of Finance, in addition to focusing on implementing Decree 11/2020 / ND-CP of Government regulations on administrative procedures in the field of the State Treasury and the State Treasury have promoted the application of information technology in transactions with budget spending units (SDNS) by online public services (public services). Up to now, the State Treasury’s payment service system has completed connecting 100% of the SDNS units that are required to conduct transactions via telecom service. This has created many advantages for the management units and SDNS because transactions are done quickly, transparently, safely, economically and efficiently. In the coming time, the State Treasury will soon improve many functions and utilities on public service, both creating more favorable conditions for management units and SDNS, and moving towards digitizing treasury in all professional activities. However, in the period of the 4.0 technology revolution which is strongly developing, besides the outstanding advantages, there are still many potential risks and high risks such as information “hacking” if the security is not guaranteed. said. Moreover, the risk often occurs when SDNS units do not strictly manage digital certificates, digital signatures, CFS program accounts. For example, many account holders (usually the heads of the SDNS unit), because of work, do not have time, so they always deliver pin codes, digital certificates, digital signatures to the chief accountant or representative ( authorization is not allowed). Notably, many account holders who are not familiar with computers should hand over all digital certificates and pin codes to others in contravention of regulations, or ask someone else to use their digital certificates to sign them for payment transactions in financial activities. In addition, there are also cases where, subjectively, account holders disclose information about their pin codes, fail to maintain digital certificates in accordance with regulations, especially regularly install and plug digital certificates on their personal computers. exiting the public service service program after finishing the job … Taking advantage of this loophole, bad objects have conditions to try to misappropriate the fund, causing loss of money from the state budget. Synthesizing from reality over many years, there have been many cases of money and state property loss of management units and SDNS from the authorization and authorization of the use of digital certificates, digital signatures and passwords. not in accordance with the law in electronic transactions. In order to prevent risks in the management of state budget funds, the State Treasury sent an official dispatch to the local State Treasury units to request the management units and SDNS to fulfill their assigned tasks and functions. and work position. At the same time, thoroughly grasp the contingent of cadres, civil servants and public employees who are specialized in the State budget accounting to perform their functions and powers, strictly comply with the accounting process and budget expenditure from the state budget. In addition, the State Treasury also requires heads of SDNS units to pay attention and carefully consider the process of comparing and confirming monthly account balances with the State Treasury. If detecting the unreasonability, it is necessary to promptly contact the State Treasury where the transaction is conducted for specific consideration. At the same time, the account holders must be fully responsible for the information registered for transactions on the cash register system of the State Treasury, especially the information about email notification received from the treasury. The whole state treasury system took part Determined to build a healthy, transparent, economical, efficient national finance, especially, not letting the state budget be lost, the entire State Treasury system has joined the “risk warning”. Ms. Tran Thi Khanh Trinh, Head of State Accounting Department, Ninh Thuan State Treasury, said that the IT service level 4 has been deployed to 100% of compulsory SDNS units in the area. With 757 units of SDNS and payment vouchers per month of over 10,000 transactions, the peak month of nearly 20,000 transactions has contributed to strong administrative reform, creating favorable conditions for SDNS unit, reducing travel time. and reduce operating costs for entities in transactions with the Treasury. However, along with the advantages, the risk of risks also increases. Therefore, Ninh Thuan State Treasury has sent an official dispatch on strengthening the management of digital certificates in transactions with the State Treasury to send to SDNS units and investors. In this dispatch, Ninh Thuan State Treasury has recommended heads of SDNS units to manage and use digital signatures, digital certificates, and the issued CFS program account to transact and send documents of state budget expenditure control via the system. The State Treasury’s payment services ensure strict compliance with current regulations. Heads of SDNS units, investors absolutely do not let their digital signature handover, digital certificates, or CFS program accounts be issued to others for management, revealing information about digital certificates. and login accounts (login codes and passwords) of the members of the unit on the cash register system of the State Treasury. SDNS units, investors are fully responsible for the information registered for transactions on the State Treasury’s transaction service system (especially the information about email notification received from the system). The State Treasury’s public service services are also highly appreciated by the SDNS units in Quang Nam when simplifying administrative procedures towards reducing documents, reducing paperwork, reducing the focal point of document delivery and receipt, and reducing direct transactions with customers … However, according to the report at Quang Nam State Treasury, during the implementation process, a few SDNS participating units are still subjective, not strictly complying with regulations on electronic transactions in financial activities. easy to lead to violations of the management and use of the state budget. Accordingly, Quang Nam State Treasury also recommends SDNS units to strictly comply with regulations on electronic transactions in financial activities. In particular, in order to make transactions through telecom services smoothly, reduce congestion, cause insecurity in transactions, Quang Nam State Treasury has asked SDNS units to subscribe to large-capacity packages; equipped with high-configuration computers and had to exit the application when no longer participating in digitally signing on electronic vouchers in financial activities. With recommendations given to SDNS units, the State Treasury is calling on individuals and organizations to work together to make the management of the state budget fund more transparent, safe and efficient. This is also the desire of the State Treasury to strictly comply with the process and regulations on electronic transactions with the State Treasury via public service providers. Deploying risk warning application on a large scale Since August 2019, the State Treasury (State Treasury) has deployed a large scale application of risk warning. The application has provided an additional online information channel via mobile devices to inform customers about: The fluctuation of the account balance of the budget user unit at the State Treasury; processing and delivery status of dossiers, vouchers of payment requests, cash withdrawal papers of budget using units in the course of transactions with the State Treasury. At the same time, adding the process of direct delivery and receipt of documents – this is a function that is closely linked to the online public service system, assisting the treasury officer to print the instruction sheet for completing the application. records, records receipt and results delivery appointment for applications submitted directly at the headquarters of the State Treasury unit.

Co9P includes technology service providers related to Industry 4.0 (revolution 4.0) and related ecosystem companies, and facilitates collaborative networks to develop technology, services and solutions of the local revolution 4.0. Speaking to the press after signing the Memorandum of Understanding (MoU) on April 20, MTDC CEO Norhalim Yunus said that the partnership will attract many people to participate in training and seminars. and drones and Internet of Things (IoT) seminars. The SGA has funded 100,000 ringgit ($ 24,300) to develop its expertise in the drone sector. MoU identifies cooperation in the areas of capacity building, training, technology development and activities such as the provision of technology services related to the 4.0 revolution, with majors in non-technology equipment. drivers and IoT./.

A large number of officials, party members and people in the area of ​​Cam Xuyen district (Ha Tinh) and representatives of the Ha Huy family attended the celebration. On the morning of April 23, Cam Xuyen district (Ha Tinh) solemnly held the 115-year anniversary of General Secretary Ha Huy Tap’s birthday (April 24, 1906 – April 24, 2021). Mr. Hoang Trung Dung, Member of the Party Central Committee, Secretary of the Ha Tinh Provincial Party Committee together with a large number of officials, party members and people in the area, representatives of the Ha Huy family attended the celebration. Comrade Ha Huy Tap was born on April 24, 1906, in a poor Confucian family in Kim Nac village, Tho Ngua district, now Cam Hung commune, Cam Xuyen district, Ha Tinh province, a patriotic, industrious land. studious. Inheriting the cultural values, revolutionary traditions of the nation and the homeland, from an early age, comrade Ha Huy Tap has shown his intelligence, patriotism and enthusiasm. With 35 years of age, more than 15 years of revolutionary operation, of which nearly two years holding the position of General Secretary, comrade Ha Huy Tap joined the Central Committee as a group to steer the revolutionary boat through difficult and dangerous sections brought the Party’s revolutionary cause forward steadily. Comrade Ha Huy Tap is an outstanding party theorist; who has made great contributions to the restoration, consolidation and development of the Indochinese Communist Party; making an important contribution to the creative development of the Party’s lines and policies in line with the new situation; making great contributions in the work of ideological and theoretical work of the Party; is the person laying the foundation for the scientific formation of the Party’s history; He was a revolutionary soldier dedicated his life to the Party and the nation. Speaking at the ceremony, comrade Pham Dang Nhat, Secretary of Cam Xuyen District Party Committee affirmed that, no matter where he works, in any position, comrade Ha Huy Tap is always heading to his homeland, country and family. family and friends. In the last days of his life, in his letter to his family, he wrote: “If I am killed, my family and friends should not see me as dead but must be sad. On the contrary, I should consider me as a survivor, but only without indefinite time ”. This is a message of encouragement to the family, family and homeland and country. Therefore, each of our actions, jobs, and results today are under the supervision of comrade Ha Huy Tap. The revolutionary life, the indomitable and steadfast example of comrade Ha Huy Tap has always encouraged the struggle, built and renovated the homeland, the country and he lived forever in the love of the people and the Party. Speaking at the ceremony, Mr. Hoang Trung Dung, Member of the Party Central Committee, Secretary of the Ha Tinh Provincial Party Committee emphasized talent and great dedication, political integrity, noble sacrifice Your comrade is a shining example of a communist soldier in his life striving for the independence and freedom of the Fatherland, for the happiness of the people. Mr. Hoang Trung Dung, Secretary of the Ha Tinh Provincial Party Committee made a speech at the ceremony. We really admire the high and beautiful quality, love for comrades, fellow countrymen, resilient spirit, indomitable before the enemies of comrade Ha Huy Tap. This is a lesson about the spirit of self-dedication for a common cause; This is a great driving force that reinforces confidence and strength, encourages the entire Party, the entire army and the entire people to firmly believe in the cause of national liberation. Following the example of comrade Ha Huy Tap and the previous revolutionary generations, since the leadership of the Party, the Party Committee and the people of Ha Tinh province, the Party Committee and people of Cam Xuyen district have strived, strived and founded miracles in the cause of national construction and defense. Proudly, inheriting the results achieved in recent years, comrade Hoang Trung Dung suggested that each officer and party member should not be subjective, not self-satisfied and content with what has been. concerns to bring practical benefits to people. Studying thoughts and examples of comrade Ha Huy Tap, each officer and party member must regularly have a close relationship with the people, keep close to the grassroots level, grasp the people’s feelings and legitimate aspirations. put yourself in the shoes of the people to handle work effectively and promptly.

Top 8 digital transformation trends in education (Image: FOW) 5. Incorporate IoT-GSI into a school environment Incorporating IoT-GSI into a school environment (Image: Built In) In the age of ‘smart’ devices, the Internet of Things or IoT can be found with increasing popularity in our lives. Not just smart phones, technology makes everything from plugs, sockets to remote controls “smarter”. In education, this trend has begun to help connect schools and students in a whole new way. On one level, the IoT can benefit educational campuses by helping schools improve security and comfort features while keeping costs under control. Smart devices will help the school provide the best learning experience for students. For example, smart devices will control and adjust the most suitable air-conditioning temperature, or automatically adjust the lighting system to bring the best light for students. IoT can also help schools stay connected with students, helping students better track their progress. Monitoring students also helps teachers know when students are off. For preschools, this information can be used to let parents know if their child has an unexpected absence and provide better safety and communication about the issue. 6. Security on digital devices Security is extremely important in today’s tech age (Image: Forbes) With technology rapidly becoming a key feature in the daily lives of students and teachers, security has become another essential trend in the digital education revolution. Schools collect a lot of information about students, from personal data to their scores. This information should be strictly confidential. Schools need to ensure that they have a secure means of allowing students to submit personal information. This becomes even more important in cases where students can take tests or assessments online. Security breaches can be damaging to individuals and organizations in general, making them a key priority and trend throughout the digital transformation process in education. 7. Digital Citizenship Students need to know how to interact online in a polite and civilized way (Image: OLC) Since these digital transformation trends have affected students in many different ways throughout their lives, students need to know how to interact politely and civilly online. This is similar to how students learn to be professional in an office setting. Schools have begun to recognize this importance, and teaching students to follow the principles of digital citizenship has become an increasingly important trend. When educating students to become a good digital citizen, schools empower students to take full advantage of technology. To see the best results from digital citizenship instruction, organizations should aim to make it part of the culture for both students and teachers. These guidelines guide people to behave properly when studying online, which can help students succeed in their classes and in professional settings. 8. Big Data Big data (Photo: Industrial IoT) Schools have long gathered a lot of information about their students, including their demographics, grades, and grades. Big Data gives them the opportunity to take this information further and use it to better understand the student learning process. Big Data helps track large amounts of data, uses algorithms to find useful information about students quickly. This includes convergence of many different data sources. Schools may have gathered a lot of useful information about students in the past, but over time it can be “forgotten”. Big Data will help schools solve that problem, thereby being able to manage their students more closely. Big Data’s ability to synthesize and analyze data will bring a number of benefits to the school such as: Completion of each student’s program, finding outstanding students in specific fields. etc .. The change towards a modern, digital world has had a significant impact on education. Schools in many countries have begun to recognize that technology can provide them with a number of new benefits and strategies for educating their students more effectively. It is expected that in the near future, digital transformation will be widely applied in schools around the world.

It will not be easy for US President Joe Biden to “revolutionize the electric car” The electrification of the US transport industry is one of the commitments of President Joe Biden when running in November 2020. And a $ 2.3 trillion infrastructure plan, of which $ 174 billion is spent on electric cars and charging infrastructure, which the White House boss recently launched is considered the answer for the American people. But is that investment enough to change the shipping picture in the United States? Investment, stimulus, support With a newly announced $ 174 billion budget, President Joe Biden wants to invest and encourage Americans to switch to electric cars and trucks (EV), eliminate diesel or gasoline cars. . However, the New York Times quoted many experts as saying that although this is a large investment, it is not enough to change American perceptions about electric cars. Joe Biden’s team plans to subsidize electric car prices for individuals, businesses, and governments with tax exemptions, discounts and some other subsidies. On the other hand, US leaders set a target to build millions of charging stations by 2030. The White House owner also “opens a budget”, encourages manufacturers to participate in building electric vehicles and fuel cells at America. Bob Perciasepe, president of the US Center for Climate and Energy Solutions, said: “The United States is in a torrid time when most businesses and the state government look forward to a zero-emission future. carbon but admittedly, infrastructure is the biggest obstacle. The $ 174 billion investment alone will not be able to solve the climate problem or improve the US infrastructure, but it will be a powerful boost. The automakers have filled in their names on the list of greener trendy automakers like General Motors, Volkswagen or Ford Motor that are promising the future of EVs, but they insist they still need federal support. A representative group of manufacturers, suppliers and workers in the auto industry sent a letter to President Joe Biden saying: “The American transport revolution is not limited to one policy, it is dependent on a branch or rank in government or industry. It requires holistic strategy with a wide range of policies from legislators and regulators across economic, social, environmental, and cultural sectors. The group also calls on the government to subsidize, provide loans, and tax exemptions / reductions to stimulate electric vehicle production / research. Cognitive obstacles, technological breakthroughs are required Besides strong investment, the US government also has a big task to determine the success of the transition, which is to convince and change the perception of American people about the benefits of electric cars. According to statistics from Forbes Magazine in 2019, most Americans are not interested in electric cars. And the people’s awareness shift has not changed much despite many programs and strategies on environmental and climate protection that have been implemented during the past time. The demand for EV cars in the US has grown very fast, but in terms of overall premises is still low, accounting for only about 2% of the new car market and 1% of the total number of cars, sport utility vehicles, trucks … moving on the US road. Although the researchers point out that the full cost of owning and operating an EV vehicle will be cheaper after purchasing (fuel cost, lower maintenance frequency than vehicles using internal combustion engines) but perceptions of It is still difficult for people to change because the original electric car price is very high. The cost of buying an electric car is about $ 10,000 higher than the price of conventional trucks and cars in the same segment. The most expensive part of an electric vehicle is the battery. The average price of a battery system in a mid-range sedan is $ 15,000. Although the cost of batteries is on the decline, is expected to continue to drop deeply thanks to improvements in manufacturing and engineering, some scholars believe that, to really help electric cars lower prices to affordable prices, it takes a hit. Deep forays in technology. Most new car buyers in the US have to wait until the gas car breaks down to buy a new car. While, according to calculations from economic prediction firm IHS Markit, the average age of cars and pickups in the US has improved up to 12 years. Inadequacies about the charging station Another worrying problem hampering the U.S. transition to electric vehicles is charging. Currently in the US there are only more than 100,000 gas stations with additional charging equipment for EV vehicles. The Americans with garages will easily add chargers that allow overnight refueling, but this number is not much. Most people living in apartment buildings do not have enough dedicated chargers, or have to drive long distances to public charging stations to refuel their cars. “This is one of the top three reasons that customers often give when not choosing EV cars”, Mr. Sam Abuelsamid, an analyst at Guidehouse Insights magazine pointed out and emphasized, this is what the US administration need to solve. “We need to cover charging stations in areas where ordinary people do not have their own garages, have to park their cars outside like in narrow urban areas and big cities. If we solve that problem well, there will definitely be many people buying electric cars, ”said Sam Abuelsamid. The lesson of stimulating the demand for electric vehicles from China, the biggest rival to the US, shows that increasing the charging infrastructure is the decisive factor that helps Beijing rise to the top of the world in the proportion of electric vehicle users. However, according to experts, when all factors from supporting manufacturers, expanding fast charging systems and changing people’s perceptions converge, the transition to electric vehicles in the US still takes. a decade to come true.

“We are the first manufacturer in the world to combine the internal combustion engine and the electric motor in a small UAV. In flight, internal combustion engines are not the main engine, they only provide energy. for generators, battery buffers and electric motors with electronic systems working, “said project leader Khamitov. Aero Company’s product. The electric motor increases uptime, making the aircraft quieter enough to perform unexpected secret missions. Meanwhile, similar products using other internal combustion engines can hardly do that. It is known that, before announcing the ZALA 421-16E5G, ZALA Aero Company also made a surprise with ZALA 421-16E5. This UAV is not only capable of operating 16 hours continuously in the air but is also designed to return to base in the event of a loss of contact with the control center. In the UAV’s electronics department there are cameras with high resolution cameras, night vision equipment and thermal imaging equipment. The images are stacked to facilitate terrain monitoring at any time of day. “The design of this UAV model uses unique technology to create a quality and reliable product. The engine management system is completely inside and controls every detail of the aircraft. In addition, the ZALA 421-16E5 can also be deployed from an electrically controlled launch system in special terrain areas. This is a feature that is being developed with attention in new UAV models today. Old drones can only take off at flat runways and are carefully prepared, “said Zala Aero design director Alexander Zakharov. In addition, Mr. Zakharov also ensured that the ZALA 421-16E5 protective and landing gear has a special design to make the process safe. What makes this UAV so special is its ability to return to the base in case something goes wrong with the control system. Zala Aero is a subsidiary of the Kalashnikov group mainly develops and manufactures air reconnaissance and reconnaissance weapons. The company’s main products include UAVs, helicopters and hot air balloons.