If there are no shared folders on the Windows PC, you need to pass Right click on the folder -> Attributes -> shared To open the sharing of the selected folder. In addition, you also need to obtain the computer’s local server IP address, user name and password. If you are not sure about the server address, open a command prompt on your computer and type “ ipconfig “And write down and read” IPv4 address “Line.

1. Open the built-in “ file “Applications. 2. In the browse menu, click “in the upper right corner of the screen Three o’clock “Icon. 3. Now, click” Connect to server “. 4. Next, type in the local server address obtained from the command prompt. Click “ connection “. 5. Here, select “ registered user “And enter the computer’s local user name and password. When finished, click” Next step 6. This will establish a connection and you will be able to view all shared folders on your computer. Click on any folder to view its files and other contents. 7. If you have the necessary permissions for the folder, you can move and rename it And delete files in the shared folder. To do this, just press and hold any file, as shown below. 8. If you want to disconnect from the computer at any time, please click “Browse “In the menu, click “next to the computer’s local server address” pop up ”Icon. Now you know how to access shared folders on Windows PC directly from your iPhone or iPad. If you can’t connect to the computer, make sure to connect your iOS or iPadOS device to the same local Wi-Fi network as your PC.

The above is how to access Windows shared folders from iPhoneiPad. I hope it will help you. If you want to learn more about Mac, please follow MacZ.com

The hair dye stained my hands and I couldn’t wash it off.

Some netizens even magnified the picture directly and found that he also had hair dye on his face through the mirror. Not only did it get on the hands, but it also got on the face.

How was it removed later? Ding Yuxi tried various methods such as cleansing oil, soap, shampoo, face towel, etc., and finally rubbed off the hair dye on his hands.

Ding Yuxi’s hair dyeing process

Preparation before dyeing

Ding Yuxi said that he hadn’t washed his hair for three days because he heard that it was more protective of the scalp. If you shampoo before dyeing your hair, the hair that has just been washed will have open perspiration pores on the head without any protection on the surface. The layer of oil on the head can protect the hair and scalp, and can also make the hair dye better color.

Shake well hair cream

First of all, put on the small transparent cape attached, shake the hair dyeing cream well, how many times you need to shake, each product has its own instructions, we just follow the instructions. The hair dye series need to be shaken vigorously, while the hair dye foam needs to be shaken gently.

Start dyeing from the roots

Start dyeing from the roots of the hair and apply it evenly to the hair.

But after wiping, Ding Yuxi found that his hands were also stained. In fact, before applying, you can apply a layer of lotion or cream on the ears, neck, forehead and hands. Vaseline is also ok, so there is a barrier before the skin and hair dye. Even if you accidentally rub the hair dye, it will not be difficult. Wipe clean.

Wrap hair and color

After all the colors were evenly applied, Ding Yuxi tied up the bib and turned it into a hair cover, wrapping the hair. Wrap your hair for better coloring.

Then you can chase the drama with peace of mind. It usually takes about 30 minutes to wait for the coloring process.

rinse

After dyeing your hair, you can rinse it with clean water after the time is up. Rinse with clean water and warm water to rinse off the remaining hair dye.

How to choose hair coloring products

When dyeing hair, in addition to the correct technique, the most important thing is the hair dye product. There are two bottles of Ding Yuxi’s hair dye products. They should be ordinary dual-agent hair dyes. They contain alkaline agents and oxidants. These chemicals are used to open the cuticle of the hair and allow the pigment to adhere to the inside of the hair. If you use the dual-agent type frequently Hair dyes can easily damage the cuticle of the hair and lose its luster. “Health and Beauty” magazine introduces the choice of hair dye products.

0 1

L’Oreal French dazzling color series fog light color system

Specially designed for Asians with deep hair. It effectively lightens the hair color by 3 degrees, makes the color more vivid, easier to color, and can dye cool colors at home. The more you wash, the better. Using plant-derived amino acid formula, it can repair damage, protect while dyeing, without frying hair after dyeing.

0 2

Lime Crime Unicorn Hair Color Cream

The semi-permanent hair coloring cream without hydrogen peroxide is a physical process of coloring the hair. Plant nourishing elements are attached to the surface of the hair like a film, which can quickly color the hair without damaging the hair and hair quality, nourish and care for the scalp and let the hair strands. More flexible and healthy.

Melanin is divided into dark-brown eumelanin and red-yellow pheomelanin. The hair will appear black when the total amount of these ingredients is large, and the hair will appear golden when it is small. There is almost no melanin in gray hair.

The cuticle on the surface of the hair overlaps and protects the inner cortex and hair marrow. The keratinous surface is smooth, the direction is flat, and it has a natural luster.

The coloring agent penetrates into the inner cortex of the hair, and the burden on the hair is also heavier.

Frequent hair dyeing will damage the stratum corneum, making it easy to curl or fall off. In severe cases, it will also create cavities in the inner cortex and hair marrow, making the hair fragile.

After dyeing your hair, your hair will be damaged more or less, so taking care of your hair is also very important.

0 1

Pantene Capsule Essential Oil

Challenge the ultra-long color protection for 60 days, select jojoba seed oil from Japan, light texture, can be quickly absorbed by the hair, instantly repair damaged hair, let the hair have an angel aura in one second!

02

Head & Shoulders Scalp X Rejuvenating Serum

A serum that is directly applied to the scalp to improve the health of the scalp and strengthen the hair. The gold antioxidant ingredient tocopherol derivatives can penetrate deep into the scalp to moisturize hair follicles, consolidate anti-deoxidation ability, and rejuvenate hair follicles.

03

TSUBAKISPECIAL Qin Moisturizing Repairing Spray

Lazy people love it! A simple spray will restore the supple energy of the hair. Compared with complicated hair care techniques, it rapidly expands the penetration channels of hairdressing ingredients, so that the nutrients sealed in the hair are not easily lost, and the smooth touch of the hair is realized.

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  Head & Shoulders Scalp X Rejuvenating Serum

  198 yuan/40ml

  

  A serum that is directly applied to the scalp to improve the health of the scalp and strengthen the hair. The gold antioxidant ingredient tocopherol derivatives can penetrate deep into the scalp to moisturize hair follicles, consolidate anti-deoxidation ability, and rejuvenate hair follicles. Effectively alleviate hair loss caused by oxidative and oxidative stress, so that the mechanism of physiological detoxification and repair damage reaches a balanced state.

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Users need to be cautious before providing personal information on social networks. According to Kaspersky’s “Building our place in the digital reputation economy”, social media users in Southeast Asia have become more aware of online risks. Netizens in Southeast Asia do not want to share identity information, family directly, where they live and work on their personal pages. Up to 76% of survey participants do not want to upload financial information online. This percentage is highest among Baby Boomers (people born two decades after World War II), accounting for 85%. Gen Z – the youngest generation – is the group with the lowest rate at 68%. Judging by the current tendency of young people to be more open to sharing information on cyberspace, Kaspersky believes that this is the main driver of the development of electronic payments in the region. However, this also poses a risk when young users do not pay much attention to information security. To best ensure privacy on social networks, especially financial information and personal data, Kaspersky has made a number of recommendations to users. The first is not to publish travel information, not to disclose too much personal information such as date of birth or workplace in the profile section. You should also not post your home address or phone number on any public forum. Second, you should check automatic positioning settings in posts, don’t share location publicly if it’s not absolutely necessary. Third, you should not participate in the quiz that appears on social networks. Usually, these games silently extract personal information with simple questions. That is the information commonly used in security questions. If you provide too much, hackers can use them to break into online accounts. Fourth, be wary of the contest or winning information, because they pose the risk of disguising fraud. If you share it on social media, you could inadvertently spread malicious code or pave the way for the disclosure of sensitive data. Hackers can take advantage of security holes on mobile devices to steal information. Artwork: BS Raise awareness about mobile device security According to a Kaspersky report, 71% of survey respondents in Southeast Asia use passwords to protect their mobile devices. However, just over half of them check and change privacy settings regularly and have internet security software installed on their devices. In order to keep financial information and personal data on your device safe, you need to take note of the following recommendations. Specifically, the most basic security method is to lock your phone with a password that is difficult to guess and update the system regularly. You absolutely do not jailbreak or root your phone. This can pave the way for hackers to enter the system and install malicious code. You should only use licensed and verified apps and games on reputable app stores. An application capable of remotely erasing data is also recommended, making it easy to erase information in case your phone is stolen.

Indoor plants Ms. Phuong Anh is currently trading in ornamental plants in Dong Thap. With 11 years of experience in planting and taking care of, she understands very well and did not hesitate to advise customers on the combination of space decoration that is both beautiful and prosperous. Ms. Phuong Anh shared, indoor plants should choose plants with good meaning, filter the air, beautify, take shade, create luck, prosperity, prosperity, help you always. Feel comfortable, relax in your loved home. Ms. Phuong Anh suggested that plants should be planted such as: five packaging, ten thousand youth, betel nut, ivy, areca, ornamental banana, fortune, betel nut king, singapore eagle, gold coins, honeysuckle, emerald , rich and precious, rosemary, pineapple fragrant. Or cactus, tiger’s tongue shows endurance, strong vitality, ability to adapt to the environment and is also a symbol of a deep love. Beautiful ornamental flowers easy to grow According to Ms. Phuong Anh, among the beautiful ornamental flowers that are easy to grow, it is necessary to mention calendula flowers, desiccated coconut vegetables, Japanese cypress, million bells, ten o’clock. These are the wrong flowers and drooping. So it looks like a chandelier, making your garden and balcony more beautiful and fancy. In addition, orchids and roses are also favored by consumers for their unique beauty and diverse forms. In particular, orchid varieties have been interested and selected by many customers recently. Bonsai tree If you need a highlight for the house, bonsai is indispensable. Ms. Phuong Anh said that at first she did not care much about bonsai, because she did not know how to enjoy it and the price was very expensive. But when she heard sharing from the bonsai artists, and then learned more, she gradually realized its value. Ms. Phuong Anh emphasized: “The familiar bonsai around us look so trivial, but through the hands of artists, they” transform “into extremely beautiful and unique bonsai art works. meaning. In which, the shah shui, si tree, most chi mai, fir are the 4 most popular trees because in addition to its beauty, it also has feng-shui meaning for the homeowner ”. As for how to care, Phuong Anh said, taking care of ornamental plants is very simple, and also helps you relax. You just need to love them, then watering, keeping moisture, keeping the plants in the right light, pruning and fertilizing, preventing pests and diseases according to her instructions will make sure the plants will be green and healthy. Hopefully, with what Ms. Nguyen Ngoc Phuong Anh shared will help you choose the right ornamental flower plant, to bring luck, peace and your home’s space more renewal. To learn more about ornamental plants with Ms. Phuong Anh at: Facebook: https://www.facebook.com/phuc.sky.351

Not only choosing the right product, but skin care also plays a significant role in having beautiful skin. Step 1: Remove the make-up Makeup remover is the process of removing makeup, helping to unclog pores. For those who do not wear makeup, they should still remove makeup. Why? After a long day, the facial skin is affected by many factors such as dust, sebum secreted on the skin, sweat, … causing the skin to age quickly, easily forming acne. Depending on your skin condition, you can immediately choose a suitable makeup remover. Step 2: Wash your face Does makeup remover really clean the skin? In fact, removing make-up is just the first step of cleansing the skin, helping the skin to become more open, which does not mean cleaning the skin. The cleanser helps gently remove the remaining dirt and sebum in the makeup removal step, making the skin cleaner, more airy, so it is easy to absorb nutrients for the next skin care steps. Step 3: Exfoliate Not when using skin care products will be absorbed by the skin. Sometimes, what the skin cannot tolerate will form dead cells, preventing nutrients from penetrating and potentially causing skin breakouts. Therefore, exfoliating 2 – 3 times / week not only helps to remove dead cells, brightens the skin, creates advantages for the essences to be maximized. Exfoliation makes skin brighter and smoother. Step 4: Toner By adding toner to a cotton pad, this helps the skin to be deeply cleansed, balances the skin’s pH, while also helping to retain moisture and facilitate the next steps of skin care. Step 5: Serum / Essence This is a basic and important skin care step to stimulate skin regeneration, depending on the skin condition that appropriate products should be considered, maybe acne treatment serum, white skin serum, skin lightening serum, … to bring out the desired skin. Alternatively, you can use essence as it is a mildly active ingredient that is less concentrated than serum. Using essences to help create more layers of moisture to the skin, support skin cell regeneration and prevent skin aging effectively. Essence / Serum helps to regenerate the skin, effectively prevent skin aging. Step 6: Apply a mask This step helps the skin to rest and absorb moisturizers, and also helps you relax after a long tiring day, after 20 minutes you should just rinse your face with normal water. Step 7: Treatment (if any) If you have fair, smooth white skin and have no concerns, you can skip this step. Treatment is the step to use special products to treat problem areas such as acne, dark spots. freckles, dark skin, … after this step, the skin should rest for 15 – 20 minutes so that the skin can balance its natural pH. Step 8: Eye cream The eye area is the most fragile, just a small impact is enough for it to form aging, wrinkles. For those who often stay up late, often work on the computer, this is a good step in the skin care process. Step 9: Moisturizer Adding a sufficient amount of cream will help lock moisture effectively, the essence used previously is not lost, leaving the skin shiny, smooth, hydrated. Step 10: Sleep mask Finally, the sleeping mask, this step helps the skin to nourish, regenerate and hydrate the skin all night, making the skin brighter, more full in each morning. Beauty – A place to share beauty tips, skin care experiences of all women Not only a place to share beauty experiences, tips in everyday life, but Do Dieu magazine is also a place to help women catch up with world trends every day, from clothes to hairstyles updated. continuity. What creates that trust is a mindful cosmetic review. Each review of Do Dieu shows the truth, because the products are directly used by the team of editors and give detailed reviews. From there, it helps readers to choose the right products for each skin type. Putting the interests of consumers first, so Do Dieu does not favor any one brand, each product sent will be reviewed, commented, experienced and evaluated by the editorial team. You will also easily see this through reviews, each of the pros and cons that are most specific and objective for users. In general, skincare is a long process, requires a reputable place to learn, share experiences and do it. In not long time, this will soon become a popular beauty magazine.

A father in America named Jeff Janes, for his son’s 9th birthday, gave him a birthday cake made entirely of meat. The outside of the cake is camouflaged with layers of bacon and mashed potatoes and inside is layers of cooked tenderloin. This cake not only makes the boy have an unforgettable birthday, but also makes social networks tumultuous. The special birthday cake is made entirely of meat. “Well…. on my child’s 9th birthday he was enjoying a steak … the first layer was the original rib, the second layer was the rolled beef, and topped with the tenderloin, all of it is slowly smoked and reverse-dried with cast iron. Mashed potatoes with bacon! Haha, I’m just a single dad who loves cooking, ”the father shared the story on social networks. The boy’s happy expression Immediately after Jeff Janes posted pictures of a unique birthday cake, he immediately received a “huge” share from netizens. The “disguised” birthday cake received the “huge” share of netizens. Some responses from netizens: “After eating, I must gain 5kg, but I want to …”. “The birthday cake that half a globe wants.” “What a wonderful dad, although the cake is a bit high in protein and fat.” Currently the “disguised” cake is still making storms on social networks Facebook. Ganoderma (Th)

The era of the stock of the sharing economy is coming, and the pioneers are all going public.

From Youke Workshop, Airbnb to Monster Charging, they have all landed in the U.S. stock market one after another. In March of this year, it was reported that Harbin Travel plans to go to the United States for IPO, and the shared office Wework plans to go public on SPAC.

But judging from the listing experience of the predecessors, none of the companies seems to be going well. The unicorn Airbnb’s IPO has been delayed due to factors such as the epidemic and the U.S. election, and the company’s valuation has fallen from US$26 billion to US$18 billion; the “shared charging treasure’s first share” monster charging has fallen below its issue price in just two weeks after its listing .

On the one hand, the company’s profit model and the fragile capital chain under the concept of the sharing economy are all questioning how far the sharing economy can go. On the other hand, after a few years of silence for shared bicycles, shared motorcycles became the outlet last year.The new travel “Rainbow War” is on the verge, and colorful shared motorcycles “suddenly like a spring breeze”, blooming again and again.

In this context, recently, Songguo Travel, a shared motorcycle field, reported that it will go public in the United States this year, and the fund-raising scale is expected to be 300 million US dollars. As the sixth company in the sharing economy field that plans to go public, how will this dark horse compete with giants on a crowded track? There is a good chance that Songguo will win the journey. Is it really feasible?

“Emerging markets” bear a “pine cone”

On festivals and holidays, there are waves of travellers in waves. They carry schoolbags and board the train to return to their hometown, returning from the first- and second-tier cities to their parents and relatives in fifth- and sixth-tier cities.

But at the moment of getting off the bus, limited by the cramped public transportation of the local county, the number of flights is small, the waiting time is long, the rental of black cars is more but expensive, and the Didi, which is used in big cities, has not settled. These problems have been troubled year after year. Visiting relatives driving car after car.

At this time, the rows of shared motorcycles parked on the side of the road, the eye-catching yellow color can hardly not attract people’s attention.In front of each car, there was a sticker “No deposit, two yuan for 20 minutes, and WeChat Alipay can scan it.” This wording deeply attracted these people who are eager to go home to reunite.

Unlike first- and second-tier cities, limited by the transportation system of fifth- and sixth-tier cities, these demands exist in large numbers in 1,300 counties in China. And where there is demand, there is a market, where there is a market, there is a business, and some people are already eyeing this business.

Four years ago, 36-year-old Zhai Guanglong stepped into the entrepreneurial army of the sharing economy and founded Songguo Travel. It is different from the shared bicycles that can be seen everywhere in cities now, because it focuses on “the best way to travel in the county.” For many people, if it were not for the news of the upcoming listing in the United States, Songguo Travel might not be familiar to the public.

Judging from the current layout, this company, which has only been established for only three years, has not appeared in first- and second-tier cities. In third- and fourth-tier cities, it also deliberately avoids giants such as Meituan, Haro and Qingju, but is deeply rooted in Such sinking markets as counties and county-level cities in fifth- and sixth-tier cities.

According to the data provided by Songuo Travel, as of the end of December 2020, Songuo motorcycles have landed in 24 provinces, nearly 1,000 counties and county-level cities in China, with nearly 50 million users and more than 3 million orders per day. According to the statistics of average daily service users, Songguo Travel is in an absolute leading position in the county market.

In 2020, the entire shared motorcycle industry is making a comeback. Whether it is Qingju, Hello, or Meituan, the market will be focused on the second, third, and fourth-tier cities. In addition to the anxious battles between giants, many cities have once again China’s policy was turned out, beating the leading companies in the shared motorcycle industry.

From this perspective, today when the overall situation of each track has been set, the Pinecone Bicycle, which is not attached to any giant, has become a “bright spot” that has emerged in China’s Internet industry in recent years.

Can a shared motorcycle track be established?

The shared bicycles, which are committed to solving the “last mile” problem, have been relying on low-cost subsidies to cultivate and compete for the market since their birth. Race track players have used “burning money” to first expand the market and accumulate huge stability. user. Nowadays, bicycle sharing no longer exists as an independent business model. It has completely become an integral part of the big Internet giants’ corporate ecosystem, and a tool that exerts other ecological synergies besides profitability.

With the gradual peaking of the market space, based on the demand for corporate profit growth, the Big Three are considering maximizing the commercial value of existing users, even if there are waves of users saying that they will never ride shared bicycles again. , Shared bicycles have taken the most direct path-price increases.

From the investment vent to the giants’ wrestling field, shared bicycles finally went to the same place.However, when the sharing economy craze completely receded, they gave birth to a “freak”-shared bicycles. Although the business model is similar to shared bicycles, the former has been proven to be profitable without price increases.

In April last year, Meituan piloted motorcycles in small cities in Hunan, Guangdong, and Fujian. Discovering that the economic model is impressive, Meituan immediately launched the “Hundred Days War” blitz, aiming to concentrate 2 million motorcycles in 100 days. This data exceeds the total number of Didi motorcycles in the previous three years.

“Pearl Harbor is gone, what did we do?”Zhang Zhidong, general manager of Didi’s two-wheeler division and CEO of Qingju Bicycles, likened Meituan’s surprise attack on motorcycles to a sneak attack on Pearl Harbor, and is organizing a full counterattack.

Earlier, the person in charge of the Harbin Moped Division also stated that Harbin Moped has returned to profit in 2019. In the absence of new investment vehicles, the Moped is the most profitable department of the entire company, and subsequent development profits may be higher. There is even speculation in the industry that Haro can use the shared electric vehicle business to subsidize the core bicycle business.

Judging from the actions of the giants, shared motorcycles may be a good track.

In general, the manufacturing cost of a shared bicycle is about 1,000 yuan, while the shared motorcycle is as high as 2,000-2,500 yuan; in terms of operation and maintenance costs, due to the need to charge and replace the battery, the motorcycle is more than three times that of a bicycle.

If the second, third, and fourth-tier markets that the giants compete for prove to be profitable, the fifth and sixth-tier cities can also be profitable.

After all, the core economic circle of the fifth- and sixth-tier cities is about 5-10 kilometers on average. The starting price of Songguo travel is 2 yuan (20 minutes) + the duration fee is 1 yuan (10 minutes). Taking into account the usage scenarios of the sinking market, shared electricity The price of bicycles is indeed a better profit model than shared bicycles.

Songguo Travel Zhai Guanglong once said that a shared motorcycle with a starting price of two yuan can basically meet the travel needs of county residents. In addition, Songguo Travel has achieved large-scale profitability for two consecutive years, and the future conversion rate will reach at least 30%.

Looking at it this way, Songguo Travel has hit the blind spots of other players in a special way of “surrounding the countryside from the countryside”, and has grown from a big city track full of giants to an “invisible little giant” in the county.

At the same time, this also brings a problem. At the moment when the war is burning from shared bicycles to shared motorcycles, it is only a matter of time before the giants covet a more sinking market. What does Songguo Travel use to fight the giants?

Can Songguo Travel become the “pinduoduo” of shared travel?

The answer to whether Songguo travels against the giants is actually the same as how high the moat of Songguo travels.

First of all, from the internal perspective of the enterprise, the competition of the enterprise is also the competition of talents. It is understood that Songguo Travel was founded by Zhai Guanglong in August 2017. Before founding, this top student who graduated from the University of Science and Technology of China had been on the road to entrepreneurship for a long time.

After graduation, he worked at Procter & Gamble for 5 years. Later, he entered Meituan as the founder of the company. He also served as the CEO of Ant Short Rentals and led the spin-off and the first round of financing with Ganji. Hands.

What’s interesting is that from the end of 2016 to the beginning of 2017, the trend of shared bicycles and shared motorcycles suddenly appeared. Zhai Guanglong’s team had tested the “No. 7 motorcycle” business in first- and second-tier cities. Unfortunately, shared motorcycles under the halo of shared bicycles have greater resistance in policies, business models, management, and safety hazards. In the end, the “No. 7 motorcycle” only existed for about half a year and ended in a hasty.

Industry insiders commented that he is a person obsessed with the “sharing economy”.Indeed, Zhai Guanglong has been immersed in the sharing industry for many years, every time he stepped on the wind but failed to make it. This time he brought his unique insights into the sharing economy and started his second business. Whether he will repeat the same mistakes or wash his previous shame is still unknown. .

But from the perspective of strategic decision-making, both shared bicycles and shared motorcycles have the same business model, and they are all assets-heavy. Therefore, both shared motorcycles and shared bicycles adopt the foundry model. The advantage of this is that it can quickly occupy the market through the advantages of scale.

As a shared motorcycle service provider, Songguo Travel seems to have to “do the opposite” again. In an interview, Zhai Guanglong made it clear that “build a self-energy factory”.

In fact, in terms of the future competitiveness of the race track, “self-built factories” are conducive to grasping the pricing power of the consumer side, which is established in principle. From this perspective, Pine Cone Travel can indeed tear a gap between the giants.

The problem is that the current financing disclosed by Songguo Travel is only the angel round investment from Xianfeng Evergreen in 2018, and the specific amount has not been disclosed.

From the perspective of the external environment, compared with shared bicycles, shared bicycle projects have been less popular when seeking financing. Public information shows that most of the shared motorcycle companies established from 2016 to 2018 announced that they received financing from the angel round or the A round. There are almost no mainstream investment institutions and the financing amount is small.

Caijing Wuji believes that although shared motorcycles can be profitable, there are reasons why the capital market is not optimistic.

On the one hand, from the demand side,From the first and second lines to the third and fourth lines and then to the county market, with the weakness of public transportation, the demand for shared motorcycles has gradually increased, and the value of shared motorcycles has begun to gradually manifest, but with the upgrading of public transportation, as well as electric vehicles With the increase in sales volume and the upgrade and iteration of transportation tools, there is a ceiling in demand.

On the other hand, from the perspective of the market,Songguo Travel Zhai Guanglong once said that there is currently no plan to enter the first-tier cities. However, as the development of these giants in the first, second and third tier cities is hindered, they will move to a more sinking market. Compared with the big brothers of Haro, Qingju and Meituan, Songguo is difficult to expand its coverage and market share, and the capital behind it is not at the same level of individual volume.

This also brings thinking about the future of shared motorcycle companies. When the demand becomes smaller and the market shrinks, the company’s price increase for profit purposes will also directly touch the sinking market’s price-sensitive nerves.

It is foreseeable that giant players with rich wealth will surely pass by. Whether the “small and beautiful” pine cones can withstand the pressure may have to be a question mark. Who can run out of the dark horse in the shared motorcycle industry needs to be seen.

The era of the stock of the sharing economy is coming, and the pioneers are all going public.

From Youke Workshop, Airbnb to Monster Charging, they have all landed in the U.S. stock market one after another. In March of this year, it was reported that Harbin Travel plans to go to the United States for IPO, and the shared office Wework plans to go public on SPAC.

However, judging from the listing experience of the predecessors, none of the companies seem to be going smoothly. The unicorn Airbnb’s IPO has been delayed due to factors such as the epidemic and the U.S. election, and the company’s valuation has fallen from US$26 billion to US$18 billion; the “shared charging treasure’s first share” monster charging has fallen below its issue price in just two weeks after its listing .

On the one hand, the company’s profit model and the fragile capital chain under the concept of the sharing economy are all questioning how far the sharing economy can go. On the other hand, after a few years of silence for shared bicycles, shared motorcycles became the outlet last year.The new travel “Rainbow War” is on the verge, and colorful shared motorcycles “suddenly like a spring breeze”, blooming again and again.

In this context, recently, Songguo Travel, a shared motorcycle field, reported that it will go public in the United States this year, and the fund-raising scale is expected to be 300 million US dollars. As the sixth company in the sharing economy field that plans to go public, how will this dark horse compete with giants on a crowded track? There is a good chance that Songguo will win the journey. Is it really feasible?

“Emerging markets” bear a “pine cone”

On festivals and holidays, there are waves of travellers in waves. They carry schoolbags and board the train to return to their hometown, returning from the first- and second-tier cities to their parents and relatives in fifth- and sixth-tier cities.

But at the moment of getting off the bus, limited by the cramped public transportation of the local county, the number of flights is small, the waiting time is long, the rental of black cars is more but expensive, and the Didi, which is used in big cities, has not settled. These problems have been troubled year after year. Visiting relatives driving car after car.

At this time, the rows of shared motorcycles parked on the side of the road, the eye-catching yellow color can hardly not attract people’s attention.In front of each car, there was a sticker “No deposit, two yuan for 20 minutes, and WeChat Alipay can scan it.” This wording deeply attracted these people who are eager to go home to reunite.

Unlike first- and second-tier cities, limited by the transportation system of fifth- and sixth-tier cities, these demands exist in large numbers in 1,300 counties in China. And where there is demand, there is a market, where there is a market, there is a business, and some people are already eyeing this business.

Four years ago, 36-year-old Zhai Guanglong stepped into the entrepreneurial army of the sharing economy and founded Songguo Travel. It is different from the shared bicycles that can be seen everywhere in cities now, because it focuses on “the best way to travel in the county.” For many people, if it were not for the news of the upcoming listing in the United States, Songguo Travel might not be familiar to the public.

Judging from the current layout, this company, which has only been established for only three years, has not appeared in first- and second-tier cities. In third- and fourth-tier cities, it also deliberately avoids giants such as Meituan, Haro and Qingju, but is deeply rooted in Such sinking markets as counties and county-level cities in fifth- and sixth-tier cities.

According to the data provided by Songuo Travel, as of the end of December 2020, Songuo motorcycles have landed in 24 provinces, nearly 1,000 counties and county-level cities in China, with nearly 50 million users and more than 3 million orders per day. According to the statistics of average daily service users, Songguo Travel is in an absolute leading position in the county market.

In 2020, the entire shared motorcycle industry is making a comeback. Whether it is Qingju, Hello, or Meituan, the market will be focused on the second, third, and fourth-tier cities. In addition to the anxious battles between giants, many cities have once again China’s policy was turned out, beating the leading companies in the shared motorcycle industry.

From this perspective, today when the overall situation of each track has been set, the Pinecone Bicycle, which is not attached to any giant, has become a “bright spot” that has emerged in China’s Internet industry in recent years.

Can a shared motorcycle track be established?

The shared bicycles, which are committed to solving the “last mile” problem, have been relying on low-cost subsidies to cultivate and compete for the market since their birth. Race track players have used “burning money” to first expand the market and accumulate huge stability. user. Nowadays, bicycle sharing no longer exists as an independent business model. It has completely become an integral part of the big Internet giants’ corporate ecosystem, and a tool that exerts other ecological synergies besides profitability.

With the gradual peaking of the market space, based on the demand for corporate profit growth, the Big Three are considering maximizing the commercial value of existing users, even if there are waves of users saying that they will never ride shared bicycles again. , Shared bicycles have taken the most direct path-price increases.

From the investment vent to the giants’ wrestling field, shared bicycles finally went to the same place.However, when the sharing economy craze completely receded, they gave birth to a “freak”-shared bicycles. Although the business model is similar to shared bicycles, the former has been proven to be profitable without price increases.

In April last year, Meituan piloted motorcycles in small cities in Hunan, Guangdong, and Fujian. Discovering that the economic model is impressive, Meituan immediately launched the “Hundred Days War” blitz, aiming to concentrate 2 million motorcycles in 100 days. This data exceeds the total number of Didi motorcycles in the previous three years.

“Pearl Harbor is gone, what did we do?”Zhang Zhidong, general manager of Didi’s two-wheeler division and CEO of Qingju Bicycles, likened Meituan’s surprise attack on motorcycles to a sneak attack on Pearl Harbor, and is organizing a full counterattack.

Earlier, the person in charge of the Harbin Moped Division also stated that Harbin Moped has returned to profit in 2019. In the absence of new investment vehicles, the Moped is the most profitable department of the entire company, and subsequent development profits may be higher. There is even speculation in the industry that Haro can use the shared electric vehicle business to subsidize the core bicycle business.

Judging from the actions of the giants, shared motorcycles may be a good track.

In general, the manufacturing cost of a shared bicycle is about 1,000 yuan, while the shared motorcycle is as high as 2,000-2,500 yuan; in terms of operation and maintenance costs, due to the need to charge and replace the battery, the motorcycle is more than three times that of a bicycle.

If the second, third, and fourth-tier markets that the giants compete for prove to be profitable, the fifth and sixth-tier cities can also be profitable.

After all, the core economic circle of the fifth- and sixth-tier cities is about 5-10 kilometers on average. The starting price of Songguo travel is 2 yuan (20 minutes) + the duration fee is 1 yuan (10 minutes). Taking into account the usage scenarios of the sinking market, shared electricity The price of bicycles is indeed a better profit model than shared bicycles.

Songguo Travel Zhai Guanglong once said that a shared motorcycle with a starting price of two yuan can basically meet the travel needs of county residents. In addition, Songguo Travel has achieved large-scale profitability for two consecutive years, and the future conversion rate will reach at least 30%.

Looking at it this way, Songguo Travel has hit the blind spots of other players in a special way of “surrounding the countryside from the countryside”, and has grown from a big city track full of giants to an “invisible little giant” in the county.

At the same time, this also brings a problem. At the moment when the war is burning from shared bicycles to shared motorcycles, it is only a matter of time before the giants covet a more sinking market. What does Songguo Travel use to fight the giants?

Can Songguo Travel become the “pinduoduo” of shared travel?

The answer to whether Songguo travels against the giants is actually the same as how high the moat of Songguo travels.

First of all, from the internal perspective of the enterprise, the competition of the enterprise is also the competition of talents. It is understood that Songguo Travel was founded by Zhai Guanglong in August 2017. Before founding, this top student who graduated from the University of Science and Technology of China had been on the road to entrepreneurship for a long time.

After graduation, he worked at Procter & Gamble for 5 years. Later, he entered Meituan as the founder of the company. He also served as the CEO of Ant Short Rentals and led the spin-off and the first round of financing with Ganji. Hands.

What’s interesting is that from the end of 2016 to the beginning of 2017, the trend of shared bicycles and shared motorcycles suddenly appeared. Zhai Guanglong’s team had tested the “No. 7 motorcycle” business in first- and second-tier cities. Unfortunately, shared motorcycles under the halo of shared bicycles have greater resistance in policies, business models, management, and safety hazards. In the end, the “No. 7 motorcycle” only existed for about half a year and ended in a hasty.

Industry insiders commented that he is a person obsessed with the “sharing economy”.Indeed, Zhai Guanglong has been immersed in the sharing industry for many years, every time he stepped on the wind but failed to make it. This time he brought his unique insights into the sharing economy and started his second business. Whether he will repeat the same mistakes or wash his previous shame is still unknown. .

But from the perspective of strategic decision-making, both shared bicycles and shared motorcycles have the same business model, and they are all assets-heavy. Therefore, both shared motorcycles and shared bicycles adopt the foundry model. The advantage of this is that it can quickly occupy the market through the advantages of scale.

As a shared motorcycle service provider, Songguo Travel seems to have to “do the opposite” again. In an interview, Zhai Guanglong made it clear that “build a self-energy factory”.

In fact, in terms of the future competitiveness of the race track, “self-built factories” are conducive to grasping the pricing power of the consumer side, which is established in principle. From this perspective, Pine Cone Travel can indeed tear a gap between the giants.

The problem is that the current financing disclosed by Songguo Travel is only the angel round investment from Xianfeng Evergreen in 2018, and the specific amount has not been disclosed.

From the perspective of the external environment, compared with shared bicycles, shared bicycle projects have been less popular when seeking financing. Public information shows that most of the shared motorcycle companies established from 2016 to 2018 announced that they received financing from the angel round or the A round. There are almost no mainstream investment institutions and the financing amount is small.

Caijing Wuji believes that although shared motorcycles can be profitable, there are reasons why the capital market is not optimistic.

On the one hand, from the demand side,From the first and second lines to the third and fourth lines and then to the county market, with the weakness of public transportation, the demand for shared motorcycles has gradually increased, and the value of shared motorcycles has begun to gradually manifest, but with the upgrading of public transportation, as well as electric vehicles With the increase in sales volume and the upgrade and iteration of transportation tools, there is a ceiling in demand.

On the other hand, from the perspective of the market,Songguo Travel Zhai Guanglong once said that there is currently no plan to enter the first-tier cities. However, as the development of these giants in the first, second and third tier cities is hindered, they will move to a more sinking market. Compared with the big brothers of Haro, Qingju and Meituan, Songguo is difficult to expand its coverage and market share, and the capital behind it is not at the same level of individual volume.

This also brings thinking about the future of shared motorcycle companies. When the demand becomes smaller and the market shrinks, the company’s price increase for profit purposes will also directly touch the sinking market’s price-sensitive nerves.

It is foreseeable that giant players with rich wealth will surely pass by. Whether the “small and beautiful” pine cones can withstand the pressure may have to be a question mark. Who can run out of the dark horse in the shared motorcycle industry needs to be seen.

Diva My Linh’s share about My Anh.

Having a talented daughter who follows her family career, My Linh cannot help but be proud but still mixed with many worries. The diva shared about My Anh on her personal page: “Girls often go to perform far away from home, just like their mother for a week. I was busy at home, too, it was normal to stay in the studio until two or three o’clock in the morning. If I see that, then I love you to tell my father that you are so hard. Dad let him get used to the verse so hard to get used to it, why do we have a free job? Mom sighed, daughter that woke up early and woke up late at night. The family has two girls, both of which choose the father’s job and the man’s profession“.

Although she is a young female artist with a personality and a strong personality when she bravely confronts the terrible contestants The Heroes this year, but My Anh is still a little girl who confides everything to her mother. My Linh said: “Yesterday, I sent the link asking you to share it for me, I officially joined The Remix with a new name, The Heroes, mom. Each team will have contestants who are warriors with their own weapons. The sub-team has only me and I participated in both the role of producer and singer.

My weapon is the bass. Yesterday, when you were taking photos for the program, you kept asking me to hold a ten-pound guitar and hold one hand on the neck, force to lift it up as if I were holding a weapon, I was hurting my hand.“.

It can be seen that, no matter how much she believes in a daughter, My Linh is still a mother worried about My Anh’s handache, getting up early, getting up early, participating in the race of 12 V-Pop stars alone.

Not only a mother, but also a great artist, My Linh has gone through many difficulties and challenges to succeed as at present. She is fully aware of the things that girls will face in the future. However, perhaps inheriting the artist’s genes from her parents, My Anh is not only very talented at art but also extremely consistent with his passion.

When asked by her mother to prepare herself for the concubines, the young singer boldly replied: “Yes i know, I will try my best to avoid it, but I also wait for everyone to compliment, love and hate, and maybe insult. I think I have to get out of my comfort zone and live like an adult“.

Witnessing the maturity of her daughter, My Linh humorously shared: “Mom was silent to listen but also felt pain in my stomach. So it is prepared, it has grown, then it will fall and will stand up where it falls, should it be happy or sad? Please inform your friends and those who have loved her for a long time, this year I officially entered a contest but officially entered life as a warrior with a bass guitar.“.

Being the first transgender Miss in the world, crowned in 2004, even 17 years have passed and there are many transgender Misses possessing impressive beauty, but Nong Poy is still considered. is a difficult monument to replace. Because not only has a harmonious and soft face beauty, but also Nong Poy’s physique is also what women wish to have.

Recently, Nong Poy has had a “face down” social network with updated pictures on her personal page. In every moment, the 9X beauty, without any elaborate make-up, still confidently shows off her close-up photo angle, making fans astonished at her bright 35-year-old beauty.

“On the air” with the angle of her face, Nong Poy showed that the name of the first transgender beauty is not an exaggeration. Because of the beautiful lines, perfect in every detail, both gentle and seductive, the beauty born in 1985 always captivates all eyes.

Just wearing simple hair, rustic makeup, but Nong Poy’s dazzling beauty and sunny smile gave the photo a brighter and brighter color. If not, not many people would know that she was once a boy.

For those who have watched the Thai beauty’s transgender journey since the age of 17, many people know that Nong Poy has accepted a lot of trade-offs to live true to herself. She even shared that she might not be able to live beyond the age of 40 because she had done so many surgeries. However, this trade-off has helped Nong Poy become one of the most famous transgender beauty icons globally.

Despite performing transsexuals from the age of 17, Nong Poy’s face is innately feminine with perfect jaw bone. This has helped her to always exude a soft, natural tone without relying on “cutlery”.

Although there is no sharpness, attracting all eyes at first sight, Nong Poy possesses a sweet and pure face, when viewed, it is hard to forget.

Appearing at many events, “the first beauty transgender” always possesses magic power occupying the spotlight, completely eclipsing other beauties.

Her rustic, smooth and ruddy skin is also one of the big pluses that makes Nong Poy always look like a teenager, no one thinks she has turned 35.

And not only that, the attractive and slim figure has helped the first transgender Miss to always maintain the top rank in the international beauty arena.

Over the years, in order to maintain both the physique and the desire to prolong the longevity, Nong Poy spent a lot of time on exercising and sports. In particular, following her on her personal page, everyone can easily see that Nong Poy has a love for cycling.

In a previously shared post, the transgender beauty wall said that she used to perform 34km of the track in just 1 training session. That is enough to show how strong Nong Poy’s determination and perseverance to pursue a beautiful physique and good health.

Thanks to regular and regular practice, 8X beauties can excellently maintain a slim body curve, with long and slender legs at the age of 35.

It is known that cycling is one of the sports that has a comprehensive impact on the body. Not only enhances health but also enhances stature. Accordingly, this subject can help reduce body fat, control weight, and increase blood exchange, help skin become more rosy as well as limit the risk of diseases of the lung or heart. circuit.

In addition, Nong Poy also combined with a gym regimen to enhance muscle growth and burn excess energy.

For skin care, the hottest transgender beauty in Golden Temple also regularly nourishes the skin with basic skincare steps as well as focuses on diet. Accordingly, in addition to using sunscreen, paper masks are one of the “weapons” to rapidly and effectively improve skin. Combining with a diet rich in vitamins and minerals will also give Nong Poy a more beautiful appearance.

Not just skin care from the outside …

… Nong Poy also focuses on daily diet to achieve effective skin care and body care.

In particular, she always maintains the natural beauty of her hair and nails and feels her teeth by carefully taking care of these parts every day. Thanks to the meticulous and thorough care of her body, Nong Poy, even at the age of 35, still retains a formidable youthful beauty.

Beijing implements dynamic total control on the scale of Internet rental bicycles. In 2021, the total number of vehicles in the central urban area will be controlled within 800,000, of which 400,000 Meituan, 210,000 and Qingju 190,000. At the same time, operating companies are encouraged to operate in areas outside the central city, and the relevant district governments will determine the operating area and the number of vehicles.

Data Map Beijing Daily Client Reporter Bai Jikai/Photo

The cumulative number of shared bicycle rides last year was 690 million

In 2020, various Internet rental bicycle operating companies will report a total of 844,000 vehicles to the Beijing Internet rental bicycle industry supervision and service platform.

As the city government vigorously promotes the improvement of the quality of the road slow-moving system and the implementation of various policies to encourage green travel, the number of Internet rental bicycles continues to rise, with a total of 690 million rides throughout the year and an average of 1.889 million rides per day. This is an increase of 13.4% compared to 2019. On September 25, 2020, the number of rides reached 4.35 million, the highest in history.

The three companies, Meituan and Harbin Co., Ltd., have connected their operating vehicle information to the Beijing Internet rental bicycle industry supervision and service platform in accordance with regulations, and accept the supervision and management of the municipal, district, and sub-district (township) management departments.

In order to support and encourage enterprises to use modern information technology to regulate the parking order of tenants’ vehicles, the Municipal Transportation Commission organized and guided various districts to carry out pilot applications of “electronic fences”. By the end of 2020, the city had completed the construction of 31 “electronic fences” parking areas, covering There are 772 parking spots in the central city (ie the sixth district of the city), Changping District, Daxing District, Tongzhou District and Economic and Technological Development Zone. The Municipal Bicycle and Electric Vehicle Industry Association, in conjunction with various operating companies, formulated the Beijing Internet rental bicycle “entry settlement” reward and punishment rules, and standardized measures to jointly guide tenants to park vehicles in an orderly manner.

Cleared 14,215 illegally operated shared motorcycles

In 2020, based on clues from city-level inspections and the handover of districts and streets, the Municipal Transportation Comprehensive Law Enforcement Corps has targeted incomplete Internet rental bicycle operation data access, failure to deliver vehicles as required, and failure to deploy necessary management and maintenance personnel. Interview relevant operating companies in a timely manner, and impose fines on companies that fail to make rectification within the time limit after the interview. Among them, Qingju was punished 11 times, Harbin was punished 8 times, and Meituan was punished 5 times.

According to Article 3 of the Beijing Municipal Non-motorized Vehicle Management Regulations and other relevant regulations, this city does not develop electric bicycle rental. The Municipal Transportation Commission, the Municipal Internet Information Office, the Municipal Market Supervision and Administration Bureau, the Municipal Public Security Traffic Management Bureau, and the Municipal Fire and Rescue Brigade, etc. The department and some district governments have jointly interviewed many companies that illegally operate Internet rental electric bicycles in this city, such as Koala Travel. They are suspected of failing to release vehicles as required, failing to accurately disclose service information, and failing to cooperate with relevant departments to supervise and inspect. And other issues, put forward a deadline for rectification requirements, and imposed 5 administrative penalties on 4 companies that refused to rectify after being interviewed, including Beijing Mibu Technology Co., Ltd. A total of 14,215 Internet rental electric bicycles operated in violation of regulations have been cleaned up in all districts.

Implement dynamic total control on the scale of shared bicycles

In order to create an open, fair, and orderly competitive industry development environment, Beijing implements dynamic total control on the scale of Internet rental bicycles. According to the changes in travel demand, the credit assessment results of enterprise operation service quality and administrative penalties, and the principle of favoring enterprises with good service quality credit, the dynamic adjustment of the scale of vehicle delivery will be implemented.

According to the city’s travel demand calculations, the total number of Internet rental bicycles in the central city area in 2021 will be controlled within 800,000. Combining the annual total scale and the results of the 2020 Internet rental bicycle operation service quality credit assessment results, each operating company promised to the Municipal Transportation Committee in writing that the upper limit of the scale of vehicles to be released to the central city in 2021, respectively: Meituan 400,000 vehicles, Kazakhstan 21 10,000 vehicles and 190,000 green oranges. At the same time, the above-mentioned operating companies are encouraged to operate in areas outside the central urban area, and the relevant district governments shall determine the operating area and the number of vehicles.

The municipal transportation administrative department will further strengthen industry supervision, optimize administrative penalty standards, improve industry evaluation indicators, guide districts to increase the supply of parking facilities, provide support for the orderly development of Internet rental bicycles, and provide better services and green travel for the general public. Guaranteed. At the same time, we call on citizens to take good care of vehicles, ride in accordance with traffic rules, and park vehicles consciously and orderly when using the Internet to rent bicycles, so as to jointly create a green, low-carbon, civilized and orderly travel atmosphere.

Source: Sun Hongyang, client reporter of Beijing Daily

Producer: Su Yue

Edit: Easy

Process Editor Wu Yue