Consistent with the spirit of pursuit of perfection, Denmark’s leading beer brand has just launched a new innovation called ‘The Better Glass’ for a more complete beer experience.
A unique discovery from Carlsberg
What is a premium beer taste? This is a difficult question, because the tastes of diners are extremely diverse and difficult to conquer. However, there are strict standards in beer rewarding that will help elevate the beer taste in tune. It is a beer glass with a smooth layer of foam, a cool and smooth beer, preserving the natural aroma of high quality hops completely. Beer lovers can enjoy these classy experiences anywhere with the premium beer “The Better Glass” – a new innovation from Carlsberg. With sophisticated laser embossing details from special Nucleation Stamp technology, The Better Glass will help increase the process of creating bubbles from the bottom of the glass, giving a beer glass with smooth, smooth foam. , fully cherishing the delicious taste to enjoyers. What’s more, with its delicate curved shape and tapered glass head, The Better Glass offers a smooth beer pouring experience. The thin rim of the glass is just enough to preserve the smooth foam layer and the soft aroma, stimulating the smell of anyone who has fallen in love with this drink. The premium beer glass and Carlsberg hops details are delicately embossed for a thick foam layer and a long lasting beer aroma The beer experience is increasingly enhanced During more than 170 years of its establishment and development, Carlsberg – a Danish beer brand has always been steadfast in the spirit of constantly “pursuing perfection” from in delicious beer to beer experiences. level. The Carlsberg Premium Smooth Draught, born in 2018, is an affirmation on the brand’s journey. With a smooth, harmonious blend of sweetness and bitterness, for the first time, beer lovers can enjoy “freshly poured draft beer” anywhere, anytime. Not only with excellent beer taste, after a year of launch, Carlsberg applied an advanced innovation of the industry – the ZerO2 bottle cap for the Carlsberg Premium Smooth Draft. With scavenger technology in the liner to help remove the residual oxygen in the head space of the beer bottle, the ZerO2 cap can retain the fresh taste of beer 15% more efficiently than conventional bottle caps. With a premium beer, every detail even the smallest of The Better Glass comes from Carlsberg’s passion and desire to enhance the experience of beer lovers. With the spirit of “pursuit of perfection”, Carlsberg Premium Smooth Draught and premium beer glasses will help bring to a more fulfilling gatherings. When we together with friends and relatives raise glasses for wonderful moments in life, the smooth taste of beer and smooth foam, the waves will guide the emotions to sublimate, connect souls in tune.
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