As soon as the social distancing directive was issued in Ho Chi Minh City from 00:00 on May 31, a quick record at the supermarket system in the area showed that the purchasing power increased very strongly.
In particular, fresh goods are abundant and plentiful, but supermarket staff constantly have to replenish goods on the shelves. Walking through some supermarkets selling products such as fresh chicken, clean pork at peak hours, there are some places that are sold out because this product is popular with people to enhance nutrition during the epidemic season.
In the household basket of Vietnamese people, meat is an indispensable food source because it is rich in protein, vitamins and minerals. On hot days, the COVID-19 epidemic continues to be stressful, pork and chicken are always present in daily meals, helping to enhance nutrition and improve the body’s resistance. There are many companies in the market that offer these products. But consumers always give preference to buying meat products with brands and sold at modern shopping channels, meeting the conditions for preservation. Meat counters at VinMart supermarkets/VinMart+ stores are chosen by many consumers At the system of nearly 500 VinMart supermarkets/VinMart+ stores in Ho Chi Minh City, consumers are familiar with the brand of clean pork MEATDeli and fresh chicken 3F. The production capacity of these two enterprises is increasingly improved to be able to meet both quality and quantity for the dynamic market of nearly 10 million people in Ho Chi Minh City. Food is always fresh, full of nutrition, the whole process of raising to slaughter is closed. Mai Thu (living in Phu Nhuan district, Ho Chi Minh City) chooses to buy fresh chicken at VinMart supermarket, Phan Xich Long shares: “Since the COVID-19 pandemic, I have only bought clean chicken and pork in supermarkets, with clear packaging and labels of origin, feeling assured about food safety and health for the whole family.” . A meat stall manager at VinMart Thao Dien said: “On May 31, the purchasing power of clean pork and fresh chicken products increased by 40% compared to normal days. These two products are the most chosen by consumers compared to other meat products.” . VinMart staff/VinMart+ stores continuously add meat to the shelves in the face of increased purchasing power According to nutritionists, chicken has the healthiest nutritional value, high in energy. The excellent source of protein, the low calories and saturated fat in poultry make for a healthy side dish. Therefore, it is understandable when the consumption of cool pork and fresh chicken increases sharply, in which 3F fresh chicken is the most popular. MEATDeli clean pork and 3F fresh chicken are both produced under the fully integrated model of the 3F integrated chain (Feed – Farm – Food). This entire closed supply chain ensures that fresh, delicious and safe meat products reach consumers. In particular, the clean pork processing complex from Europe meets BRC standards – the world’s leading standard for food safety. Pork after processing will be cooled and packaged with Oxy-Fresh technology at the factory to prevent bacteria from entering. To keep all the nutrients and optimal taste of meat, MEATDeli clean pork products are always stored at 0-4°C from the factory to the consumer. 3F fresh chicken ensures a clean source of chicken that meets the “three nos” standards: no growth hormone, no antibiotic residues, no pathogenic microorganisms to keep the product fresh and safe throughout the shelf life. Products owned by 3F VIET Company is one of the leading domestic enterprises providing poultry products such as packaged fresh chicken and processed chicken products. 3F VIET owns a complete system, from hatcheries, hatcheries, meat farms to large-scale food processing and packaging facilities, meeting strict environmental and food safety standards. Across the VinMart/VinMart+ system of Ho Chi Minh City, MEATDeli provides nearly 30 varieties of fresh and rich pork (with two standard and premium lines): pork loin, cutlet, loin loin, st. Louis, papa… Pork product line with convenient, time-saving solutions for housewives such as: pre-marinated fresh ground meat, pork for braised dishes, pork for stir-fry… Sweet meat, full of traditional flavors: spring rolls, banana leaf spring rolls, green chili pepper rolls…
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