Demand for laptops in the global market has increased due to the Covid-19 pandemic and Intel is looking to take this opportunity to provide partners with the tools to promote with the aim of selling more branded computers. Intel Evo.
Intel is pushing partners to sell Intel Evo laptops using Tiger Lake chips. In 2020, Intel launched the 11th generation Intel Core mobile processors collectively known as Tiger Lake. This new chip is introduced with outstanding performance, real-world battery life of 9 hours or more using FHD screen, fast charging and stable response. The Intel Evo concept is a standard set for all high-end laptops equipped with this new line of Intel chips. Continuing from 2020, this year Intel has a plan to develop and boost sales for the Intel Evo brand. Intel’s partners will also be part of the plan, and Intel wants to give them promotional tools to sell more devices. Reply CRN Steve Long, Intel’s global vice president of computer sales, said that this year will be the year of investing in customers’ businesses. In addition to investments in Intel partners and products or programs, but also in market access. The tools Intel says will be the most advanced tools that give partners access to schools or educational institutions. These are the places that will need a lot of laptop devices to organize teaching for students. According to statistics, with 1.6 billion students in the world, only 5 out of 100 students have laptops to use. 
Alder Lake will be Intel’s next generation of chips to appear next year. The business segment also has room for growth in laptop sales as the need to work remotely from home is increasing and becoming a trend for many companies. As for the next generation of Intel chips, at the end of Q2, the Intel Lake H45 laptop will be released. For desktops, Intel will also introduce the first 10 nanometer technology Alder Lake processors. Demand for a laptop or Chromebook is growing, especially in the second half of 2021 and into 2022, as well as in the following years. Intel is expanding its policy to reach customers in different segments and deliver high quality products.
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