JD officially signed with Enovate, becoming the latest Chinese Internet company to join the smart electrification craze that is changing the auto industry day by day.
Chinese e-commerce giant JD will install integrated payment and voice recognition tools into electric vehicle startup Enovate, aiming to break into the already fiercely competitive electric vehicle market.
This is part of the agreement the two signed last Friday. The deal will see JD become the latest Chinese Internet company to join the smart electrification craze that is transforming the auto industry day by day. Enovate said both sides will also work on digital marketing to get the startup up and running as soon as possible. “We will share resources in a number of different aspects, from branding and products to users and channels of distribution and consumption,” said Yu Songyao, senior executive at Enovate. . 
A new energy Enovate sedan attracts the attention of visitors at the Guangzhou auto show. JD, also known as Jingdong and formerly 360buy, is a Chinese e-commerce company headquartered in Beijing. The company is one of two giant B2C retailers in China by transaction volume and revenue, a member of Fortune Global 500. In other words, JD is the 2nd largest e-commerce company in China, just behind Alibaba. Forging partnerships with big internet companies is crucial, analysts say, as the chance to stand out is slimmer for lesser-known startups. Early adopters like Tesla and Nio are gaining ground, traditional carmakers including Volkswagen are also launching their own electric cars, so the door for latecomers is closing. quickly, must really try and be quick. Statistics show that Nio sold 20,060 vehicles in the first three months of this year, up 422.7 percent year-on-year. Volkswagen said it expects to sell 100,000 electric vehicles in China this year. Late last month, Nezha, another little-known electric car startup, announced a partnership with Chinese internet security company Qihoo 360. The company will become the second largest shareholder as it leads Nezha’s 3 billion yuan ($467 million) Series D fundraising effort. According to analysts, Internet security is becoming an essential issue as vehicles get smarter and 360 Security is seeking this investment to open up a platform for its products. on smart cars. Nezha CEO Zhang Yong said Qihoo 360 will provide the startup with technical help and facilitate financing for the company. “For us, the top task now is survival,” Zhang said. Founded in 2014, Nezha has sold more than 35,000 vehicles across its two car models. The company’s sales in the first quarter of 2021 increased fivefold, to more than 7,400 vehicles. Optional Toyota “knock down” Hyundai from the top position in the electric vehicle market
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