The sales rankings of the pickup segment in March 2021 still recorded the absolute crown of the Ford Ranger. This model even ‘reach out’ to stand number 1 in the whole market.
According to the sales report from the Vietnam Automobile Manufacturers Association (VAMA), the sales of the whole market reached 30,935 vehicles, including 21,089 passenger cars; 9,227 commercial vehicles and 619 specialized vehicles. Passenger car sales increased 119%; commercial vehicle by 145% and special use vehicle by 246% over the previous month.
Ford Ranger still shows absolute advantage when accounting for nearly three-quarters of the “piece of cake” in the pickup segment. (Graphic photo: Hoang Hiep)
In the pickup segment, the whole market sold 2,898 units, nearly 3 times higher than the previous month (1,097 units), accounting for 13.7% of total passenger cars sold. In particular, the “king of pickup” Ford Ranger sold up to 2,171 units, topping the sales of best-selling cars in the market in March and accounting for 74.9% of sales of the segment.
The remaining models also saw a significant increase in sales. Toyota Hilux stands firmly at the second position in the segment, accounting for 16.5% of the “piece of cake”. Meanwhile, Isuzu D-Max pick-up model is still in a long term, while in March, there is still no more sales.
Below is the sales ranking in the pickup segment for March 2021:
1. Ford Ranger: 2,171 units
Ford Ranger 2021 has small changes in appearance
“King” pickup in March 2021 achieved very impressive sales of 2,171 units, up 2.8 times compared to the previous month. The above sales not only help the Ranger occupy a “unique” position in the segment but also lead in the top of the best-selling cars in the market last month. Cumulative total sales in the first quarter of 2021, Ford Ranger reached 3,873 units.
Ford Ranger is a pickup model imported CBU from Thailand. The 2021 upgraded version was launched in Vietnam at the end of 2020 with all 7 versions, with prices ranging from 616 million to 1,198 billion dong.
2. Toyota Hilux: 478 units
Hilux has the highest sales growth in the segment, 3.5 times more than the previous month
Hilux in March 2021 achieved impressive sales of 478 units, an increase of 3.5 times over the previous month (with 136 units). This growth makes Hilux quite “standstill” in the second position in the pickup segment.
Currently, this sample is being imported from Thailand and sold in Vietnam with 4 versions, the selling price ranges from 622 to 878 million VND.
3. Mitsubishi Triton: 130 units
Mitsubishi Triton has a slight increase in sales compared to February
In March 2021, Mitsubishi Triton reached sales of 130 units, an increase of nearly 30% compared to February (with 102 units). This is the second consecutive month Triton is ranked third in the segment and is far behind by Toyota Hilux.
Currently, Triton is imported complete unit from Thailand and introduced with 7 versions, selling price ranges from 555 to 865 million.
4. Mazda BT-50: 119 units
MazdaBT-50 has the most “momentum” design in the segment
Like most other models, the BT-50 also saw positive sales in March 2021. With 119 units sold, sales of BT-50 increased 47% from the previous month (with 81 units).
Currently, the BT-50 is a model imported from Thailand to Vietnam with 4 versions and has a selling price ranging from 569 to 749 million VND.
5. Isuzu D-max: 0 pcs
During the first quarter of 2021, Isuzu could not sell a D-max
As in the previous February, this Isuzu pickup did not sell a single unit in March 2021. This makes this car continue to sink into the crisis, absolute acceptance of the bottom of the table.
Currently, Isuzu D-Max is importing to Vietnam from Thailand and is presented with 4 versions with prices ranging from 650 to 820 million VND.
Royal Union
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