Recently, IRecommended to everyone repeatedlyChinese brand, founded by Tsinghua Women’s School Bachelor Xi Chen Ukami, Specifically to improveSkin aging problems, A newSmall bottle essence.
After the first few products were launched and loved by everyone, there were a large number of fans in the background Began to respond to the need to fight against the old, Among which the loudest voice is Essence.
I have given you group purchases for several issues, and the response has been very good.Many users reported that it took a while, I feel that the fine lines around the eyes are beginning to lighten, and the skin becomes fine and shiny.
If you are also troubled by fine lines, dry lines and dull skin, I really recommend you to try this anti-aging serum. The brand promises: No money if you are not satisfied, no refund for up to 30 days.
< 化妆品备案号：粤G妆网备字2020027997 >
Where is the source of aging?
In our body, cells have a set of defense mechanisms, Able to repair damage, To restore the damaged tissue to its original state and maintain balance.
But as we age, various injuries accumulate, when Cell damage speed>cell repair speedAt this time, the skin begins to look old gradually.
Skin aging starts from cell aging, and the main reason for cell aging is DNA damage. And these injuries, Mainly from photoaging and free radical oxidation.
Light aging refers to Ultraviolet rays in sunlightDestroy cells in the dermis, loss of collagen, and lack of support in the epidermis, which will cause wrinkles and sagging skin.
Free radicals will oxidize cells, damage your skin, and cause a lot of cell damage.
So, the most important thing about facial anti-aging is Prevent and repair light aging,as well as Resist oxidation caused by free radicals.
Is there no good anti-aging product on the market? Of course there are, but they are all expensive.
Fortunately, the anti-aging ingredient that Xi Chen’s team has been developing can start directly from the cause of aging, and it can significantly improve stubborn wrinkles and dullness.
< A 57-year-old tester, after 84 days of use, wrinkles smoothed out a lot>
Seeing such a good effect, I know you may not believe it. In fact, when Xi Chen’s team developed the “small bottle” anti-aging serum, the big problem they faced was: How to convince others of its effects.(Because the effect is remarkable, but the price is not high…)
And what’s interesting is that its ingredients must be both familiar and unfamiliar to you.
“Photoaging Nemesis”
The originator of cell repair
It is regarded as the master ingredient by many European and American brands
In 1982, the first bottle of essence ANR was born in history (It’s the famous little brown bottle). Although it has been upgraded many times, the core component of the small brown bottle is always the lysate of the fermentation product of Difid yeast. The small brown bottle is also enduring, selling well for more than 20 years.
Since then, many European and American brands, such as Ou*ya and *Kou’s small black bottles, also use Difid yeast as their core ingredient.
This can be popular with many brands Saccharomyces bifidus,what exactly is it?
Two-splitting yeast is commonly known as “lightAging nemesis”, Is also irradiated by ultraviolet rays, with the protection of the two-splitting yeast, the number of DNA fragments is reduced to one-third, andThe repair speed is doubled,It is equivalent to 6 times the original protection, which greatly delays skin aging.Effectively prevent photoaging of the skin,So as to achieve the effect of anti-wrinkle repair.
“To make an inappropriate metaphor, If you start to use dichotomous yeast in large quantities when you are 21 years old, the skin of your peers has reached 27 years old, and you still stay at 22 years old.. ”
< 数据来自公开论文，二裂酵母能够加速DNA修护，改善肌肤衰老 >
however, The biggest flaw of the two-splitting yeast is that it is too expensiveIn the early days, the price of one kilogram can reach 200,000! Although the price has been decreasing year by year, the threshold is too high. There are only classic European and American brands, and many people cannot afford it.
This problem was also difficult for Xi Chen, and it made her want to give up for a while.
The cost is too high, over budget
Postponed indefinitely, a product that shouldn’t have appeared
Xi Chen intends to make an essence with two-splitting yeast as the main ingredient, the content is high enough to play a role in intensive repair and improvement (in her own words: “I really want to use a good product”).
< 某品牌精华液 VS 植卡美酵母肌底精华液成分表实拍 >
The product was originally planned to be launched at the beginning of this year, but after 23 formulation iterations, the budget far exceeded expectations, which meant that the price would increase accordingly.
My colleagues said helplessly,Finally understandthat Why are these European and American brands so expensive…
And due to the impact of the epidemic, the supply of various materials has soared, and the product launch has encountered major obstacles, and it was even decided to postpone it indefinitely.
The original intention of Chikamei was established, It is to let more people use affordable prices and high-quality products.Although the product is very good, we would rather not do it if we can’t achieve a price-performance ratio far beyond the industry.
“Unexpectedly, at this time, our customers helped us.”
During the epidemic, business in most industries was affected. However, due to the customer’s reputation and repurchase, Zhikamei rose against the trend and became the top growth customer of COSMAX.
This allowed Cosmos to give us greater support, not only greatly reducing the management fee, but also actively helping us negotiate with the supplier three times, and finally reducing the price of raw materials, so that our small baby bottles can be successfully listed.
Another reason for the high cost is that, in addition to the two-splitting yeast, the small baby bottle also has two strengths:
Palmitoyl tripeptide-5, Anti-free radical oxidation, can promote collagen production, the effect is comparable to injection of collagen, known as “collagen peptide”.it can Fills in and reduces deep wrinkles.
Nicotinamide, The main ingredient of the ola* small white bottle, also has a concentration of 3%, which allows you to resist aging and wrinkle at the same time, Get rid of dullness and brighten skin tone.
Palmitoyl tripeptide-5, Anti-free radical oxidation, can promote collagen production, the effect is comparable to injection of collagen, known as “collagen peptide”.it can Fills in and reduces deep wrinkles.
Nicotinamide, The main ingredient of the ola* small white bottle, also has a concentration of 3%, which allows you to resist aging and wrinkle at the same time, Get rid of dullness and brighten skin tone.
The three elements are powerfully combined to truly improve from the source and give you a really good look!
Bom~~
I feel my skin was sucked
Baby bottle The frosted transparent bottle is very textured. Shake it, the essence can flow freely in the bottle. It is usually easier to push away and absorb quickly with strong fluidity.
< 图片来源：小红书用户kiki小郑 >
Unscrew the bottle cap, squeeze the straw gently, drop the essence on your hand, Neither sticky nor greasy, It’s easy to push away, the texture is light, The skin absorbs quickly, There is no feeling of clogged pores or airtightness.
< 图片来源：苏一曼_wsh >
There is a faint Rosemary, Like walking in the forest after the rain.
< 图片来源：依旧是个小仙女 >
Apply it on the face and it will melt water in one swipe, and the upper face will be absorbed quickly and it is very moisturizing. The small baby bottle is a repair essence. After rubbing it on, it can repair skin damage to a large extent, moisturize, repair and anti-wrinkle.
I use it at night, after getting up in the morning The skin feels very firm and the pores are also finer；
After two days, the skin is translucent from the inside to the outside, with Slight luster；
The skin tone has been brightened a lot after a week, and the skin is very good all day Hydration and abundance.
Skin care is a long-term job. As the number of uses increases, you will find that your face will start to plump up. The dull complexion has been improved, and the small fine lines and dry lines have gradually faded.
// customer feedback//
The small milk bottle liquid was limited to 5,000 new bottles on May 18, and it was snatched by fans in less than an hour.When exporting the order in the evening, Xi Chen found that some classmates and friends were using Chikamay products.
The following is the real message of some users when the essence is sold on the official official account of Chikame. Before you buy, you can also read historical articles and real messages from old fans on the official account.
< 图片来源：植卡美官方公众号粉丝留言截图 >
Even the always picky Taobao evaluation has been turned into a large-scale confession scene by users: “Quick absorption and firming of the skin”, “Fine and white skin”, improved fine lines”, “Mom-grade anti-aging essence”…
< 图片来源：植卡美某宝官方店评价截图 >
On the day of the sale, a customer bought 16 bottles. The customer service lady thought she had placed a wrong order, so she called and asked, but she said no:
“I once saw an aunt at the counter. She was about fifty years old, but her skin was very delicate and shiny. She didn’t even look at it and asked the cabinet sister to pack a lot. At that time, I was thinking, when should I stock up? heap……”
There is another user who makes me jealous. She has just started to use small milk bottle essence when she just went to college.
She also bought a bottle for her mother:
“I don’t have wrinkles, so I even rubbed my mother’s EL, but my mother’s wrinkles did fade. She said that wrinkles were obvious without wrinkles for a while, so she can’t live without them. I am now in college. I don’t have to squeeze, I just saw you release a new product, I can afford the small bottle haha…”
One of Xi Chen’s classmates bought it back and used it as a lotion. After half a month, he said yes Fine lines really faded,feel The skin is also shiny and fine, Now dare to use the front camera again
// product price //
In March of this year, Chikamei has surpassed 1,191,106 peopleThe user has used it, and has entered Tmall: (Shikamei flagship store), and it has officially become an emerging domestic brand!
Looking back on this time, Xi Chen said, “Two years ago, We had only one idea at the time, which was to make high-quality facial masks at only one-fifth the price of European and American brands. Then to each of the following products, creams, eye creams, essences…I hope everyone can enjoy a high-quality but inexpensive skin experience…”
The European and American brands with the same ingredients are priced from 700 yuan to 1300 yuan online. The small bottles of Plantkamei do not lose their essence in terms of experience or efficacy. According to common sense, how can the price be similar.
But Xi Chen said that he must not forget the original intention when he did it, and after careful consideration, he set the price only at 228 RMB/bottle, Close to 1/3 of *Poem Lauder.
At the current promotion stage, in order to let everyone have a chance to feel its quality, I have won a group purchase discount for everyone:
A bottle is only 148 yuan: 20 yuan cheaper than Tmall flagship store! ! One bottle can be used 40 times. Calculating the price of a bottle of mineral water per day, you can use the lady-level anti-ageing essence.
10 yuan off for two bottles: Actually paid 276 yuan,It’s equivalent to 138 yuan a bottle! !It is recommended to buy two bottles. Keep using it for about three weeks and you will be able to see amazing changes in your skin.
Best deals for four bottles:The actual payment is 520 yuan, which is less than the price of a bottle of big-name essence. Use morning and evening for better results. At such an affordable price, it doesn’t hurt to apply the water film.
Plant Card Beauty Rejuvenating Essence, it will be the more affordable lady-level essence you have used, and it’s a real deal.The price is one hundred yuan, the quality is one thousand yuan, the big-brand cheap version”.
Exclusive for Tucao Xingjun readers:
Ⅰ. Each bottle will give a free trial package of 2ml.Automatically reduce 20 yuan for every 200 full
Ⅱ. First use the free experience package, the formal package will not be disassembled, and a full refund within 30 days will be supported.
If you have any questions, please add customer service WeChat account: FJ000669
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