The number of motorcycles is gradually saturated, leading to a decrease of 4.05% in sales in the first quarter compared to the same period in 2020.
The sales figures have just been announced by the Vietnam Association of Motorcycle Manufacturers (VAMM), the Vietnamese motorcycle market continued to lag sales in the first quarter compared to the previous years.
Specifically, 5 members (Honda, Piaggio, Suzuki, SYM and Yamaha) sold only 701,454 motorcycles in the first quarter, down 4.05% over the same period in 2020.
Accordingly, the number of VAMM motorcycles sold per day in the first quarter reached 7,794 units, a significant decrease compared to the previous years. VAMM members currently distribute a total of 91 product lines in many segments with most of them being gasoline-powered vehicles.
In which, in March alone, Honda Vietnam sold 150,068 cars, up 17.3% over the previous month and down 5.0% over the same period last year.
Specifically, Winner X’s hand-held car line with many incentives and discounts, especially the policy of selling car prices below the listed price, leads to sales of 10,955 vehicles, accounting for 7.3% of total motorcycle sales. Honda’s motobike.
In the digital vehicle segment, Wave Alpha has sales of 17,685 units. Previously, this model was also continuously sold by dealers at lower prices than the listed price set by the company, but recently the car has been sold by the same price team as other Honda models.
Similarly, in the scooter segment, Honda Vision achieved sales of 36,679 units sold in March, accounting for 24.4% of Honda Vietnam’s total motorcycle sales, and is also one of the models sold by the team. selling price makes users frustrated.
According to experts, the motorcycle market is gradually saturated, leading to lower sales of motorcycles in general compared to previous years. In particular, the price of Honda motorbikes has a price difference between the dealer and the listed price, so many users turn their backs on these models. Notably, electric car models are also increasingly beautiful in design and quality, along with suitable prices, leading to more and more people choosing.
You must log in to post a comment.