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Which solution for tourism in Viet Bac region to take off?

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That is the main topic set out at the seminar on ‘Tourism development cooperation in 6 provinces of Vietnam Bac’ organized by the Vietnam National Administration of Tourism in coordination with Thai Nguyen Provincial People’s Committee within the framework of the Tourism Program ‘Through the regions. XII-Thai Nguyen ‘North Vietnamese Heritage’, 2021 April 22.

Mr. Duong Van Luong, Vice Chairman of Thai Nguyen Provincial People’s Committee opened the seminar Speaking at the opening of the program, Mr. Duong Van Luong, Vice Chairman of Thai Nguyen Provincial People’s Committee, Head of the Organizing Committee of the XII “Crossing Vietnam Heritage Sites” tourism program – Thai Nguyen 2021 said, In terms of cultural values, tourism development resources, at present, the North Vietnam region basically fully satisfies the facilities, rich in various types of tourism products, including cultural tourism. source history, eco-tourism resort, cultural and spiritual tourism, rural agriculture community tourism, border-gate tourism … However, the linkage of tourism development in the North of Vietnam is only Stop in the form of exchange of experience, the main linkage activity is to organize events. Despite the orientation of state management agencies, tourism businesses in the provinces have not really linked closely, have not actively exploited local products in the direction of linking tourism in the provinces. in the region, the region. Therefore, the association has not really brought efficiency to businesses, as well as contributed to local tourism economic development. Through the seminar program, the North Vietnamese provinces hope to overcome the limitations, continue to exploit, build and promote the values, tourism products, strengths in association, development cooperation. tourism in the Viet Bac region. Mr. Ha Van Sieu, Deputy General Director of Vietnam National Administration of Tourism At the seminar, the delegates assessed the status of the quality of tourism products, linked activities, exploiting the Vietnam Bac region tours with national tourism, exchanged experience in organizing events, promotional activities, tourism promotion, policies to support tourism businesses in association with Thai Nguyen province in particular and the North Vietnamese provinces in general, solutions to exchange links, support Business development among provinces, businesses in tourism development … In addition, many delegates also focused on discussing the development of new, featured tourism products, connecting tours, inter-provincial routes, inter-provincial routes. tourism promotion regions and activities, mechanisms and policies; tourism human resources, digital transformation and information technology application in the tourism field … Mr. Nguyen Tuan Linh, Vice Chairman of Bac Kan Provincial Culture Institute, said that it is necessary to implement the linkage at the regional level Mr. Ngo Manh Tung, The Vice Chairman of Lang Son Tourism Association stated that it is necessary to attach importance to tourism promotion and promotion Regarding policies and solutions to stimulate regional tourism, Mr. Nguyen Tuan Linh – Vice Chairman of the Tourism Association of Bac Kan province said that one of the solutions towards developing tourism in the Northwest is building has an effective linkage mechanism. Accordingly, it is necessary to implement the linkage at the regional level, in terms of organization, it is necessary to build the Tourism Steering Committee at the whole region level to set out the main directions for tourism development in the whole region and link with key localities domestic tourism to link domestic tourism development and attract foreign tourists. Next, the provinces associate with the research to build brands and tourism products bearing the identity of each region, each locality. Each province needs to choose local characteristics, promote and create tourism products initially. Each province finds its own advantages, creating its own tourism product is an important issue to promote the strengths of regional connectivity. Ms. Hoang Nhat Thanh, Deputy Secretary General of Vietnam Community Tourism Association affirmed Community-based tourism and ecotourism sites should be uniformly planned In another perspective, Mr. Ngo Manh Tung, Vice Chairman of Lang Son Tourism Association said that it is important to attach importance to tourism promotion and promotion. According to Mr. Tung, tourism promotion in Vietnam is mainly in the direction of spontaneity in each locality, it is necessary to pay attention to invest in market research, implement general destination promotion programs in the North of Vietnam. Specialized domestic and international events and fairs. The promotion, if carried out consistently in all member provinces, will have a larger universal province, with much higher efficiency. Mr. Ngo Manh Tung, The Vice Chairman of Lang Son Tourism Association stated that it is necessary to attach importance to tourism promotion and promotion Talking about CBT, Ms. Hoang Nhat Thanh, Deputy Secretary General of Vietnam Association of Community Tourism (VCTC) shared, community tourism sites, ecotourism need to be unified planning, not built. spread, avoid duplication of tourism products. It is necessary to study and build key tourist resorts with specific nuances of each province. In each tourist area, it is necessary to promote its own tourism resources and local nuances to build unique tourism products. At the same time, it is necessary to have preferential policies in vocational training in order to create a high-quality workforce, focusing on developing vocational skills, raising awareness of CBT and responsible tourism. responsibility. Along with that, investing in researching regional planning and planning tourist sites and routes of each province and the whole region, thereby finding out the beauty and identity of each locality to build strong linkages … Experience tourism at the conservation area of ​​Thai Hai eco-ethnic village house on stilts Speaking at the seminar, Mr. Ha Van Sieu, Deputy Director of the Vietnam National Administration of Tourism assessed that, in recent years, tourism in the North Vietnamese region has made strong progress, many provinces consider tourism. is the key to poverty reduction, a lever to promote socio-economic development, many tourist sites have made breakthroughs. However, this area still has many difficulties in traffic, connecting destinations, attracting investors, … Mr. Ha Van Sieu said that these limited difficulties will open up new opportunities for families. investment in tourism development in Viet Bac region. One of the solutions is that tourism businesses and localities need to strengthen coordination to promote promotion, improve service quality, and create more attractive tourism product packages. for tourists. Delegates attending the seminar At the same time, to innovate and diversify tourism products to suit the domestic tourist market. Businesses and destinations need to focus on understanding the needs and trends of tourists to meet the needs of the market, conducting appropriate promotion, not just the factor of price but also improve the value of the product or service it offers. Along with that, there are effective communication and promotion campaigns. Continue to strengthen communication with the messages “Safe and attractive Vietnam tourism”, “Vietnamese people travel to Vietnam”, with emphasis on safety factors, reasonable prices and quality guaranteed service. The leader of the Vietnam National Administration of Tourism affirmed that the Vietnam National Administration of Tourism is always ready to accompany localities in tourism development, ensuring epidemic safety, promoting communication to stimulate domestic tourism as well as prepare to welcome international visitors back to Vietnam as conditions permit as soon as possible. Signing cooperation link In the last part of the seminar, the signing ceremony of cooperation in tourism development took place between the Community Tourism Association and the Tourism Association of 6 provinces in the North Vietnam region. In addition, a number of businesses in the North Vietnam also signed cooperation with travel businesses in Hanoi, Ho Chi Minh City …