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SuperM shook hands with Prudential to release the MV ‘We do’ in a hybrid style

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K-pop group SuperM has just released the MV ‘We do’, a product of the ‘We do well together’ campaign in partnership with Prudential Asia Group.
SuperM’s latest music product has a hybrid style, a mix of catchy retro disco melodies and colorful, vibrant, youthful frames. SuperM’s choreography gives fans an energetic dance throughout the song.

As part of the campaign “We do well together”, the collaboration between SuperM and Prudential encourages everyone to get used to the dance – how to exercise health is filled with joy. The melody, lyrics and dance steps, resonating the spirit of “We do” from Prudential have inspired to maintain a healthy body with a cheerful, optimistic, and excited spirit.

Behind the scenes photos made fans fidgety.

K-pop fans have the opportunity to “burn” with their best with SuperM through many different music channels across Asia such as Flo, Melon, Genie, iTunes, Apple Music, Spotify and Smtown’s official YouTube account.

Not stopping there, Vietnamese fans can watch SuperM’s fun dance steps instructed by the group’s artists themselves at Instagram, Tiktok and Prudential Vietnam fanpage. Prudential also brings the challenge “Dance for wellness” (roughly translated: Dance for wellness) with the desire to spread the spirit of a positive, active life to the Vietnamese community from mid-April.

Video – MV ‘We do’ in a hybrid style K-pop group SuperM has just released the MV “We do”, a product of the campaign “We do well together” in partnership with Prudential Group Asia.

The campaign “We do” was initiated and spread by Prudential Asia since January 3, 2019, encouraging people to take action to pursue their passion, improve their lives and towards the better. This year, the campaign titled “We do Well Together” focuses on bringing people closer together, promoting a healthy and happy community through active health training and self-care.

In Vietnam, the activities of “We do” and “We do well together” go hand in hand with the launch and development of Pulse by Prudential – a health care app that brings convenience and excitement on the journey. invest in yourself.

Pulse launched in Vietnam in May 2020, currently has 4.5 million downloads, 2 million subscribers. In the first stage, the application has 3 main features to help users understand the current state of the body and possible disease symptoms to handle appropriately. At the same time, Pulse provides a solution that provides quick and convenient access to a healthcare practitioner.

This year, still on the AI ​​platform, the application is equipped with many new features to support better health monitoring and management, forming healthy habits through calorie tracking, training goals, teamwork combat. In particular, Pulse builds a community that shares interest and passion for sports such as dancing, running, cycling and organizing online / offline activities to promote the spirit of “Action for health – for a healthier Vietnam ”.

Readers scan the QR code or download the Pulse by Prudential app at the link to experience the exciting journey of health care and join the Health community on Pulse.

Pulse by Prudential is a digital healthcare application providing comprehensive health management solutions for users. Built on artificial intelligence (AI) and real-time data updates, the app is seen as a 24/7 health assistant to help prevent, delay and protect against disease.

The campaign “We do Well Together” combines Prudential Asia and K-pop group SuperM, to spread positive energy, promote mental and physical health, and act together to achieve the goals in the game. live, fully expressing the spirit of “We do”.

SuperM founded in 2019 consists of 7 members from boy groups with outstanding talents including: Taemin, Baekhyun, Kai, Taeyong, Mark, Lucas, Ten.

The campaign was deployed in 11 Asian markets of Prudential including: Cambodia, Hong Kong (China), Indonesia, Laos, Malaysia, Myanmar, Philippines, Taiwan (China), Thailand, Singapore and Vietnam. Campaign details https://www.prudential.com.vn/en/prudential-x-superm/.

https://www.prudential.com.vn/en/prudential-x-superm/